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Presentation given to local businesses during a breakfast workshop hosted by the Lampasas Economic Development Corporation on October 8, 2014.
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For Marketing Your Business with Social Media
Lampasas Economic Development CorporationOctober 8, 2014
Get these slides here::http://sarahtpage.com/LampasasEDC/
Photo: Marciniak on Flickr
DEMYSTIFY
Photo: brandi666 on Flickr
#1
Use Facebook Offers
Facebook Offers
• Affordable and great for brand awareness
• Spent $3.70 and drove over $200 in business
• 102 offers claimed/5 redeemed
• Redemption rate on this offer was low
• Ask your community to share!
Facebook Offers
#2
Boost Your Posts
Facebook Boosted Posts
Facebook Boosted Posts
Facebook Boosted Posts
#3
Use Cover Photos As Advertising
Source: Mari Smith
#4
Participate on Yelp
Respond to Reviews
#5
Start Scheduling
Scheduling on Facebook
1
2
Scheduling on Facebook
4
3
Scheduling on Facebook
5
#6
Be Human
The most awesome example EVAH!
#7
Create a Sense of Urgency
#8
Give “Insider” Perks
#9
Start Selling with Pinterest
Drive sales to your website!
#10
Showcase Your Business
#11
Integrate Your Marketing
Visit Fargo-MoorheadVisual Content Integration
Source: Fargo-Moorhead CVB
#12
Piggyback on Events
#13
Ask Your Customers Questions
#14
Like/CommentAs Your Page
#15
Host a Contest
#16
Create a Facebook Ad
• Why advertise on Facebook?Huge audienceHighly targetedSocial
recommendationsCost effectiveEASY!
#17
Use Twitter for Market Research
#18
Start a Blog/Become aSubject Matter Expert
#19
Go Behind the Scenes
#20
Think Outside the Box
Can I Help?
Call Me!
Follow Me
Linkedin.com/in/sarahpage
Facebook.com/SarahTPageConsulting
@pagetx
Sarah Page, PrincipalSarah T. Page Consulting, LLC
http://[email protected]
512.914.8873
Instagram.com/stpconsulting
Pinterest.com/sarahtpage
Thank You!Questions?
