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Research paper presented at COST298 Conference, 13th of May 2009, Copenhagen
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The Musical Network 2.0 & 3.0
Stijn Bannier
IBBT-SMIT, VUB
COST 298 – The User and the Future of Information and Communication Technology
13-15 May 2009, Copenhagen.
Research questions and methodology
The musical network 2.0 & 3.0
Which changes were brought to the musical network by Web 2.0?
Which changes can we expect from Web 3.0?
Which role has the user of the Internet and the consumer of music in these changes?
Theoretical reflection and literature review (ANT)
2
Presentation overview
The Musical Network
Web 2.0 & 3.0
The Musical Network 2.0
The Musical Network 3.0
Challenges for the future
3
The Musical Network
4
Andrew Leyshon, “Time – space (and digital) compression: software formats, musical networks, and the reorganisation of the music industry” in Environment and Planning A, (33) 2001, 61.
Web 2.0 & 3.0
Web 2.0
Web sites and services based on participation, collaboration and sharing between users
Users are able to create, consume and remix data from multiple sources
Web 3.0
A hybrid, semantic and intelligent web made possible by the convergence of several new technologies
These technologies create personalised data and make content more usable and accessible for users
5
The Musical Network 2.0
Creativity: New media and technologies facilitate amateurs/consumers to produce (professional) content > produser or prosumer (pro-am)
6
The Musical Network 2.0
The prosumer (or produser) influences the networks of creativity, reproduction, distribution and consumption.
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The Musical Network 2.0
Creativity: New media and technologies facilitate amateurs/consumers to produce (professional) content > produser or prosumer (pro-am)
Reproduction: MP3 > social tagging and cluster analysis
8
The Musical Network 2.0
The prosumer (or produser) influences the networks of creativity, reproduction, distribution and consumption.
9
The Musical Network 2.0
Creativity: New media and technologies facilitate amateurs/consumers to produce (professional) content > produser or prosumer (pro-am)
Reproduction: MP3 > social tagging and cluster analysis
Distribution: Social networks, P2P-networks, online 2.0 media (e-zines, blogs)
Consumption: The prosumer (or produser) influences the networks of creativity, reproduction, distribution and consumption > abundance of content?
10
The Musical Network 3.0
Creativity: Hybrid services for online collaboration, jamming or interaction with fans
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The Musical Network 2.0
The prosumer (or produser) influences the networks of creativity, reproduction, distribution and consumption.
12
The Musical Network 2.0
The prosumer (or produser) influences the networks of creativity, reproduction, distribution and consumption.
13
The Musical Network 3.0
Creativity: Hybrid services for online collaboration, jamming or interaction with fans
Reproduction: Machine generated metadata
14
The Musical Network 2.0
The prosumer (or produser) influences the networks of creativity, reproduction, distribution and consumption.
15
The Musical Network 3.0
Creativity: Hybrid services for online collaboration, jamming or interaction with fans
Reproduction: Machine generated metadata
Distribution: Hybrid ‘internet-of-things’ > integration of physical products and online services
Consumption: The user has the advantage of personalised recommendations based on 2.0 data and 3.0 services and metadata
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Challenges for the future
To what extent is it a matter of ‘user’ generated content in the case of Web 3.0?
Will user or machine generated services manage the abundance of content?
How will the music industry (finally) react to the Web 2.0 and 3.0 developments?
To what extent will other creative industries (books, art, movies) interpretate the music industry’s (lack of) agency?
17