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Blogging and education. Created for BTB Online - Build your Teaching Business Online - massive open online course. In this slideshow/webinar, Sylvia shows you how to leverage your blog to make it powerful, social and sustainable. She shows how focus and passion create the synergy needed for long-term achievement. This slideshow also highlights tools, social sharing environments and plug-ins for easily customising your blog and website. She will share crucial perspectives on capturing the blogosphere mindset and becoming an influential voice in your field. To fully get the gist please watch the embedded recording.
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How To Leverage Your
Blogging Presence !
You’ve got the blog…..
Do you know how to use it?
Image credit: Robin Hammon
See Webinar
Will anyone read my blog?
Image Credit: Jeramiah Owyang
Focus &…
Image credit: Eran Sandler
Faith…Vision
Business
Growth
...SolveThe Existential Dilemma… of popularity versus substance.
“Ultimately however, I believe one should have faith in what they write. One should be able to tell themselves: ‘Yes – I think what I write is good’ – regardless of whether it gets many ‘hits’ or not.
It is of course important to take account of feedback
(‘Why are people not reading what I write?’)
but faith is more important.”
Nick Michelioudakis
Principles
Image credit: Darren Kurapatwa
Forge your determinatio
n
The Principle Of Pleasure & Purpose
That’s
it..!!
Principle as seen in ProBlogger
To Balance your Presence
Purpose?
Pleasure?
Image credit: Winniefred xoxo
Readership
Successful Writer Reader
Why Do you Read blogs?Or
Why don’t you?
Information
Facts
‘How to’
Inspiration
Ideas
Stories
Confirmation?
ValidationPersonal Learning Nerwork
Critical question revisited
Will anyone read my blog?
Would YOU read your blog?
That depends on
Who you are…
So..
Who are you?Narrow niche ?
Broad
niche ?
“Find enough to write about that won’t overwhelm you or restrict you.”
Adapted from ProBlogger“Analytical & emotional”
“What type of blog are you drawn to”?
Core
niche
PassionWhich topic area excites you most?
Content
•Lesson plans, study advice
•Show case courses, learning stories
Student-
centred
• Lesson creation, materials design
•Professional development stories and reflections.
Teacher-centred
•Monetise content
•Free content
•Community content
Niche conten
t
Now What?
Map Your Presence
ToolsBlogosphe
re
PLN
Need to
Know
Pleasure and
purpose
CommunitySocial media
Virtual learning CommunitiesSocial Learning Platforms
BlogospherePLN
Follo
wers
Image creditt: Dave bleasdale
Blogging Communities
Visit/comment
Interview/review
Guest blogChallenge
Host
Technology
Social plugins& style without coding
What is Gravator?
Dynamic image &
professional identity
Globally Recognised Avators
Cyber
signatur
e
https://en.gravatar.com/
Who Am I In The blogosphere?
Social sharing buttons
https://shareaholic.com/
DiggDigg
Social media Feather
Visual composer for landing pages & intuitive customisation
Visual composer
Google Plus Circles
MOOCs
PresentersBlogger
s
Students
Google + Social Widgets
Social layers Your Blog Will Love
https://developers.google.com/+/web/badge/
LinkedinProfile
Blogs
Embeddable poster flyers
•Social feeds
•visuals
Tackk
•Reshaping newsfeeds
•Moulding your social story
Storify
•Viral communities
•collaborative
Listly
Blog As Viral Virtual Library
Embed Pearl TreesMy Pearls
Viral slideshows on Your Blog
Embed powerpoints from Slideshare
That’s it folks!For now….
Brought to you bySylvia Guinan
@ BTB OnlineBuild your Teaching Business Online
Join us!
