Evaluating The Political Evaluating The Political EnvironmentEnvironment

Presented byPresented by

Corky Kyle, MPA, CAECorky Kyle, MPA, CAE

The Kyle GroupThe Kyle Group

House KeepingHouse Keeping

Cell Phones- Please Put On VibrateCell Phones- Please Put On Vibrate BathroomsBathrooms Hand Outs UsageHand Outs Usage Lots of Give and TakeLots of Give and Take Q & AQ & A

A little about me!A little about me!

27 years of state legislative experience 27 years of state legislative experience representing for profit companies and non-representing for profit companies and non-profit associationsprofit associations

Degrees in Political Science and Public Degrees in Political Science and Public AdministrationAdministration

Accomplished author on advocacy Accomplished author on advocacy techniques, building legislative techniques, building legislative relationships and political communicationrelationships and political communication

Introduce Your SelfIntroduce Your Self

Name Name TitleTitle AssociationAssociation Why are you here today to learn? Why are you here today to learn? At the end of the seminar today, what will At the end of the seminar today, what will

you have improved, changed, modified to you have improved, changed, modified to your government relations program?your government relations program?

Peter DruckerPeter Drucker

““The best way to protect your future is to The best way to protect your future is to create it”create it”

The Political EnvironmentThe Political Environment

Made up of many thingsMade up of many things It is the playing field for the development It is the playing field for the development

of public policyof public policy The rules and procedures are 20% of the The rules and procedures are 20% of the

processprocess The Human Factor is 80% of the processThe Human Factor is 80% of the process

““Of all the things I’ve lost, I miss my mind Of all the things I’ve lost, I miss my mind the Most” Mark Twainthe Most” Mark Twain

Political Environment: Political Environment: Parts is PartsParts is Parts

Legislative SessionLegislative Session Party in PowerParty in Power Leadership of House and SenateLeadership of House and Senate GovernorGovernor LegislationLegislation SponsorsSponsors Committee’sCommittee’s PressPress Financial StatusFinancial Status MiscellanousMiscellanous

Legislative SessionLegislative Session

Post Election SessionPost Election Session Election YearElection Year

Party in PowerParty in Power

RepublicanRepublican DemocraticDemocratic Both HousesBoth Houses On house eachOn house each Triple CrownTriple Crown

GovernorGovernor HouseHouse SenateSenate

GovernorGovernor

LeadershipLeadership

HouseHouse Party in PowerParty in Power Minority PartyMinority Party Relationship with the GovernorRelationship with the Governor Relationship with Bill SponsorRelationship with Bill Sponsor Relationship with Co-SponsorsRelationship with Co-Sponsors Party PhilosophyParty Philosophy

LeadershipLeadership

SenateSenate Party in PowerParty in Power Minority PartyMinority Party Relationship with the GovernorRelationship with the Governor Relationship with Bill SponsorRelationship with Bill Sponsor Relationship with Co-SponsorsRelationship with Co-Sponsors Party PhilosophyParty Philosophy

GovernorGovernor

Party AffiliationParty Affiliation Election PromisesElection Promises Established RelationshipEstablished Relationship

GovernorGovernor StaffStaff

Political PhilosophyPolitical Philosophy Relationship with the legislatureRelationship with the legislature Party DynamicsParty Dynamics

LegislationLegislation

How does it fit in to the environment?How does it fit in to the environment? ContentiousContentious ControversialControversial Where will the support come fromWhere will the support come from Where will the opposition come fromWhere will the opposition come from

SponsorsSponsors

Selection of SponsorsSelection of Sponsors DemocratDemocrat RepublicanRepublican BothBoth

What to look for in your sponsorWhat to look for in your sponsor Understanding of the issueUnderstanding of the issue PassionatePassionate Constituent DrivenConstituent Driven Working to get other sponsorsWorking to get other sponsors

SponsorsSponsors

Relationship with leadershipRelationship with leadership Support of leadershipSupport of leadership Support of his partySupport of his party Length of time in legislatureLength of time in legislature Where is the legislature in his/her legislative Where is the legislature in his/her legislative

careercareer Co-SponsorsCo-Sponsors

SupportersSupporters Necessary NumbersNecessary Numbers

SponsorsSponsors

Bi-ParticianBi-Partician LeadershipLeadership

Mark TwainMark Twain

““Suppose you were an idiot. And suppose Suppose you were an idiot. And suppose you were a member of Congress. But I you were a member of Congress. But I repeat myself”repeat myself”

Committee'sCommittee's

Which committeeWhich committee Appropriate committeeAppropriate committee Greatest number of supportersGreatest number of supporters Leadership HelpLeadership Help Committee Chairman HelpCommittee Chairman Help

““I am not lost, I am exploring”I am not lost, I am exploring”UnknownUnknown

Financial Status of the StateFinancial Status of the State Strong Fiscal PositionStrong Fiscal Position Weak Fiscal PositionWeak Fiscal Position

PressPress

SupportSupport Non-SupportNon-Support Help or HindranceHelp or Hindrance Group RelationshipsGroup Relationships

Miscellaneous ConcernsMiscellaneous Concerns

Term LimitsTerm Limits Lobbying RestrictionsLobbying Restrictions Regulatory RestrictionsRegulatory Restrictions Rules of the HouseRules of the House Rules of the SenateRules of the Senate

It’s a Wrap!It’s a Wrap!

Know your environmentKnow your environment What you don’t know will hurt you and What you don’t know will hurt you and

your campaignyour campaign Read the tea leafsRead the tea leafs Get Feed backGet Feed back Pass your legislationPass your legislation

THE ENDTHE END

Let’s Keep This Going!Let’s Keep This Going!

To have “The Kyle Group” do a program for your association To have “The Kyle Group” do a program for your association contact:contact:

Corky Kyle, MPA, CAECorky Kyle, MPA, CAEPresidentPresident

The Kyle GroupThe Kyle GroupArvada, ColoradoArvada, Colorado

Office: 303.302.1109Office: 303.302.1109Toll Free: 1.877.302.0101Toll Free: 1.877.302.0101

Fax: 1.303.302.1108Fax: 1.303.302.1108Cell: 303.263.5422Cell: 303.263.5422

E-Mail: E-Mail: Ckyle@TheKyleGroup.ComCkyle@TheKyleGroup.ComWeb Site: WWW.The-Advocacy-Guy.ComWeb Site: WWW.The-Advocacy-Guy.Com