Applying Lean - Startup Saturday

Applying Lean

Arvi Krishnaswamy @twitortat arvi@alumni.iastate.edu www.arg0s.in

A FEW CASE STUDIES

Presented At

Saturday, Sep 13th, 2014

Hello

Hands-on Entrepreneur and Tech Executive.

Now: Building fun, engaging apps at Levitum.

Past: Multiple startups. One Valley IPO. One exit.

Polyglot. Android + iOS + Python.

Program Chair, Droidcon India (2011-13), Pycon India (2014).

Built apps with > 2 million downloads, 4+ ratings.

I’ve attended a Lean workshop. I’m finally going lean!

I’ve got a lean canvas going!

And here’s my landing page to track signup experiments.

8 signups! Awesome! So, what are you going to do next?

Umm, I dont know!

Why is applying lean hard?

Lesson - Serve like Federer

• Scientific Breakdown

• Balance

• Grip

• Toss

• Backswing

• Trophy Position

• Pronation

• Follow through

In theory, theory and practice are the same.

In practice, they are not. !

!

- Albert Einstein

What is a prototype?

A prototype is an experiment that answers a question.

At times, asking the right questions can be hard.

Bonus: What is wrong with the questions above?

Framing your Experiment

1. Look closely at your assumptions.

2. Seek inputs to identify blind spots.

3. Assess what your highest risk assumption is.

4. Craft an experiment to test out your high risk assumption first.

Team Formation

Case Study - Instagram

Case Study - Ola

Case Study - Flipboard

Team Formation

Case Study - Charades Online

Case Study - Garbage Disposal

Case Study - Traffic Management

Q&A !

@twitortat