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Presentation from BarCamp Nashville - You're company has a website, a Fanpage, and a Twitter account. Now what? 85% of corporate blogs have five posts and never get touched again... and you don't want your company's blog to become one of them. Or, maybe it already is. In this session, I'll share with you 3 approaches to fresh, meaningful and usable content that will inspire your brand. I'll also show you how to find content you don't have to create in house and at minimal costs. Lastly, I'll select a brand from the audience and, collectively, the room will build and energize this brand with the principles I have introduced. You will leave this session with a fresh perspective and actionable sequence towards becoming a more powerful and compelling brand.
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