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MAY
24HOW GOOGLE+ STANDS RIGHT NOW AND HOW YOU CAN LEVERAGE IT
BY: VALERIE JOY DEVEZA
VALERIE JOY DEVEZA
SOCIAL MEDIA MANAGER
TOP 500 COMMUNITY MANAGERS TO FOLLOW
ON TWITTER WORLDWIDE
TOP 30 MOST FOLLOWED PEOPLE ON GOOGLE PLUS
(PH)
I know a lot of you are thinking that… Google is a ghost town.
Recently, we even heard that Google plus is a walking dead.
But IMHO.. Google+ is not going away… anytime SOON.
Google Plus is not dead yet..As far as I know! :P
Google Plus is Alive and It DOES Work.
You might have bought into this idea that it's annoying..
You might also have bought into the idea that..
Friendster was always going to be more popular than Facebook too! :P
Google+ was created as a social layer.. Not a Facebook Killer!
Media's obsession with issuing Google+ a premature death sentence.
Numbers and case studies are giving us a different story.
STATISTICS•Google+ has passed Twitter and is now the second-
biggest social platform worldwide with over 540 million active users.
•1 BILLION people are registered on Google+
•70% of business brands have a presence on Google+
•20 million unique mobile monthly users are on Google+
•1,203 million monthly page visits to Google+
•68% of users are male
• Boosted followers by 150,000 through hangouts
• 10,000 new followers per day thanksto the badge
• 17% upliftin CTR across AdWordscampaigns
• Increase of 7.5% of traffic fromGoogle URLs
• Contributed to Bubbly bar achievingsales of £8m since product launch
• Google+ is one of Mashable’s top 10 referral sites
• Mashable grew their Google+ followers by
38% after adding the Google+ badge
• Mashable sees significantly higherengagement ratios than on other
social networks
KEEP CALM AND +ON
HOW TO ROCK ONGOOGLE+ PLUS
GET YOUR “STORY” STRAIGHT.
CLAIM YOUR PAGE’S CUSTOM, BRANDED URL.
LINK YOURSOCIAL MEDIA PROFILES
LINK YOUR SITE TO YOUR GOOGLE+ PAGE.
SIGN UP FOR GOOGLE+ AUTHORSHIP.
INVITE YOUR FOLLOWERS TO GOOGLE PLUS
OFFER THEM EXCLUSIVE CONTENT:HANGOUT ON AIR (HOA)
SPEND SOME TIME CREATING COMPELLING CONTENT
INCLUDE PHOTOS, VIDEOS, OR GIFS.
RESHARE. OFFER SOME #GPLUSLOVE
BE AUTHENTIC.SHARE SOMETHING PERSONAL.
OPTIMIZE YOUR POSTS
OPTIMIZE
SNIPPETS:MAKE YOUR IMAGE SHOW UP BIG!
FRIEND PROSPECTING:SEARCH YOUR INDUSTRY
3
12
CIRCLESCOPE.com
CIRCLECOUNT.com
SHARED CIRCLES
SEARCH FORACTIVE GROUPS
CREATE ANEVANGELIST CIRCLE
USE RIPPLES TO ANALYZETRENDSETTING
GET INFLUENCER’S ATTENTION:FLAG THEM DOWN
ENGAGE JUST DO IT!
THANKS.fb.com/valerie.joy.deveza
twitter.com/valeriedeveza
gplus.to/valeriedeveza