Sperry Van Ness Tech Tour 2013

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Diane Danielson, CPO of Sperry Van Ness International Corp. gives an overview of social media and commercial real estate and how SVN leverages their online tools.

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Social Media & #CRE: The 5 Things You Need to Know

Social Media and the Sales Cycle

©2012 DKD New Media Strategies, LLC

5 Things You Need to Know about Social Media in 2013

1. LinkedIn is your CV/Bio. Work it!

5 Things You Need to Know about Social Media in 2013

1. LinkedIn is your CV/Bio. Work it!

2. Social media drives search engines

How do search engines work?

Top sites in the United States

1. Google

2. Facebook

3. YouTube

4. Yahoo!

5. Amazon.com

6. LinkedIn (#11 in 2012)

7. Wikipedia

8. Bing

9. Craigslist.org

10.eBay

11. Twitter (#7 in 2012)

12. Blogspot

13. Windows Live

14. Pinterest

15. Go

16. CNN Interactive

17. Tumblr

18. MSN

19. PayPal

20. The Huffington Post

5 Things You Need to Know about Social Media in 2013

1. LinkedIn is your CV/Bio. Work it!

2. Social media drives search engines

3. Social media makes you smarter

5 Things You Need to Know about Social Media in 2013

1. LinkedIn is your CV/Bio. Work it!

2. Social media drives search engines

3. Social media makes you smarter

4. Twitter Hashtags

#Hashtags & Keywords

• #CRE• #CRElisting• #Multifamily• #Industrial• #Office + #CRE• #Medical + #CRE

• Sperry Van Ness• @SVNIC• “Thx for the RT’s”• #FF• #CREjavaclub• #Recon2013

5 Things You Need to Know about Social Media in 2013

1. LinkedIn is your CV/Bio. Work it!

2. Social media drives search engines

3. Social media makes you smarter

4. Twitter #Hashtags

5. Be interesting

How to leverage the SVN Monday Morning Sales Call

Monday National Sales Call

• Open to all advisors & outside brokers• SVN promotes properties during call and

via social media after the call.

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