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APICTA 2013 Briefing 27 August 2013

APICTA 2013 Briefing

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APICTA 2013 webinar presentation for iAwards winners/merits proceeding to represent Australia at this year's awards in Hong Kong www.apicta2013.com Conducted by Kelly Hutchinson, iAwards Executive Judge 27 August 2013

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Page 1: APICTA 2013 Briefing

APICTA  2013  Briefing  27  August  2013  

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Agenda  

•  Introduc9on  •  Australian  Delega9on  •  Key  Dates  •  Program  at  a  Glance  •  Concurrent  Events  •  Award  Categories  •  Eligibility  •  Nomina9on  Process  •  Judging  •  Criteria  for  Winner  &  Merits  •  Making  use  of  your  win  •  Ques9ons  

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INTRODUCTION  

APICTA  •  APICTA  is  the  Asia  Pacific  ICT  Alliance  Awards  •  The  program  is  designed  to  s9mulate  ICT  innova9on  and  crea9vity,  

promote  economic  and  trade  rela9ons,  facilitate  technology  transfer,  and  offer  business  matching  opportuni9es  via  exposure  to  venture  capitalists  and  investors  

 

Organised  By  •  The  2013  event  is  Hong  Kong  Computer  Society  

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Australian  Delega6on  

Jim  Ellis,  iAwards  Chief  Judge    APICTA  Host  of  Delega9on,    Australian  Exco  Member,  APICTA  Judge        

Russell  Yardley,  iAwards  Chair  Australian  Exco  Member      

     

     Phil  Holmes,  MCI  Events        APICTA  Australian  Economy  Coordinator        1300  665  145,  [email protected]  

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Key  Dates  

Sep  1  –  20  Confirm  a]endance  at  APICTA  2013  

Submit  Nomina9on  Form  (MCI  will  provide  you  with  the  nomina9on  forms  to  complete.    You  will  then  forward  them  back  to  MCI  for  submission)  

Sept  21  –  30   MCI  submit  Nomina9on  forms  to  APICTA  

Oct  7   Deposit  of  Hotel  Booking  via  Appointed  Travel  Agent  

Oct  15   Distribu9on  of  “Notes  to  Nominees”  

Nov  24   Arrival  of  Nominees  and  Equipment  Tes9ng  (Cyberport)  

Nov  25-­‐26   Judging  (Cyberport)  

Nov  26   Welcome  Recep9on  (Cyberport)  

Nov  27   Awards  Presenta9on  Ceremony  cum  Gala  Dinner  (HKCEC)  

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Program  at  a  Glance  

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Concurrent  Events  

Other  significant  ICT-­‐related  events  will  be  held  concurrently  with  APICTA  2013.  They  are:    Cyberport  Tour,  November  25  &  26,  2013  Venue:  Cyberport  (www.cyberport.hk)          Organizer:  Cyberport    Student  Networking  Sessions,  November  26,  2013  Venue:  Cyberport          Organizer:  Hong  Kong  Computer  Society    Hong  Kong  Interna6onal  Computer  Conference  2013,  November  26-­‐27,  2013  Venue:  Theatre  1,  Hong  Kong  Conven9on  and  Exhibi9on  Centre  Organizer:  Hong  Kong  Computer  Society  Website:  h]p://www.hkcs.org.hk/hkicc    APICTA  Seminars,  November  27,  2013  Venue:  Theatre  2,  Hong  Kong  Conven9on  and  Exhibi9on  Centre  Organizer:  Hong  Kong  Computer  Society    Past  APICTA  Hong  Kong  Winners’  Showcase,  November  27,  2013  Venue:  Conven9on  Foyer,  Hong  Kong  Conven9on  and  Exhibi9on  Centre  Organizer:  Hong  Kong  Computer  Society    Site  Visit  to  Hong  Kong  Science  and  Technology  Parks  (HKSTP)  and  Hong  Kong  Produc6vity  Council  (HKPC)  Date:  November  28,  2013  Venue:  HKSTP  (h]p://www.hkstp.org)  and  HKPC  (h]p://www.hkpc.org)  Organizer:  Hong  Kong  Computer  Society  

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Award  Categories  

There  are  17  award  categories  in  APICTA  2013.  Each  award  is  presented  to  the  most  innova9ve  ICT  product/solu9on  entered  in  that  category.  

1.  Applica9on  Tools  &  Plajorms  2.  Communica9on  3.  e-­‐Inclusion  &  e-­‐Community  4.  e-­‐Learning  5.  Financial  Industry  Applica9on  6.  Government  7.  Health  &  Wellbeing  8.  Industrial  Applica9on  9.  New  Media  and  Entertainment  10.  Research  &  Development  11.  Retail  &  Supply  Chain  Management  12.  Secondary/High  School  Student  Project  13.  Security  14.  Start-­‐up  15.  Sustainability  &  Environment  16.  Ter9ary  Student  Project  17.  Tourism  &  Hospitality  

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Eligibility  

A.  Company  Eligibility  to  Nominate  •  The  Company  Eligibility  guideline  describes  the  criteria  and  a]ributes  required  for  a  company  to  be  eligible  to  

submit  their  entry  nomina9on  for  APICTA  Award  compe99on.  •  A  company  who  is  eligible  to  nominate  their  Informa9on  and  Communica9on  Technology  innova9on  must  

meet  the  following  criteria:  •  The  nominee  must  be  locally  registered  in  the  respec9ve  APICTA  member  economy.  •  The  nominee  can  be  a  100%  local  company;  or  •  The  nominee  can  be  a  joint  venture  between  local  company  and  foreign  company.  A  foreign  company  in  a  joint  

venture  can  be  either  company(ies)  within  that  APICTA  member  economy  or  company(ies)  outside  that  APICTA  member  economy.  Shareholder(s)  within  the  APICTA  member  economy  must  be  at  least  51%  from  the  total  shares.  

B.  Product  Eligibility  Nomina6on  •  The  Product  Eligibility  guideline  describes  the  criteria  and  a]ributes  for  required  for  a  product  to  be  eligible  to  

be  nominated  as  an  entry  to  APICTA  Award  compe99on.  •  An  eligible  product  for  APICTA  entry  nomina9on  must  meet  the  following  criteria,  •  The  Intellectual  Property  Right  for  the  product  must  be  owned  by  the  company  who  is  eligible  to  nominate  

according  the  Company  Eligibility  guideline,  or  its  Intellectual  Property  Right  is  owned  by  offshore  parent  of  the  local  company  where  the  majority  owner  share  holding  is  the  local  company.  

•  At  least  51%  of  product  development  efforts  including,  research  and  development  and  design  must  be  done  within  APICTA  member  economy  who  is  submipng  the  applica9on.  

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Nomina6on  Process  

•  Nomina9ons  for  the  17  Award  Categories  must  be  endorsed  by  the  APICTA  Alliance  representa9ve  organiza9ons  of  the  member  economies.  Only  the  designated  Economy  Coordinator  has  the  right  to  submit  nomina9on  details.  

•  The  Economy  Coordinator  must  ensure  that  all  nominees  are  qualifying  for  the  Awards’  requirements  and  that  each  nomina9on  is  submi]ed  to  the  appropriate  award  category.  

•  Nominee  must  own  the  IPR  (Intellectual  Property  Rights)  of  its  entry,  or  its  IPR  is  owned  by  offshore  parent  of  the  local  company  where  the  majority  owner  shareholding  is  the  local  company.  

•  Maximum  3  nomina9ons  from  each  economy  can  be  submi]ed  per  award  category.  Any  entry  is  strictly  prohibited  to  be  enrolled  for  more  than  one  category  except  enrolled  for  non-­‐start-­‐up  entry  category  and  start-­‐up  category.  

•  Submission  of  finished  product  is  not  required  for  the  Secondary/High  School  and  Ter9ary  Student  Project  category.  Entries  may  come  in  the  form  of  a  design  or  a  prototype  applica9on.  The  key  requirement  is  that  the  entry  must  be  developed  en9rely  by  students.  

•  For  the  Research  and  Development  Category,  the  entry  can  be  a  finished  product  but  not  yet  ac9vely  marketed,  or  it  is  already  ac9vely  marketed  but  s9ll  no  customer  or  installa9on  at  the  customer  site  yet,  provided  its  marke9ng  effort  is  s9ll  less  than  one  year  since  its  product  comple9on.  Alterna9vely,  the  entry  can  be  a  non-­‐finished  product  but  can  be  demonstrated  to  show  its  features  and  func9onality.  

•  Nominees  of  other  Award  Categories  are  required  to  present  evidence  that  the  entry  submi]ed  is  already  a  finished  product.  

•  Entries  that  won  APICTA  Awards  in  the  previous  years  should  not  be  re-­‐submi]ed,  unless  new  features  have  been  added  to  the  product  for  the  past  three  years.  Nominees  should  indicate  that  the  entry  has  won  an  APICTA  award  before  and  iden9fy  in  the  nomina9on  write  up  the  new  features  of  the  product.  

•  The  write-­‐up  for  each  sec9on  must  not  exceed  the  number  of  words  allocated.  

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Judging  

The  APICTA  Award  judging  is  comprehensive  process  whereby  all  nomina9ons  are  assessed  by  a  team  of  independent  judges.  Criteria  •  Each  category  is  judged  on  5  criteria:  

–  Uniqueness  –  Market  Poten9al  –  Func9onality  /  Features  –  Quality  /  Applica9on  of  Technology  –  Presenta9on  

•  Each  of  these  criteria  has  separate  guidelines  for  each  category,  so  for  detailed  notes  on  the  criteria  and  its  a]ributes  for  each  category,  visit  the  category  pages.  

Judges  •  Each  nominee  is  rigorously  assessed  by  a  team  of  judges  of  the  highest  caliber.  They  are  drawn  from  

government,  academia  and  the  industry  from  each  of  the  APICTA  member  economies.  •  Judging  panels  usually  comprise  3-­‐4  judges.  Membership  of  a  category  panel  is  determined  based  on  

judges’  preferences.  All  judges  sign  confiden9ality  agreements  and  also  must  declare  a  conflict  of  interest  should  one  arise.  

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Judging  

Registra6on  for  Presenta6on  Process  •  Each  entry  nominee  must  report  to  the  judging  secretariat  at  least  15  minutes  before  the  

scheduled  presenta9on  9me  is  due;  •  The  judging  secretariat  will  register  the  entry  nominee  a]endance  and  guide  them  to  the  wai9ng  

room;  •  An  usher  from  the  organizing  commi]ee  will  guide  the  entry  nominee  to  the  judging  room  when  

their  schedule  is  due.  Presenta6on  Time  •  Each  entry  nominee  will  have  maximum  35  minutes  9me  slot  presenta9on  to  the  Judge  Panel  with  

the  following  es9mate  9me  guideline,  •  3  minutes  for  equipment  set-­‐up  •  25  minutes  for  presenta9on,  demo  and  ques9ons  and  answers  (presenta9on  and  demo  must  not  

exceed  20  minutes)  •  2  minutes  to  disassemble  the  presenta9on  equipment  •  5  minutes  for  Judges  delibera9on.  Language  •  English  is  the  Mandatory  Language  to  be  used  for  both  Judges  and  Nominees  during  the  judging  

process.  

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Judging  

The  following  format  will  be  adopted  for  APICTA  2013,  Hong  Kong:  •  All  nominees  will  be  given  20  minutes  to  deliver  their  presenta9ons  with  5  minutes  

for  Q&A.  •  Nine  rooms  will  be  allocated  for  presenta9on  by  nominees.  Nominees  will  be  

assigned  to  present  either  on  Day  1  (Nov  25)  or  Day  2  (Nov  26).  •  AV  system,  computer  projector  and  Internet  connec9on  will  be  provided  in  each  

presenta9on  room.  Nominees  must  bring  their  own  notebook  or  computer.  •  At  least  3  (three)  judges  from  different  member  economies  will  par9cipate  in  the  

judging  in  each  award  category.  •  Judges  will  calculate  scores,  select  winners  and  obtain  final  endorsement  in  the  

final  mee9ng  of  the  judging  panel.  Arbitra9on  to  se]le  disagreement  regarding  scores  will  be  made  at  the  final  mee9ng  of  the  judging  panel.  

•  The  decisions  made  at  the  final  mee9ng  of  the  judging  panel  will  be  considered  final  and  binding.  

•  The  final  results  will  be  announced  during  the  Awards  Presenta9on  Ceremony  in  Gala  Dinner  on  Nov  27.  

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Criteria  of  Winner  and  Merit  

•  Entry  with  highest  Total  Score  exceeding  7.000  will  be  the  Winner  for  each  category.  

•  A  maximum  of  2  (two)  Merits  will  be  given  to  nominees  with  score  not  less  than  95%  from  the  Winner  and  the  Total  Score  must  be  6.600  or  above.  

•  Entry  for  Secondary/High  School  and  Ter9ary  Student  Project  Category  in  which  the  score  is  6.600  and  above  can  be  awarded  as  a  Merit  without  restric9on  on  the  total  number  of  Merits.  

•  If  there  is  no  Winner  in  one  par9cular  Category,  Merits  will  be  given  to  nominees  with  a  minimum  Total  Score  In  case  there  is  no  Winner  in  one  par9cular  Category  and  the  Total  Score  for  each  Entry  Nomina9on  from  all  Judges  is  less  than  6.600.  Maximum  1  (one)  Merit  can  be  awarded  based  on  the  Judges’  professional  jus9fica9on.  

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MAKE  USE  OF  YOUR  WIN!  

•  Undertake  a  thorough  marke9ng  campaign  •  Market  your  win  within  Australia  and  interna9onally  •  Even  if  you  don’t  win,  make  sure  you  promote  that  you  were  an  APICTA  

finalist  and  showcased  your  product/service  in  the  interna9onal  arena  

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QUESTIONS  

Any  ques9ons?  •  If  we  can’t  answer  your  queries  straight  away,  we  will  research  them  and  

come  back  to  you  ASAP  with  an  answer  •  If  any  queries  over  the  next  few  days,  email  ques9ons  to  

[email protected]    

We  will  be  pupng  together  a  package  of  informa9on  for  the  Australian  delega9on  over  the  next  few  weeks  and  will  make  sure  this  is  sent  to  you  as  soon  as  it  is  ready.      SEE  YOU  IN  HONG  KONG!