WTF is 360 Video?, Digiday WTF VR, May 11th, 2016

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360 VIDEO IS ANY VIDEO WHERE THE USER CAN CONTROL THE

PERSPECTIVE IN 360 DEGREES

BASICALLY, A 360 VIDEO IS A FILM WHERE THE VIEWER CAN MOVE THE CAMERA.

How can a user control a 360 Video’s camera?

CLICKING AND DRAGGING!with a mouse on a desktop computer in a browser.

How can a user control a 360 Video’s camera?

MOVING YOUR PHONE OR TABLET AROUND IN YOUR HAND!!with a 360 video player like YouTube or the Facebook mobile app on a device with an accelerometer.

How can a user control a 360 Video’s camera?

MOVING YOUR HEAD AROUND!!!with some kind of Head Mounted Display like Google Cardboard, Oculus Rift, Samsung Gear, etc.

TO RECAP

MOVING YOUR HEAD AROUND!!!

with some kind of Head Mounted Display like Google Cardboard, Oculus Rift, Samsung Gear, etc.

MOVING YOUR PHONE OR TABLET AROUND IN YOUR

HAND!!with a 360 video player like YouTube

or the Facebook mobile app on a device with an accelerometer.

CLICKING AND DRAGGING!

with a mouse on a desktop computer in a browser.

WHATS THE DIFFERENCE

BETWEEN VR AND 360 VIDEO?

WHATS THE DIFFERENCE BETWEEN VR AND 360 VIDEO?

360 Video is VRWell, a kind of VR at least.

Or Maybe a lot of “VR” is actually just 360 video?

Virtual Reality

Virtual reality is an immersive experience that replicates an environment, real or imagined, and simulates a user’s physical presence and environment in a way that allows the user to interact with it.

WIKIPEDIA

So depending on how you define “interact”, 360 video is either just a film or a kind of VR.

CATEGORIES OF VR (as per the THE WEBBY AWARD categories)

CINEMATIC or PRE-RENDERED VR

GAMING, INTERACTIVE, or REAL-TIME RENDERED VR

PRE-RENDERED VR

Linear and pre-defined with a beginning and ending. Like a film.

Users interaction is limited to only moving the camera

(using a HMD)

PRE-RENDERED VR

Linear and pre-defined with a beginning and ending. Like a film.

Users interaction is limited to only moving the camera

(using a HMD)

REAL-TIME RENDERED VR

Non-linear and can be defined by the input of a user. Like a video game.

User can move the camera AND/or move through space AND/or effect their virtual

environment (using a controller, or a keyboard, a wired glove or an

omnidirectional treadmill like in Ready Player One)

Doesn’t require fancy or expensive hardware (for the user at least)

LESS PROCESSOR INTENSIVE

Will work with Mobile Phones, i.e. Google Cardboard, Samsung Gear

PRE-RENDERED VR/ 360 VIDEO

REAL-TIME RENDERED VR

MORE PROCESSOR INTENSIVE

Requires more powerful computers and relative expensive hardware.

HTC Vive, Occulus Rift, Gaming PCs, PS4’s etc

PRE-RENDERED VR/ 360

PAID MEDIA

YouTube 360 Facebook 360

www.digidaywtf.com

OVER 38 MILLION VIEWS ON YOUTUBE

MOST WATCHED 360 VIDEO

(almost 700,000 views on Facebook)

360 VIDEO IS THE MOST ACCESSIBLE KIND OF VR DOESN’T REQUIRE FANCY COMPUTERS AND EXPENSIVE HARDWARE (OR AT LEAST A LOT LESS)

360 VIDEO IS A KIND OF VR (THOUGH RELATIVELY LOW FI)

360 VIDEO CAN BE DISTRIBUTED WITH PAID MEDIA

THANK YOU QUESTIONS?

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