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Women En Massentrepreneurship & storytelling via social
abbreviated slides
Peggy YuSeptember 29, 2015
self
us
now
courtesy of Marshall Ganz
story of self
story of us
story of now
Facebook LinkedIn Twitter Medium
step 1consider separate
personal vs. firm profile
create profile summary
start following relevant
people/brands sign up
step 2for firm profile, follow 1/3 rule
(see notes below)
join groups, curate your pulse, write
updates
outline a social media strategy following 1/3
ruleread posts
step 3videos do well
on FB - consider posting relevant
videos publish a post
research social media tools like Buffer to help manage posts
write a story
quick start: social media tools
