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@flinc, @m_ic
How flinc worksBest practices after 5 years of Company Building
@flinc, @m_ic
About Michael
Entrepreneur // Company Builder // Making people happy // Product Manager // Coder by heart
Keynote speaker // TEDx, IAA, MWC, FuckUp Night, Rulebreaker Society, 2bAhead ThinkTank // Named “Top 100 internet personalities in Germany” by Wirtschaftswoche // Mentor
Traveller // Social Activist // <3 Africa //My NGO: ImpactWeek.net // Adventurer
Why
we
exist
How
we h
ire
How
we se
t goa
ls
How
we w
ork
How
we m
ake
decis
ions
How
we fir
eFin
al th
ough
ts
Abou
t me
Hello
!
@flinc, @m_ic
Why we exist (our vision)
@flinc, @m_ic
– Vision flinc-Team
“flinc is established as new means of transportation”
@flinc, @m_ic
– Mission / Core purpose flinc-Team
“We create mobility through existing resources”
@flinc, @m_ic
@flinc, @m_ic
When you’re good in communicating your vision, people will follow you with passion. Passionate people are more motivated. More motivation means more happiness. Happy
people achieve more!
@flinc, @m_ic
How we hire
@flinc, @m_ic
How we hire
- Wrong hiring is the top 1 opportunity to fuck up your company!
- A people hire A people, B people hire C people..
- Team hires team, managers only recommend.
- Smaller world class teams are better than large teams.
@flinc, @m_ic
How we work (Culture)
MktgProduct Bizdev
Core Purpose
Vision
Company OKRs
Team OKRs Team OKRs Team OKRs
Our Core Values & Principles
@flinc, @m_ic
Weekly status meeting
@flinc, @m_ic
How we work
- Tue & Fri: Homeoffice
- Wed: Alignment meetings / work in 2 week rhythm
- Kanban (we let Scrum go after 5 years).
- Work where, when, and with what you want (only performance counts)
@flinc, @m_ic
Core metrics are always visible in the office
@flinc, @m_ic
Kudo Cards
Work expo shows the work we’ve done the last quarter to reach our goals
@flinc, @m_ic
After the quarter the results get framed into picture frames.
@flinc, @m_ic
Internal Hackathons and Offsites.
@flinc, @m_ic
Public talks for knowledge sharing.
@flinc, @m_ic
Company Retrospective every 4 weeks.
@flinc, @m_ic
“4 Uhr Bier” :)
Core value 1: Live family
Core value 2: Be adventurous
Core value 3: Be excellent
Core value 4: Learn from failure
Core value 5: Make others successful
@flinc, @m_ic
These 5 values are the basis of our company culture. They give us boundaries and make clear which
behaviour is appreciated and what gets criticised. They show us what is right and what is wrong.
@flinc, @m_ic
How we set goals
MktgProduct Bizdev
Core Purpose
Vision
Company OKRs
Team OKRs Team OKRs Team OKRs
Our Core Values & Principles
We had a gap between our 10 year goal (vision) and two week goals. That’s why we needed an additional layer: OKRs (Objective and Key Results)
@flinc, @m_ic
How we set goals- Quarterly! Cascaded: company - team - personal.
- 100% transparent.
- Inspiring and ambitious objectives
- Failure welcome! (as long as we learn from mistakes).
- Not coupled to bonuses!!
- Part of our weekly meetings.
- Quarterly 1on1s.
@flinc, @m_ic
How we make decisions
@flinc, @m_ic
How we make decisions
- Everything is urgent. But what is important?
- Common truth: Customer happiness is key.
- Identify core problems (e.g. through customer experience mapping).
- Only work on the biggest problems and the biggest opportunities.
@flinc, @m_ic
Customer experience map
@flinc, @m_ic
Emotions mapping
@flinc, @m_ic
Final customer experience map with core problems
@flinc, @m_ic
How we fire
@flinc, @m_ic
How we fire
“Which of my people, if they told me they were leaving
for a similar job at a peer company, would I fight hard to keep at flinc?”
Managers, if an employee is not on your list, give him better feedback (don’t fire him)!
@flinc, @m_ic
Final thoughts
@flinc, @m_ic
How I told you it is How it really is
The perfect world is not realistic. Actually we don’t want it, as it means we are standing still.
We need conflicts, as long as they make us better and are constructive. This is up to you!
@flinc, @m_ic
Shit Detector Problem Solver
“The coffee tastes awful!” “The coffee tastes awful - I already ordered some new beans. Let me know what you think.
@flinc, @m_ic
Key Takeaways
- Problems and conflicts are normal, they will never end.
- Keep asking “how can we become better?”
- Take ownership and solve problems!
- —> become a learning organisation
Questions? Ideas? Need more inspiration? Contact me:
Michael Hübl
Twitter: @m_ic, @flinc
flinc
Cul
ture Value Workshops
Lunch Talks &Hackathons
Customer Experience
Mapping
Emotions Map
OKR & KPI Dashboards
Kudos Cards &Work Expo
Standup Meetings & Retrospectives ®ular 1on1’s
@flinc, @m_ic
Six books that inspired me (personal & professional)
- The obstacle is the way (Ryan Holiday) - A guide to the good life (William B. Irivine) - How to win friends and influence people (Dale Carnegie) - Making it right: Product Management for a startup world (Rian van der Merwe) - Managing for Happiness (Jurgen Apello) - Badass: Making users awesome (Kathy Sierra)
@flinc, @m_ic
View this presentation online at: http://www.slideshare.net/michaelhuebl/how-flinc-works-best-
practices-after-5-years-of-company-building
