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Making B2B Sales Easier

Grapevine Pitch Deck (B2B Sales is Broken and How To Fix It)

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Page 1: Grapevine Pitch Deck (B2B Sales is Broken and How To Fix It)

Making B2B Sales Easier

Page 2: Grapevine Pitch Deck (B2B Sales is Broken and How To Fix It)

The Pain – Prospecting is Broken B2B sales reps are finding cold calling to be less effective than ever before, but under greater pressure to hit their quotas. They resort to networking (conferences, networking groups, LinkedIn) but it is so random and very slow.

Companies are struggling to find and retain sales talent and desperately need products that will give their sales teams leads to call on.

Page 3: Grapevine Pitch Deck (B2B Sales is Broken and How To Fix It)

Important Statistics “Only 37% of B2B Sales Reps hit their numbers consistently” – Harvard Business Review

Studies Show:

• It takes 18 dials to connect with a single buyer• Call back rates are < 1%

• You are 4.2X more likely to get an appointment if you have a personal connection with the buyer

• 73% of executives prefer to work with sales professionals referred by someone they know

• 84% of B2B decision makers start the buying process with a referral

Page 4: Grapevine Pitch Deck (B2B Sales is Broken and How To Fix It)

Mission To replace cold calling in B2B sales and to drastically improve the efficiency and success rate of B2B sales professionals

Page 5: Grapevine Pitch Deck (B2B Sales is Broken and How To Fix It)

How? By building a marketplace where users can “shop” each others contacts and pay each other for a warm introduction via email

Page 6: Grapevine Pitch Deck (B2B Sales is Broken and How To Fix It)

The Pain(Killer) Grapevine is not a vitamin, is it a painkiller.

It is designed to eliminate the need to cold call and help reps book more meetings in less time.

75% of sales people complain that prospecting is the worst part of their job. Grapevine will make this process easier and more enjoyable.

It can also replace companies buying cold leads.

Page 7: Grapevine Pitch Deck (B2B Sales is Broken and How To Fix It)

Leadership Team Tim Warren - CEO

Tim is a serial entrepreneur who has just come off a successful exit. He previously built a business in the SEO/SEM space which he built to 15 employees and $2.5 MM in revenue in only 2 years, which was acquired in March. He has been in B2B sales for 8 years and top ranked in sales at every organization where he has worked.

Chinmay Nagarkar - CTO

Chinmay is a brilliant engineer who spent 7 years at Amazon and AWS and 3 years as a PM and Engineering manager at Google. Chinmay is overseeing the product architecture, managing the development, and building the MVP. He is managing our current team of 3 developers.

Steve Caldwell – Technical Consultant

Steve is also a brilliant engineer who has extensive B2B experience ranging from selling enterprise deals to building technical products for the Dept. of Defense. He was previously CEO/CTO of Strap (Brandery startup) and is an extremely talented product manager.

Page 8: Grapevine Pitch Deck (B2B Sales is Broken and How To Fix It)

MVP *View in Fullscreen to Watch this Video.

If Video Doesn’t Load Watch Here: Watch Video

Page 9: Grapevine Pitch Deck (B2B Sales is Broken and How To Fix It)

Go To Market Grapevine’s ideal user will be B2B sales reps who are using the platform to network in order to sell their products. They will be motivated to share and invite other users because they will benefit by more people on the platform. We are counting on those users to spread the product.

We also plan to use FB ads, Adwords, and SEO to bring in traffic.

Page 10: Grapevine Pitch Deck (B2B Sales is Broken and How To Fix It)

Financial Predictions Given the stage of our development these numbers would be complete guesses, so we’ll spare you the time of analyzing our total whims

Page 11: Grapevine Pitch Deck (B2B Sales is Broken and How To Fix It)

Fundraising We are raising a seed round of $1 Million by Feb 1, 2017

• Estimated Pre-Money Valuation of $3.75 MM• Prefer convertible note or SAFE (Simple agreement for future equity)• If equity, $750,000 for 20% equity

We have currently self funded the business with $100,000 of working capital

Page 12: Grapevine Pitch Deck (B2B Sales is Broken and How To Fix It)

Goals 1. To popularize the emerging industry of “paid targeted

networking”

2. Grapevine will be to B2B sales prospecting what Salesforce is to CRM (the best and the most aggressively marketed)

Page 13: Grapevine Pitch Deck (B2B Sales is Broken and How To Fix It)

Total Addressable Market • Statistics for B2B marketing & lead generation show that anywhere between 8.6–10.0% of

B2B revenue is spent on getting B2B leads in to business sales funnels.

• Based on the 2012 Lloyds Bank study the US B2B Service market is: $1724.2 billion USD (29.53% of the world market)

• If we consider that 85% of this spending is towards marketing, and only 15% is towards purchasing sales leads, this means that sales leads purchasing is roughly a $22,242,180,000 market in total.

• Qualifiers:1. Estimated 30% of B2B Organizations purchase leads for their reps2. Our product would be used by individual sales reps but would not completely replace

their inbound marketing efforts or costs3. We estimate that 15% of sales reps would use grapevine

Estimated TAM: $1,000,898,100

Page 14: Grapevine Pitch Deck (B2B Sales is Broken and How To Fix It)

Initial Traction 1. Already have 2 pre-orders (Astronomer & SigmaNEST) for

deployment in their sales teams2. Waitlist is steadily growing3. Idea won 2nd Place at Unpolished Conference for “Best New

Tech Company”