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Creating your own platform for online PR 12th March, 2010 Alexander Mason, Business Development & Marketing Director Scandinavia

Creating Your Own Plattform For Pr Online

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Presentation from Alexander Mason at Webinar about "Creating Your Own Plattform For Pr Online"

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Page 1: Creating Your Own Plattform For Pr Online

Creating your own platform for online PR

12th March, 2010

Alexander Mason,

Business Development & Marketing Director Scandinavia

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Alexander MasonAlexander Mason

Alexander MasonAlexander Mason

Alexander MasonAlexander Mason

alexander_masonalexander_mason

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3*http://www.jmw.se/2010/02/28/vilka-grundvarden-vill-sj-formedla-i-twitter/*http://www.jmw.se/2010/02/28/vilka-grundvarden-vill-sj-formedla-i-twitter/

**

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Social Social Media Media

NewsroomNewsroom

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Company Company BlogBlog

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  Denmark Norway Finland

Wikipedia 85% 92% 84%

Youtube 71% 63% 37%

Linkedin 54% 26% 18%

Flickr 26% 34% 8%

Journalist professional usage of social media services*

*Cision Nordic Social Media Survey 2010

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Source: http://sixx.se/nextgen

Conversion

The CEO of Eniro comments directly on Facebookby Fredrik Stenbeck on September 11, 2009

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Source: Scania Social Media Newsroom, http://media.folksam.se/

Tags

Integrated with Flickr

Integrated with YouTube

Comments

Integrated into your

homepage

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Source: Scania Social Media Newsroomhttp://newsroom.vattenfall.se/

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Source: Scania Social Media Newsroomhttp://newsroom.vattenfall.se/

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Keyword BibleKey Words: 20 - 30

Press Releases:Web Page CopyBlogs:Partner SitesSocial Media Sites

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Social Social Media Media

NewsroomNewsroom

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Company Company BlogBlog

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Connect and next webinar!

“The Nordic Social Media Survey 2010”

Close to 2.000 journalist, communicators and pr-consultance have

answered how they work with social media

25 March, 14.00

Contact:

E-mail: [email protected]

Twitter: alexander_mason

Blogg: www.cisionnewsroom.se