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Content Marketing for “Boring” Industries
[email protected] | @ChaseHowell10
@gngfound
CHASE HOWELL
Digital Content Lead
Contributing Writer
Contributing Writer
@gngfound
CONTENT FOR LEGAL
GNGF creates content for the legal industry…
We know boring.
@gngfound
CONTENT FOR LEGALBefore After
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EXPERIENCE
1Boring product doesn’t mean boring experience.
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EXPERIENCE
http://bbgohio.com/santa-sued-disability-discrimination-due-reindeer-harassment/
@gngfound
IMPRESSIONS
2First impression is more important than ever.
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IMPRESSIONS
OR
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ANSWERS
3Answer questions.
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ANSWERS
HELP not
HYPE
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ANSWERS
@gngfound
REMEMBER
1
Answer questions.
First impression is more important than ever.
Boring product doesn’t mean boring experience.
32
Content Marketing for “Boring” Industries
[email protected] | @ChaseHowell10