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THE SECRETS TO WINNING THE CLOUD GAME - By Charles Araujo Principal Analyst, Intellyx SPONSORED BY

The Secrets to Winning the Cloud Game

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Page 1: The Secrets to Winning the Cloud Game

THE SECRETS TO WINNING THE CLOUD GAME

- By Charles Araujo Principal Analyst, Intellyx

SPONSORED BY

Page 2: The Secrets to Winning the Cloud Game

THE SECRETS TO WINNING THE CLOUD GAME

The Secrets to Winning the Cloud Game

Moving from a traditional on-premises delivery model to a cloud-based, Software-as-a-Service strategy is a high-stakes, bet-the-

company game for independent software vendors — these are the secrets to winning it all

Page 3: The Secrets to Winning the Cloud Game

It’s a High Stakes Game, So Be at the Table

Here’s the most important thing to know as you saddle up to the table: from here on out there is no such thing as a purely technical decision.

THE SECRETS TO WINNING THE CLOUD GAME

Page 4: The Secrets to Winning the Cloud Game

THE SECRETS TO WINNING THE CLOUD GAME

If you don’t want to lose it all on the first hand, you need to understand how to play this game.

New SaaS business model impacts: + Your revenue stream to your architectural complexity

+ How you approach customer retention and satisfaction

This Game is Played by a Different Set of Rules

Page 5: The Secrets to Winning the Cloud Game

EBOOK CLOUD GAME

To be competitive in the SaaS world, you need: + To build an entirely new business model

§ That means a fundamental shift in your revenue and profit stream

+ To invest heavily in an entirely new infrastructure to support your new business model

That’s quite a double-down bet: less cash up front and a greater capital outlay to fund your new infrastructure.

You’re Going All In

Page 6: The Secrets to Winning the Cloud Game

You need to put all your cards together to build a winning hand:

+ Application + Database + Infrastructure

You can’t win by focusing on any single card.

Mastering the Secrets to a Winning Hand

THE SECRETS TO WINNING THE CLOUD GAME

Page 7: The Secrets to Winning the Cloud Game

THE SECRETS TO WINNING THE CLOUD GAME

Your Ace in the Hole: Agility

When you make the move from on-premises to SaaS: customer expectations change Now the customer wants to:

+ Move faster + Change more quickly + Leverage your product to create their own agility

To meet this demand, you need to design your product architecture with agility in mind – yours and your customers.

Page 8: The Secrets to Winning the Cloud Game

THE SECRETS TO WINNING THE CLOUD GAME

Keeping up with your competition is great. But let’s call a spade a spade: you need to do more than just keep up — you need to beat your competitors to the punch. As you move to the cloud, your ability to deliver faster — not just your first cloud release, but every release thereafter — will make you the ruler of the game.

The King: Time to Market

Page 9: The Secrets to Winning the Cloud Game

THE SECRETS TO WINNING THE CLOUD GAME

This game isn’t all about speed.

Agility and time to market won’t matter if you don’t delight your customers.

In this game, retention is the queen in your hand — and the queen favors those who keep her subjects happy.

The Queen Smiles Favorably When Her Customers are Happy

Page 10: The Secrets to Winning the Cloud Game

THE SECRETS TO WINNING THE CLOUD GAME

In a cloud-driven world, nothing is certain, and change is the only constant.

You need to: + Have flexible deployment options + Mix operational and analytical transactions

+ Leverage different infrastructure elements

Flexibility is what makes the other cards work. But it’s not automatic. You need to plan for it and protect it.

The “Jack of All Trades”

Page 11: The Secrets to Winning the Cloud Game

THE SECRETS TO WINNING THE CLOUD GAME

Pay attention to the numbers: + Invest in an infrastructure that can grow when your revenue grows

+ Consistently lowering your cost of both ownership and operation

Ensuring that you’re placing bets that will give you the greatest flexibility in the future.

Numbers Still Count

Page 12: The Secrets to Winning the Cloud Game

Using a database like NuoDB, designed specifically for this purpose, is the only way to deliver these capabilities.

It’s the Royal Flush you need to win the game.

To compete in the cloud-driven, SaaS world, you need:

+ Agility + Rapid time-to-market + High customer retention rates + Flexibility + Cost-effectiveness

Your Royal Flush

THE SECRETS TO WINNING THE CLOUD GAME

Page 13: The Secrets to Winning the Cloud Game

SS CG 01171 SK

About Intellyx

Intellyx is the first and only industry analysis,

advisory, and training firm focused on agile digital

transformation.

Intellyx works with enterprise digital professionals

to cut through technology buzzwords and

connect the dots between the customer and the

technology – to provide the vision, the business

case, and the architecture for agile digital

transformation initiatives.

About NuoDB

NuoDB’s elastic SQL database helps customers

get applications to market faster and reduce

their total cost of ownership. Companies

rely on NuoDB to obtain the combination of

scale-out simplicity, elasticity, and continuous

availability that cloud applications require, with

the transactional consistency and durability that

databases of record demand.

© 2017 NuoDB, Inc., all rights reserved.

Next Steps

These slides are excerpts of the Intellyx eBook, “The Secrets to Winning the Cloud Game.” To read the complete EBook, visit:http://go.nuodb.com/intellyx-cloud-game.html

To learn more about the financial impact of database selection, visit: www.nuodb.com/financial-impact

THE SECRETS TO WINNING THE CLOUD GAME