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Marketing Cloud LeWeb Analysis Day One - December 04

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Page 1: Marketing Cloud LeWeb Analysis Day One - December 04

Facebook.com/MarketingCloud@MarketingCloud

LeWeb 2012 Social Media HighlightsPowered by

Page 2: Marketing Cloud LeWeb Analysis Day One - December 04

Social Mentions Day 1

LeWeb Mentions First Conference Day

LeWeb kicked off its first day with a total of 19200 social media conversations. This was down to a very steep rise in the morning, and included a clear dip over lunchtime. The afternoon sessions inspired slightly fewer online conversations – or perhaps even more live networking.

04/12/2012 04:00

04/12/2012 05:00

04/12/2012 06:00

04/12/2012 07:00

04/12/2012 08:00

04/12/2012 09:00

04/12/2012 10:00

04/12/2012 11:00

04/12/2012 12:00

04/12/2012 13:00

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04/12/2012 16:00

0

500

1000

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2500

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4000

Page 3: Marketing Cloud LeWeb Analysis Day One - December 04

Speakers Day 1

Adam WilsonAlexander Ljung

Ariel GartenBanjamin Cichy

Ben GomesCarly Gloge

Dalton CaldwellKatie Stanton

Misha LyalinPeter Deng

Phil LibinScott Harrison

Tony FadellYossi Vardi

0 100 200 300 400 500 600 700 800

10197

111216220

2952

19383

188214225

71590Speakers

– Day 1

The first group of speakers left an impressive footprint on social media. Especially Tony Fadell made his mark with 715 mentions, amongst which a lot of retweets of the announcement of his talk, and a sharp quote emerging from his session.

Page 4: Marketing Cloud LeWeb Analysis Day One - December 04

Top Speakers Day 1

04/12/2012 04:00

04/12/2012 05:00

04/12/2012 06:00

04/12/2012 07:00

04/12/2012 08:00

04/12/2012 09:00

04/12/2012 10:00

04/12/2012 11:00

04/12/2012 12:00

04/12/2012 13:00

04/12/2012 14:00

04/12/2012 15:00

04/12/2012 16:00

04/12/2012 17:00

050100150200250300350400450

Adam Wilson Banjamin Cichy Ben Gomes Katie StantonPeter Deng Scott Harrison Tony Fadell

Top Speakers – Day 1

Page 5: Marketing Cloud LeWeb Analysis Day One - December 04

Top Retweeted Usernames

cath_women4% duygusalsarmaye

3%

erdelcroix8%

francetvdirect5%

frenchweb10%

glazou3%

jdnebusiness7%

jouanito4%kidslovejetlag

10%

leweb31%

luefkens3%

orangebusiness5%

ramonsuarez4%

roxannevarza4%

Top Retweeted Usernames

Page 6: Marketing Cloud LeWeb Analysis Day One - December 04

Regional Analysis

France39%

United States33%

United Kingdom7%

Nether-lands4%

Belgium3%

Germany2%

Spain2%

Greece2%

Italy2% Canada

2%

Switzer-land1%Regional

Analysis

On day one the top regions discussing LeWeb online are France and United States followed by UK.