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  • 1. Getting NakedGerardo Rodriguez

2. The Naked Approachhttp://www.tablegroup.com/ 3. 3 FearsA Fear of Losing the Business drives a service provider toprotect their client base, business opportunities and revenueby censoring feedback and avoiding difficult issues. ToOvercome: Give Away the Business, Consult Instead ofSell, Tell the Kind Truth, Enter the DangerA Fear of Being Embarrassed impedes a service providersability to provide open, honest insights because they holdback their ideas, hide their mistakes and edit themselves tosave face. To Overcome: Ask Dumb Questions, MakeDumb Suggestions, Celebrate your MistakesA Fear of Feeling Inferior challenges a service providersassumption that they must preserve their social standing withthe client at all costs. To Overcome: Honor the ClientsWork, Make Everything about the Client, Do the DirtyWork, Take a Bullet 4. My Fears Cold Calling Fear of being embarrassed: Pride Fear of feeling inferior: Ego Overcoming Objectives Celebrate my mistakes Ask dumb questions Make everything about the client 5. People spend most of their lives trying toavoid awkward and painful situations- whichis why it is no surprise that we are allsusceptible to the three fears that sabotageclient loyalty. -Patrick Lencioni 6. 3 FearsA Fear of Losing the Business drives a service provider toprotect their client base, business opportunities and revenueby censoring feedback and avoiding difficult issues. ToOvercome: Give Away the Business, Consult Instead ofSell, Tell the Kind Truth, Enter the DangerA Fear of Being Embarrassed impedes a service providersability to provide open, honest insights because they holdback their ideas, hide their mistakes and edit themselves tosave face. To Overcome: Ask Dumb Questions, MakeDumb Suggestions, Celebrate your MistakesA Fear of Feeling Inferior challenges a service providersassumption that they must preserve their social standing withthe client at all costs. To Overcome: Honor the ClientsWork, Make Everything about the Client, Do the DirtyWork, Take a Bullet 7. Fear of Losing the Business Large Groups Revenue? Enter The Danger Always Consult Instead Of Sell Give Away The Business Tell The Kind Truth 8. SACRAMENTO GBSBusiness Model 9. Core Aspects of ABusinessPurposeOfferingsStrategies Infrastructure OperationalProcess 10. How Does an OrganizationCreate, Deliver, and CaptureValue?The Service What Customers Want? How They Want It? How To Meet These Needs? How To Make A Profit? 11. Business ModelsBait & Hook Offering product at low cost thencharging compensatory recurringamounts for refills, associatedproducts or services. i.e. Razor (Bait) & Blade (Hook)Direct SalesModel Marketing and selling products,directly to consumers away from afixed retail location. One to one demonstrations &personal contact arrangements 12. New Business Development Cold-Calling Schedule an ReferralAppointment Canvassing LeadProspect Client Opportunity Maintaining Follow upthe MeetingsRelationship 13. Lead Telemarketing v. Our New DecisionMaker Age Service Phone Etiquette Opening Pitches Renewal Date Overcoming Objectives Number ofCold-Employees Calling Broker Carriers Offered