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Envision Hawaii
Dr. Thomas Kohler March 2013
Connecting travelers and locals to create change for both of them
We believe travel changes lives.
For locals Host travelers to get their support.
For travelers Travel in a way that benefits the communities you visit.
Tourism is like fire: It can cook your food or burn your house down. Asian saying
Benefits and respects the local community Minimizes environmental impact Financial benefits for local community Minimizes environmental impact
Travel2change is about more than traveling
It’s traveling to create change – meaningful change for travelers, locals and our world.
Innovate business models, not marketing campaigns.
The TOMS buy-one-give-one model does not actually solve a social problem.
Cheryl Davenport, FastCoExist
Volunteer travelers
Local communities
Tour operator
Volunteer travelers
Local communities travel2change
Social entrepreneurs identify and solve social problems.
How can we travel to solve social problems?
17
Involving users in design process
Social worker
Com
mun
ity
deve
lope
r
Web designer
Frequent couch surfer
The travel2change process
We begin with a themed challenge for how we can travel to create a positive impact on the lives of local communities.
Travelers collaborate with locals to make the best ideas happen. Successful projects are available for continued travel to make a meaningful and lasting impact.
Travelers and locals create ideas to meet the challenge and vote for their favorites.
Join challenge Create trips Realize trips
Create trips
Realize trips
We can no longer afford to over-analyze
our challenges.
We must try to get things launched —
learn from these experiences and refine.
David Armano
“
What have we learned?
Social entrepreneurship requires pressure
Image: Leo Reynolds
Talking
Doing
“Knowing is not enough;
we must apply.
Willing is not enough;
we must do.
J.W. von Goethe
Finding a partner
Economic value Social value
Economic value Social value
“ The solution lies in the principle of shared value, which involves creating economic value in a way that also creates value for society by addressing its needs and challenges.
Porter and Kramer 2012
Economic value Social value
Lost corporate partner
-
+ We can do what we want
We don’t have the resources to do what we want
THINK BIG,
START SMALL,
GROW FAST.
Build the platform Find a sponsor If we had our platform, finding a sponsor would be easier
If we found a sponsor, building the platform would be easier
Don’t forget the most important thing
Stop thinking about the big picture. Start thinking about creating value now.
Starts: March 12, 2013
We envison …
A world where everyone is inspired to travel and collaborate with local communities for meaningful change.
