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INTRODUCTORY
PSYCHOLOGY
Ron Mossler, Ph.D.Los Angeles Valley College
RESEARCH METHODS IN PSYCHOLOGY
Goals of psychology
Describe, predict and control behavior
Accomplished by using scientific
method
Psychology is the science of behavior and mental processes.
It is both scientific and applied
Case study and interviewsSurvey/Questionnaires – representative sample?Naturalistic ObservationOperational defi nition – replication Correlational research
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RESEARCH METHODS
RESEARCH METHODS IN PSYCHOLOGY
Correlational research tells whether the values of two variables are related.
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Can be used to predict, butIT DOES NOT SHOW CAUSALITY!
How do changes in one variable affect another?
Independent variable(The IV)Dependent variable (the DV)
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THE EXPERIMENTAL METHOD
In the experimental method, we manipulate the IV to determine the effect on the DV
Compare outcomes of:Experimental groupControl group
Know:Extraneous variablesBias
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THE EXPERIMENTAL METHOD
RESEARCH METHODS IN PSYCHOLOGY
Manipulation of the IV (the cause) determines whether it influences the DV (the effect)
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Single blind vs. double blind
Placebo effect
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THE EXPERIMENTAL METHOD
You want to study the effect of alcohol consumption in America on driving deaths. You find that from 1930 until 1995 there was an extremely strong correlation (.93).
What conclusions can you make? Does increased alcohol consumption cause an increase in auto fatalities? Why or why not?
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REVIEW
A lcohol Dr iv ing Consumption Deaths
CAUSALITY
?
Statistics > the collection, analysis, and interpretation of data.
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RESEARCH METHODS IN PSYCHOLOGY
• Descriptive statistics > summarize data.
• Inferential statistics > are results of an experiment significant?
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NORMAL CURVE
RESEARCH METHODS IN PSYCHOLOGYAPA ETHICAL GUIDELINES
• Protection from harm• Confidentiality• Voluntary participation• Deception and intimidation
Psychologists must ensure:
Wilhelm Wundt – fi rst psychology laboratory in Leipzig, Germany in 1879
Wundt > structuralism.
Student, Edward Titchener brought Wundt’s type of psychology to U.S. = Structuralism; dev’d “introspection”
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THE ORIGINS OF MODERN PSYCHOLOGY
William James – functionalism; not structure, but what the mind does, and why.
Concerned with consciousness—what the mind does and why
Like a fl owing streamThe study of “mental life”
Now ~cognition
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THE ORIGINS OF MODERN PSYCHOLOGY
THE ORIGINS OF MODERN PSYCHOLOGY
• challenge to structuralists’ notion that conscious experience could be broken down into elements
Gestalt psychology
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THE ORIGINS OF MODERN PSYCHOLOGYTHE RISE OF APPLIED PSYCHOLOGY
Sigmund Freud: Influenced by the unconscious.• Psychodynamic/
psychoanalytic
Freud's granddaughter Sophie (a doctor in her own right), on Freudian theory:
"I think it's such a narcissistic indulgence that I cannot believe in it."
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WHAT IS THE MEANING BEHIND THIS POSTER?
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IVAN PAVLOV
WATSON/B.F. SKINNER
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Skinner Box
THE ORIGINS OF MODERN PSYCHOLOGYTHE RISE OF APPLIED PSYCHOLOGY
The Humanistic Perspective Abraham Maslow Carl Rogers
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THE ORIGINS OF MODERN PSYCHOLOGY
• Underlying biological foundation for all forms of behavior
• Functioning of brain and nervous system
Physiological perspective;
Cognitive Neuropsycholog
y
THE ORIGINS OF MODERN PSYCHOLOGY
• How thought occurs, how memories work, how information is organized and stored
Cognitive perspective
THE ORIGINS OF MODERN PSYCHOLOGY
Evolutionary
perspective
APA MEMBER SPECIALTY AREAS
WHAT DO YOU THINK?
What do psychology majors do after
college?
PSYCHOLOGICAL SPECIALTIESCLINICAL AND COUNSELING
Difference between a psychologist (Ph.D or Psy.D). and a psychiatrist (M.D.)
School Psychologist/PPSConsumerHuman Factors - (ergonomics)Health (including occupational health and EAPs)SportsForensic - memory, sanity, competenceDevelopmental – growth, dev’t, changeNeuropsychologists –trained to diagnose brain
dxMSW/LCSWM.A./MFT
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PSYCHOLOGICAL SPECIALTIESAND CAREERS
Research Psychologists IO
IAssess basic Knowledge, Skills, Abilities, and Other
characteristics to perform a job. Testing of job applicants, accommodation
O Social process of work
ConsumerHuman Factors - design equipment and machines
(ergonomics)Health (including occupational health and EAPs)SportsForensic - memory, sanity, competenceDevelopmental – growth, dev’t, change [?]
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