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Sales MeetingApril 5, 2011
Welcome!
Save the Date: Special Event
Friday, April 8, 2011, from 9 to 10 a.m.
• Weichert Financial Services has scheduled a companywide conference call for all Sales Associates that will feature a market update from NAR President Ron Phipps.
• Please be on the lookout for additional communications about this exciting event, including instructions on how to submit questions in advance for Ron Phipps to address on the call.
Industry Update with NAR President Ron Phipps
• Deepak Dharia04/03
• Baronda Wallace 04/24
Birthdays
• Ravi Dhingra 04/01/2003
• Silvia Kuver 04/01/1992 (19Yrs)
• Ana Almonte 04/04/2005
• Paul Misura 04/04/2008
• Carmen Almanzar 04/13/2002
• Anne Marie Stotka 04/16/1982 (29 Yrs)
• Ana Pasiuk 04/26/2010
• Willy Bosques04/28/1998 (13Yrs)
• Chiman Patel 04/30/2004
Anniversaries
Award Winners
Lois Bamber
Top Listing Agent
Rita Dharia
Top Sale Agent & Top Producer
Recent WLN Closed Transactions $558,000 (Congrats Harry Seth!)$275,000 (Congrats Harry Seth!)
$181,000 (Congrats Venitta Brock!)$332,000 (Congrats Harry Seth!)
$263,000 (Congrats Millie!)$307,950 (Congrats Henrietta!)
$237,000 (Congrats Carmen/Iris!)
Avg. Sales Price$276,238
WLN Pending Sales as of 3/01: 11 Pending Sales - $30,023.53
(Agent Commissions)
Converting Leads, One at a Time
Congratulations on a terrific start:($30,023.53 Commissions)
Chiman PatelCatherine Haugh-2Cathy Collins – 2
Shawn Blake-FranklinDeepak Dharia
Frances GratacosKaren Wallner-2
Arlene AustinOrleta HarrillRita Dharia
Converting Leads, One at a Time
Some benefits you will enjoy include:
• New business.
• Opportunities to build a lifetime of referrals.
• Continuous training and support to help you close for the business successfully.
Talk to me after this meeting for more information on how you could sign up as a Lead Specialist.
Join the Weichert Lead Network Team
Local Market Update
Edison:10.6
Woodbridge:7.4
Local Market Absorption - Edison
Price Range Absorption Rate
$200,000 - $300,000 10 Months
$300,000 - $400,000 25 Months
$400,000 - $600,000 8 Months
More than $600,000 17.6 Months
Local Market Absorption
Active U/C Ab Rate
200-300k 71 7 10
300-400k 77 3 25
400-600k 104 13 8
>600k 53 3 17.6
The National Association of Realtors’ Pending Home Sales Index, a forward-
looking indicator based on contracts signed in
February, rose 2.1 percent.
Market Confidence Meter
Congratulations!
On the Market •192 Evergreen Rd, Edison $89,000 Cathy Collins
•236 Nicholson Ave, Edison $419,000 Cathy Collins
•56 Drew Way, Iselin $299,900 Lois Bamber
•880 Grove Ave, Edison $549,000 Lois Bamber
•1233 Stelton Rd, Piscataway $219,900 Rita / Mumuksha
•36 Luther Ave, Perth Amboy $595,000 Wilfredo Bosques
•869 O’Donnell Ave, Scotch Plain $399,000 Deepak Dharia
•4 Bradley Dr, Edison $240,000 Arlene Austin
•8 Meadow Rd, Edison $359,000 Harold Morio
•39 Wendy Rd, Colonia $280,000 Carmen Almanzar
•31 York Dr, Edison $60,000 Carmen Almanzar
On the Market
•4 Bradley Dr Edison $240,000 Arlene Austin
•204 New Dover Rd Colonia,NJ $199,000 Cathy Collins
•15 Helen Ct Piscataway Neelam Mehta/Veronica Hary $234,500
•64 Snyder Rd Fords, NJ $259,900 Harry Seth
Price Improvements
•34 Windsor Rd, Edison $219,900 To 200,000 (19,900 Roger Meador
• Please return Open House directional signs
• 16 Open Houses scheduled so far for this weekend
• Saturday and Weekday Open Houses are a great option if Sundays do not work
Open House Report
Renewed Buyer Interest
Open House Traffic
Increasingand growing!
We had a total of 158 Guests attend our Open Houses this weekend!
Schedule yourself for an OH this weekend!
Our Open Houses
Open House TrafficWe averaged over 6 (6.86) People per
OH this past weekend
230 Nicholson in Edison – 30 Prospects5 Clive Hills in Edison – 13 Prospects22 Winter St in Iselin – 12 Prospects5 Coan Pl in Metuchen – 11 Prospects7 Mockingbird in Edison– 10 Prospects23 Phillips in Edison – 9 Prospects45 Sherold in Colonia – 8 Prospects
Schedule yourself for an OH this weekend!
27 Beechwood in Colonia – 8 Prospects
39 Wendy Rd – 7 Prospects
11 Old Hickory in Edison – 6 Prospects
84 Kensington in Piscataway – 6 Prospects
222 Regina in Iselin – 6 Prospects
25 Library Pl in Edison – 5 Prospects
Last week, Jacé Botti hosted special webinars announcing some company-negotiated enhancements to Weichert’s listings on Realtor.com.
• Let’s review these.
• Discuss any questions.
• Share the way to submit yourheadline message to ourProcessing Manager.
Every Weichert listing now includes “Company Enhanced Listings” which features your listings on:
• Realtor.com
• MSN Real Estate
• Move.com
• PLUS! Realtor.com’s iPhone application
More attention for your listings!
• Prominent placement
• Add a customized banner headline to the attention-getting yellow bar (entered by your Processing Manager)
More information featured on your listings!
• Up to 25 jumbo photos
• Animated headlines
• Community and school information
Realtor.com Agent Showcase Listings Package is, as always, available for purchase.
• Company package does NOT replace the Agent Showcase Listing Package.
• Weichert won’t override any information if the Sales Associate has the Realtor.com Agent Showcase Listing package.
Realtor.com Agent Showcase Listings are, as always, available for purchase.
• Your photo and contact information on the property details page for each listing.
• Direct links to your personal IDX websiteand your other listings.
• No reference to the Weichert 800#.
Realtor.com Agent Showcase Listings are, as always, available for purchase.
• Direct link to yourRealtor.com profile pageif you don’t have apersonal website.
New Open House Listings!
• Open House information appears on your listings.
• Customers can search just for Open Houses.
• Daily feed fromWeichert.com.
NOTE: The company is working with Realtor.com on integrating our Open Houses with their database. This will be coming soon.
Animated Weichert logo rider is back to draw attention to your listings!
• Clicking on the Weichert logo can direct customers to your personal IDX website.
• Register your website via weichert.com/registerWebSite.
Note: For your personal branding to appear on Realtor.com, you still must purchase their Agent Showcase Listing product.
Register your IDX website via www.weichert.com/registerWebSiteNOTE: This is a manual process that will take 2 to 3 days.
Keep track of traffic to your listings!
• Realtor.com provides reports that are easily accessible by your Processing Manager.
Summary of Realtor.com Features NEW Company Package
Agent Showcase
Listing Package
(Purchased by Agents)
Listings get more online exposure - Realtor.com, MSN Real Estate, Move.com and Realtor.com iPhone application
Listings get prominent placement and more information – 25 photos, customized banner headline, and community and school information
Automatic Open House feed from Weichert.com – Open House information appears on your listings; customers can search for open houses
Animated Weichert logo rider directs leads to your personal IDX website
Must Register
Now ALL personal IDX websites can be registered at weichert.com/registerWebsite
Not Needed
Click anywhere on the listing and leads are directed to the listing agent’s personal IDX website or their Realtor.com profile page (if no website)
All references to the Weichert 1-800 phone number removed Personal branding on the property detail page including agent photo and contact information
Questions & Answers
Question: Can you give me some examples of appropriate banner headlines?
Answer: Some examples of what you can add to your listing to help it stand out among the rest are:
This home comes with a Home Warranty
Seller will Cover Closing Costs
Priced to sell quickly
Gourmet Kitchen!
Getting Your Banner Headline Text to our Processing Manager for Every Listing
Along with the Listing Paperwork and Listing Agreement, please complete this form and give it to the Processing Manager so that we can ensure your unique banner headline text is entered into Realtor.com.
Give out “Realtor.com Banner Headline Text” Handout
Fact Sheet and FAQ
The company has prepared a Fact Sheet and FAQ that summarizes what we discussed today.
Give out “Realtor.com Fact Sheet & FAQ” Handout
Thank you!
Any other questions that we can’t answer here, I’ll forward to the Weichert.com Help Desk at (973) 605-1619.
Knowledge is Power
Soft Hits on Credit Reports
Did You Know?
Most insurance companies now use a form of a credit report to develop insurance
rates for their policies.
Insurance Myth
Myth:
Running credit for a home owners policy
will impact a customer’s credit score.
Insurance Reality
Reality:
An “insurance score” does not affect a client’s credit score because it creates what is known as a “soft hit” on their credit report. Soft hits don’t create a request for credit or a credit inquiry in the same way that applying for a credit card orloan would, thereby leavingthe credit score intact.
REMINDER: Special Event
Friday, April 8, 2011, from 9 to 10 a.m.
• If you would like to submit a question in advance for Ron Phipps to address on the call, please send it via e-mail to [email protected].
• Contact your Gold Services Manager for additional details about this exclusive Weichert office event.
Industry Update with NAR President Ron Phipps
As your trusted advisor, I will continue to keep you informed of the many ways we
can protect your customers.
Partners in Success
Internet Marketing Update
New Weichert AgentPages Designs
• Our website program, Weichert AgentPages, now features 15 fresh, new semi-custom website designs.
• Complete with eye-catching flashing banners, these new designs will help you bring your personal business website to the next level.
New Design: Modern Agent
New Design: Test Agent
New Design: Vintage
New Design: Earth
New Design: Platinum
Other Recent Enhancements
• Recently Sold Inventory Data
• Lead Capture Registration
• School District Search of Homes
• Enhanced Microsoft Bing Virtual Earth Property Search
• “Star-Rating” of Favorite Homes
• Social Media Sharing
• Enhanced Mobile Websites
• SEO Enriched
• Jump Search Listing Carousel Widget
Website Hosting Incentive
• Weichert AgentPages is holding a website hosting incentive that will run through Friday, May 27.
• To learn more about this special incentive or the AgentPages program, call Bill Hang at (888) 265-9178 or send him an e-mail at [email protected].
Save the Date: Special Event
Friday, April 8, 2011, from 9 to 10 a.m.
• Weichert Financial Services has scheduled a companywide conference call for all Sales Associates that will feature a market update from NAR President Ron Phipps.
• Please be on the lookout for additional communications about this exciting event, including instructions on how to submit questions in advance for Ron Phipps to address on the call.
Industry Update with NAR President Ron Phipps
Caravan Information
