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How Not To Let Advertising Ruin Your Life

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Evan Russack, vp/executive director of digital at CP+B, will share the tools that demystify the industry, agencies and the people within them so you can do your best work.

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Page 1: How Not To Let Advertising Ruin Your Life
Page 2: How Not To Let Advertising Ruin Your Life

Don’t let advertising ruin your life.

Page 3: How Not To Let Advertising Ruin Your Life

You’re not operating on anyone.

Page 4: How Not To Let Advertising Ruin Your Life

You work at a big name, storied agency. Get over it. 

Page 5: How Not To Let Advertising Ruin Your Life

You work at a small shop and think you’re not important.

Page 6: How Not To Let Advertising Ruin Your Life

Everyone is just like you.

Page 7: How Not To Let Advertising Ruin Your Life

We're trained to think clients don't know what a good idea is. 

Page 8: How Not To Let Advertising Ruin Your Life

NOW THAT YOU KNOW HOW THE INDUSTRY WORKS, HERE’S HOW TO SUCCEED IN ADVERTISING.

Page 9: How Not To Let Advertising Ruin Your Life

Be curious.

Page 10: How Not To Let Advertising Ruin Your Life

Be confident, not cocky.

Page 11: How Not To Let Advertising Ruin Your Life

Always listen and ask why.

Page 12: How Not To Let Advertising Ruin Your Life

Be collaborative. 

Page 13: How Not To Let Advertising Ruin Your Life

Focus on what you can control.

Page 14: How Not To Let Advertising Ruin Your Life

Have a clear vision for what you want to accomplish. 

Page 15: How Not To Let Advertising Ruin Your Life

Always be honest. 

Page 16: How Not To Let Advertising Ruin Your Life

Be a pro. 

Page 17: How Not To Let Advertising Ruin Your Life

Thank You.