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In an era of big data and short tweets, it's easy to forget that personal stories are what drive your supporters to spread the word about your work and build strong connections to your cause. Learn how to weave strong storytelling into all of your digital communications. We'll share examples from some of the most effective nonprofit storytellers and discuss how your organization can tell its story more effectively.
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Once Upon a Time:Storytelling & Social Media
Peter Panepento
Assistant Managing Editor
The Chronicle of Philanthropy
Social Media
P.R.
Rule No. 1: What Would Charles Kuralt Do?
“EVERYBODY has a story”
* Profile the mural artist
* Feature the community artists
* Or showcase the actors in the performance
Alutiiq Museum – Kodiak, Alaska
Rule No. 2: Think Like a Reporter
Rule No. 3: Share Your #Fail
charitywater.org/blog/2010-livedrill01/
Rule No. 4: Numbers (Almost) Never Lie
Rule No. 5: Give Your Supporters the Megaphone
Compelling Storytelling in an Online Age
Social Media and The ChronicleSocial Good podcast:http://philanthropy.com/socialgood
Webinarshttp://philanthropy.com/webinars
Twitter: @philanthropyFacebook Page: philanthropy.comLinkedIn Group: The Chronicle of PhilanthropyYouTube: PhilanthropyVideo
Compelling Storytelling in an Online Age
How to reach meTwitter: @ppanepento @philanthropy
Facebook: facebook.com/peter.panepento
E-mail: peter.panepento@philanthropy.com
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