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Sell More with Sears Marketplace

How and Why to Sell on Sears

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Sell More with Sears Marketplace

2 Sears Confidential and Proprietary

Our Services

List and sell your items on Sears.com to millions of loyal and high value Sears customers and Shop Your Way Members.

You sell. We Ship. Sell more, faster and cost effectively by letting Sears handle inventory, pick, pack and shipping of your orders on Sears.com and other channels.

Broaden your reach, sell more items and build your brand with Sears’ relevant and

customized advertising solutions.

With a name like Sears, we provide more

than just a place to sell your items. We

offer a full line of services to help grow

your business intelligently.

3 Sears Confidential and Proprietary

Why Sears Marketplace?

With over 20 categories to choose from, Sears offers a wide range product categories to sell in. If your items don’t fit into an existing

category, we will work with you to create a new and relevant category to sell your items in.

Selling on Sears.com is convenient. Manage your entire marketplace business online with our seller portal. If you need additional support, our team is standing by to help.

Transparent and simple pricing. $39.99/mo. in program fees + low commission rate. That’s it. There are no hidden or “special” fees to worry

about.

From marketing to additional services designed to help you reach more customers and sell faster. Our team is standing by to partner with you to help you build your business.

4 Sears Confidential and Proprietary

We’re a Family Built on a Foundation of Trusted, Timeless

Brands

Ranked #5 in The Internet Retailer 2015 Top 500 Guide

5 Sears Confidential and Proprietary All content is proprietary to Sears Holdings Inc. Copyright 2013

Everyday essentials: health & wellness, clothing, household items

Life-changing purchases: large appliances, TVs, furniture

Impulse buys: electronics, clothing, entertainment

Gifts: weddings, babies and other milestones

We Create Life Long Relationships with Our Members

Toys to tools, dresses to jewelry, Sears has the products and brands for every step in life.

6 Sears Confidential and Proprietary

Our Members drive 68% of our sales

Annual sales per Members are up +8% YoY

Members spend 10% more than non-members

Meet Our Members, Your New Customers

7 Sears Confidential and Proprietary

Notable Sellers on Sears Marketplace

…and thousands more.

8 Sears Confidential and Proprietary

We Are Here to Help You Sell More

Other marketing opportunities: • Retargeting • Sponsored Products • Email • Datafeeds • Affiliate Marketing • Paid Search

Sears is committed to partnering with our sellers to sell more and grow their online business. Sellers who are committed to delivering a delightful experience to our Members will have the opportunity to be featured in high value / high traffic placements on Sears.com.

• Homepage Placements • Deal Heist • Sitewide Events

9 Sears Confidential and Proprietary

Available Selling Categories

Appliances

Auto

Baby

Beauty

Clothing & Shoes

Electronics

Fitness

Home

Gifts

Health & Wellness

Jewelry

Lawn & Garden

Office Supplies

Outdoor Living

Parts & Services

Pet Supplies

Seasonal

Sport Fan Shop

Tools

Toys & Games

10 Sears Confidential and Proprietary

Deal Heist

• Flash Sale Page on Sears.com

• Top visited and top converting pages on the site

• Dedicated email list of subscribers

• Mix of Sears and Sears Marketplace products

• Best for seasonally relevant, overstock and end of season merchandise

Requirements:

• Free Shipping

• Best price available online including shipping

• Inventory across all sizes (fashion)

• Duration can be no more than 7 days in a month

• Hero placements must are planned two weeks in advance

• Last minute deals also welcome

11 Sears Confidential and Proprietary

Channel Marketing Exposure

Leverage Sears’s digital marketing initiatives and our advertising expertise.

When you sell on Sears.com, we automatically help drive more traffic to your products through:

• Paid Search • Email • Affiliates

12 Sears Confidential and Proprietary

• The Retail Search Exchange (RSX) by HookLogic, a Sears partner, allows brands and Marketplace sellers the opportunity to get premium page placements • Achieve first page placement of browse and/or search results • Pay only for clicks on your products • Track the sales attributed to your Featured Products • You decide exactly which products/SKU’s/categories you

want to promote

• One week lead time

Your Product Ads are served in highly visible relevant locations based on shopper search and browse

Sponsored Product Ads

13 Sears Confidential and Proprietary

Digital Display Ads

• Get extra exposure for your brand or initiative • Site-wide on Sears.com • IAB standard sizes- 160x600, 300x250 and 728x90 • Sold at a CPM rate based on the page and ad location • Target by page, geography or search results • Lead time – 3 days

• Advertiser provides ad in jpeg format to IAB standards and linking URL

• Post campaign reporting includes impressions served, clicks, CTR, creative and page performance

14 Sears Confidential and Proprietary

Reach Millions of Shoppers on Sears.com

Imagine having millions of customers see your products online everyday…

As one of the top online retailers, Sears.com makes it easy to list and sell products online. With one of the fastest-growing marketplaces online, we provide a reliable, secure and cost-effective way to quickly boost your business online. How it works

• Choose from over 20 categories to sell in

• Customers can shop your items on Sears.com, Sears mobile, Sears kiosks located in-stores and on ShopYourWay.com. Your items will appear alongside Sears items

• Access to millions of Sears.com and Shop Your Way customers who are ready to buy

• Easy to use online seller interface for order, content and inventory management

• Pay-for-performance. A simple and straight forward fee structure

• No long term commitment

• Our members will receive Shop Your Way points when purchasing your items

What will it cost you

• Program fee: $39.99 per month

• Transaction based fee: % commission per item sold. Commission rates varies by category.

Thank You

Brooke Chambers Email: [email protected]