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An analysis of social conversations around LeWeb 2011 -- December 2011. Which sessions at LeWeb 2011 were most interesting to the audience, and what did they say about it?
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An Analysis of Twitter Conversations Around LeWeb 2011
December 2011
Saif Ajani, [email protected]
647.219.7424
Page 2
-
2,000
4,000
6,000
Dec 7, 20118:00 AM
Dec 9, 20114:00 PM
12/7 10am-11am (3,755 tweets): Karl Lagerfeld launches
online fashion brand
12/7 2pm-3pm (4,352 tweets): Eric Schmidt discusses Android and ICS
12/8 10am-11am (2,821 tweets): Phil
Libin discusses Evernote
12/8 3pm-4pm(1,969 tweets): World
discusses Schmidt’s Ice Cream Sandwich annct
12/9 11am-12pm(2,998 tweets): Daniel
Ek launches new Spotify radio
12/9 2pm-3pm(2,142 tweets): Sean Parker and Shervin
Pishevar talk startups
Tweets per Hour Mentioning LeWeb(For more, see Tweet Clouds in the Appendix section)
CET
Page 3
Most Popular Accounts @Mentioned
@cdeniaud
@TheNextWeb
@NETAPORTER
@sparker
@francetvdirect
@frenchweb
@socialance
@Bill_Gross
@LeWebGame
@loic
- 1,000 2,000
555
565
646
648
825
912
965
1,075
1,566
1,617
Number of Times @mentioned
Page 4
Most Linked-to Domains with LeWeb
zdnet.fr
memeburn.com
leweb2011.sharypic.com
yfrog.com
thenextweb.com
frenchweb.fr
instagr.am
leweb.net
youtube.com
ustream.tv
- 500 1,000 1,500 2,000
354
398
431
484
920
1,118
1,147
1,651
1,781
1,899
Number of Times Linked-to
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Twitter for Blackberry
Twitter for Android
Echofon
Tweet Button
Twitter for Mac
HootSuite
Twitter for iPad
Twitter for iPhone
TweetDeck
Web
0.0% 5.0% 10.0% 15.0% 20.0% 25.0%
1.8%
2.0%
3.1%
3.3%
4.3%
5.7%
6.8%
10.9%
12.9%
23.1%
Most Popular Twitter Apps Used
% of Tweets with LeWeb
Page 6
Visibli is a social media insights and optimization platform that helps brands better understand their content and communities.
• Who your most influential followers are, and who influences them • What specific topics your followers are talking about and clicking on • When you should share each category of content to increase engagement • Where your followers hang out across the web, and where to target them
To contact us, please send an email to Saif Ajani at [email protected]
About Visibli
Page 7
APPENDIX
Page 8
Tweet Cloud: 12/7 @ 10am
Page 9
Tweet Cloud: 12/7 @ 2pm
Page 10
Tweet Cloud: 12/8 @ 10am
Page 11
Tweet Cloud: 12/8 @ 3pm
Page 12
Tweet Cloud: 12/9 @ 11am
Page 13
Tweet Cloud: 12/9 @ 2pm