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In good content marketing strategy, the quality is more important than quantity.
Suffer from lack of inspiration?
Take a rest…
… and recycle.
E-book from blog posts
find several old blog posts that refers to one larger topic, gather them into e-book, create a guide from
your “how to” posts
Text into visual
convert your article/blog post into visual content – infographic that you can share on social media or presentation that you can
add to SlideShare
VISUAL BUILDS BETTER ENGAGEMENT
Social media posts from blog
don’t hide your posts in archives, choose some most interesting quotes, make graphics, add link to blog post
and share it on your social media
Speeches into articles
don’t let your good lecture be forgotten, the content is ready, just convert it into article, publish on your blog
and let the others gain this knowledge
Long text into smaller pieces
create more content with less effort and take some vacation from writing for a while. Usually, long texts
refer to many issues that can be the topics for several blog posts.
News and articles as newsletter
It is a good idea to gather all the newest articles in one piece and send to your mailing list as a newsletter. Your
biggest followers will appreciate that.
Blog posts into videos
if you feel confident in front of the camera, try to turn your blog content into videos to expand social engagement, teach people how to do something or interview some experts. Maybe it will develop to podcast or webinars.
