NXT City - 2017 Supporters Council

Engaging young people for better public spaces.

NXT CitySupportersCouncil2017 Sponsorship Opportunities

Introducing the NXT City Supporters Council.

Since 2014, NXT City has advanced the conversation around improving Toronto’s public spaces and engaged thousands of young people along the way. We’ve done a lot in just three short years – but we want to do more. That’s why we’re looking for like-minded corporate partners to champion our work through the NXT City Supporters Council.

Why get involved? By joining the Council, you’ll enjoy:

• Being part of a network of leading organizations that value public space;

• Access and recognition at our quarterly talks and annual Summit event;

• Supporting and early access to our upcoming insight reporting on public space trends;

• Networking with the hundreds of young creative talent who enter the NXT CIty Prize; and,

• An invitation to our exclusive Supporters Council VIP dinner.

We appreciate your interest in NXT City, and we can’t wait to hear from you.

NXT City DirectorsChristine CarusoMackenzie KeastJustin Leclair

A new way to help us connect young people and improve public space

Cities need big ideas. Young people need a platform. That’s why we formed NXT City – to connect young talent with a network of established leaders to create, activate and program public spaces. NXT City leverages the momentum of a new wave of creative talent with a call for vibrant public spaces to create a brand new engagement tool. Through careful curation of ideas, an all-star network of advisors and a brand that resonates with young people, NXT City has scaled to become a leading organization in city building. And we’re just getting started.

About NXT CityA small organization supporting big change.

2017 NXT City Supporters Council | Sponsorship Opportunities

300+Public space ideas

220Symposium delegates

600+Summit + after party guests

98%Sponsor recall

37%Email open-rate

500,000+2016 advertising reach

232016 partners and sponsors

700,000+2016 Twitter reach

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NXT City will help shape the next generation of leaders in city building. Adam Vaughan, Member of Parliament, Spadina-Fort York

“

Our Mandate & ProgramsNXT City has a mandate to improve public spaces and bring young people to the table.


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Engage young leaders in shaping their public realm.

Educate city-builders on pressing public space issues.

Inspire action to improve public spaces.

Connect diverse networks to collaboratively impact public spaces.

NXT City Prize

The program that started it all, our NXT City Prize, has been engaging young leaders since 2014 to inspire Toronto’s public realm.

The NXT City Prize invites young people under 35 to submit big ideas for public space improvement. The best of the best are selected by an all-star jury of Toronto civic and business leaders, and the overall winner receives a $5,000 cash prize.

Since 2014, we’ve received over bold, visionary 300 submissions. We continue to work with many of the entrants and connect them with local leaders in order to bring their projects from ideas to action.

University Avenue, as one of Toronto’s great boulevards, is not fulfilling its potential as a promenade and public space. Green islands in the middle of the road have been neglected; wide side walks with benches, yet few people would like to spend time here. We think about public space beyond the street level, elevating to the height that could potentially enhance whole atmosphere at large. The proposal aims to literally bring “life” to this one-kilometer-long boulevard by seven big inflatable fish. They activate not only eyes on the street, but also people in the buildings located on both sides of the street. Spectatorship is a key aspect for public space, and people often could be motivated by a simple glance. Again, the design maintains the original site, and simple overhang the rubber fish above the central green islands.

Rubber Fish

As technology and urbanization race to match the pace of modern life, items of the past are left to become obsolete. As it is slowly being discarded, it becomes visual pollution, wasting the vast space it takes up.

Cable Cruise takes this opportunity to revitalize transmission towers by

developing a transportation system in the form of cable cars, creating an alternative method of travel. Along with this process is the revival of the unused space where the towers stand. Each tower is left intact, while the mechanisms to operate the cable cars are layered onto the transmission towers, focusing on the raw potential of the towers.

Along with the renewal of transmission towers, Cable Cruise offers a new attraction to the tourism industry to embrace the scenic view of Toronto’ skyline and to experience Toronto in a different perspective.

The cable car route does not align with the vehicular grid and runs from Don Valley to

Kennedy Station along the Taylor Creek Hydro Corridor. The trail starts in the valley surrounded by trees above Massey Creek. It then moves up to reveal a view of Lake Ontario surrounded by its suburban area, with the Toronto skyline seen at a distance. Cable Cruise considers all hydro corridors in Toronto to provide a faster means of travel, making its possibilities endless.

Cable Cruise recognizes the possibilities of recycling the components of the tower to create the cable car station. Hydro towers in Toronto are built out of angled steel with varied dimensions bolted together, thus when taken apart would result in clean pieces of angled steel. This design

of the station is meant to represent the possibilities that arise from the use of angled steel, through its ability to act structural or decorative when applied to a diagrid system.

RECYCLED STATION

FINCH HYD RO CORRIDOR

EAST YORK

St Clair Ave E

Eglinton Ave E

Don Valley Pw

y

KENNEDYSTATION

DON VALLEY +DON RIVER TAYLOR CR EEK HYDRO C

OR

RID

OR

200 600 1400m1:60000

CABLE CRUISE

2 Angle Steels

Universal Joint

1.5 4.51:300 10.5m

0.075 0.225m1:15

0.15 0.45m1:30

1.5 4.51:300 10.5m

0.075 0.225m1:15

0.15 0.45m1:30

4 Angle Steels

D E

E

D

Sample Station Reviving the Spaces Underneath the Towers


EAST YORK

St Clair Ave E

Eglinton Ave E

Don Valley Pw

y

KENNEDYSTATION


OR

RID

OR

200 600 1400m1:60000


EAST YORK

St Clair Ave E

Eglinton Ave E

Don Valley Pw

y

KENNEDYSTATION


OR

RID

OR

200 600 1400m1:60000

Cable Cruise

NEIGHBOURHOOD IMPROVEMENT AREAS

Inspiring creative new ideas for public spaces.

www.nxtcity.ca


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NXT City Talks

Our quarterly speaker series attracts sold-out crowds around pressing topics in public spaces. The events bring both emerging and established professionals together for an evening of drinks, discussion and networking.

Each NXT City Talk is shaped by a relevant topic or issue surrounding public spaces. Past speakers have included Councillor Josh Matlow, Downtown Yonge BIA President Mark Garner, and prominent urban designer Ken Greenberg.

NXT City Insights

New to 2017 is the launch of our NXT City Insights reports. Exploring pressing issues related to public spaces, NXT City Insights will offer compelling, useful information for decision-makers and action-takers.

The Directors of NXT City have previously released an insight report around the burgeouning urban manufacturing trend, which has been downloaded by over 500 people online and was featured in the March 2016 issue of Metropolis Magazine.

How urban manufacturing is reshaping an industry, changing cities, and building local economies

Distl. Make This CityThe State of Urban ManufacturingInsight Report

Insight No1APRIL 2015

10 keys to taking

advantage of the urban manufacturing

revivalPage 36

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1

CASESTUDY

PIER 70San Francisco,

CA

Mixing residents & industryAlso a former shipbuilding site, Pier 70 just south of central San Fran-cisco is slated for redevelopment as a thriving community of urban manufacturing spaces mixed with artists, retail shops, and residents.

Sprawling over 69 acres along San Francisco Bay, Pier 70 was a major shipbuilding facility during World War II, employing over 18,000 people during its peak. As the ship-building industry declined in San Francisco, so too did Pier 70. While several ship-related businesses con-tinue to operate on the site, Pier 70 sits mostly vacant today; its multiple centuries-old structures are largely unused and restrict public access to the waterfront.

Forest City and Orton, the major de-velopers behind the Pier 70 project, are now in the process of transform-ing the area into a new manufactur-ing hub that will house up to 10,000 new jobs. Over 250,000 square feet of historic buildings are being reha-bilitated as well, which will be incor-porated into a ‘main street’ space for the project including local shops, cafes, and restaurants. 2,000 new units of housing are also planned — bringing thousands of new residents directly into the mixed-industrial space. Nine acres of parks on the site will also reconnect local resi-dents with the waterfront and allow for outdoor recreation for both local residents and employees.

The development’s proximity to the thriving Dogpatch neighbourhood has allowed the project team to draw on the area’s existing success. Before shovels hit the ground, the developers created an open air arts and makers market on the site, brought in local community fes-tivals, and hosted open houses to generate input on the future devel-opment plans. According to Alexa Arena, a Senior Vice President with Forest City, the key is to “extend the Dogpatch neighborhood into the development. We want to provide interior streets and alleys to create a neighborhood center.”

Fore

st C

ity

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explore further in this report, local alliances like SFMade can connect businesses together and promote the local sector.

5. Provide Job Training and Outreach Developing skills for future em-ployees can help connect lower in-come populations to better paying jobs with new local manufacturers, and provide the businesses with an adequate workforce. Apprentice-ship programs such as Germany’s Dual Vocational System, which is explored further in this report, can offer young people a connection with high paying manufacturing

The Urban Manufacturing Alliance has produced a toolkit to support non-profit real estate devel-opment for manufacturing opera-tions. The toolkit helps developers understand the needs of manufactur-ers, and vice versa so they can work together on development opportuni-ties, and informs public agencies on the challenges for manufacturers and how to promote and support their operations.

Download the full toolkit at http://prattcenter.net/research/nonprof-it-real-estate-development-tool-kit-stable-affordable-space-manu-facturing

The Development Process

1. Land acquisition2. Assembly of consultant team —

architects, engineers, contractors3. Acquire financing4. Obtain approvals5. Marketing, sales, and leasing6. Construction

Different Markets Mean Different Challenges

High Demand Market Challenges:

Space usually more valuable for non-manufacturing uses (i.e., residential, commercial)Rezoning of industrial land is commonPorous uses (i.e., hotels, stor-age)Speculation prevalent in anticipation of more valuable, non-industrial uses

Low Demand Market Challenges:

Less available opportunities for smaller manufacturersOwners of buildings can rent to less demanding, lower costs users (i.e., storage)Building owners typically lack the knowledge of potential value of their properties and/or lack the skill to develop them for higher value users

What Are Non-Profit Developers?

Successful developers combine access to capital, knowledge of markets, understanding of property management, and the willingness to take risksNon-profit developers have emerged to overcome many of the challenges described aboveCan operate as simply an owner/developer of a sin-gle building or collection of properties, or have a broader mission such as technical sup-port, government relations, and marketingCan also include public-pri-vate hybrid that combines a non-profit with a government entity to support municipal policy goalsDeveloper will commonly form spin-off corporations which are also non-profits.

Nonprofit Real Estate Development Toolkit: An Overview

Successful development for the current urban manufacturing landscape requires careful consideration to the needs of smaller tenants...”

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Executive Summary

We’re in an urban manufacturing renaissance

The post-industrial economies of North American and European cities are still recovering from the off-shor-ing of manufacturing jobs, but smaller, niche producers are bring-ing manufacturing jobs back to city centres. Driven by the unique oppor-tunities of an urban location, growing tastes for artisanal and boutique products, and new technology and applications for business develop-ment, these new manufacturers are capitalizing on the emerging trends in cities to drive their success.

Urban manufacturing is improving neighbourhoods and local economies

New manufacturers are identifying locations in cities across Europe, Asia, and North America that are providing direct benefits to local economies. The unique advantage of urban locations is allowing new manufacturers to prosper and in turn create high-paying jobs, stimulate local economic development, and

grow interest in previously ignored areas of a city or entire city-regions themselves.

New development projects are incorporating urban manufacturing

Fuelled by the urban manufacturing resurgence, new development proj-ects are building upon or incorporat-ing new industrial production spaces within their projects. Forward-think-ing developers are leveraging local assets including historic structures and feeding on local demand for manufacturing space. Meanwhile, municipalities are forging new policy directives and creating new invest-ment tools to further stimulate local manufacturing within their borders.

Organizations are emerging to support and nurture urban manufacturing

The growth of the neo-urban manu-facturing industry is sprouting new national and local organizations building awareness and strengthen-

ing marketing activities, supporting export development, and advocat-ing for policy and investment tools to help grow urban manufacturing opportunities.

“City of Origin” is the new brand driver of urban man-ufacturing

Demand for socially-responsible products coupled with a buy-local attitude is shifting demand towards highly sought after locally-manu-factured goods that not only tell the story of how they were made but where they came from.

New policy approaches are emerging to support urban manufacturing

Local and national governments are taking stock of the opportunity urban manufacturing represents, and build-ing new policy approaches, programs, and investment vehicles to support its growth; from apprenticeships and a re-focusing of post-secondary edu-cation to grants and tax incentives.

300total acres on the BNY site

1

2

3

Use your assets in creative ways: what can your vacant in-dustrial spaces transform into?

Get out ahead of the trends: fewer large manufacturers

means BNY had to pivot to small and medium-sized enterprises.

A strong non-profit corporation can be an effective developer, owner and operator of urban

manufacturing spaces

KEY TAKEAWAYS & SUCCESS STRATEGY

the Centre will house 300 perma-nent jobs to a diversity of manu-facturing and technology tenants including Macro Sea. Macro Sea will lease 84,000 square feet of the Green Manufacturing Centre to create “New Lab,” a state-of-the-art design and prototyping centre that will house additive manufacturing, biotech, advanced robotics, architecture, and indus-trial design businesses. Research facilities, co-working spaces, and education components will also be incorporated into New Lab.

NOTABLENUMBERS

$4 Billion total direct and induced

economic output of BNY

$140 Mamount of

recent NYC investment

5,800number of

local employees

Mac

ro S

ea

Previous: A portion of BNY’s complex on the East River.

Below: Rendering of Macro Sea’s New Lab complex, currently under construc-tion at the BNY.

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Q&ATORONTO

MADEDerek Brunelle

Director & FounderToronto, Canada

Derek Brunelle is the Director and Founder of Toronto Made, a manufac-turers association that helps promote locally-made products in the city and abroad.

Why are city brand platforms im-portant to municipalities and small businesses?Local brand platforms like Toronto Made promote manufacturing as an important part of the local economy. Our organization is particularly useful for small manufacturers, as we offer a free online directory for consumers to find products made in the city. For new businesses, we provide information on grants, loans, and distribution methods to encourage a local supply chain.

What’s your primary role?We are advocates for local manufac-turing. We want to empower small and

medium sized manufacturers to have a say in how the city relates to them, how zoning affects them, and how they are part of a broader trend toward urban manufacturing.

Why should people get behind this?Protecting and creating manufacturing jobs is the at the core of Toronto Made. Speaking specifically about neighbour-hoods, we’ve worked to draw attention to existing manufacturing areas that are under threat by nearby residential de-velopment. Manufacturing in Toronto is always contentious, even though there is a growing understanding of the importance of urban manufacturing.

What’s notable in Toronto manufac-turing?What we’ve learned so far is that man-ufacturing in Toronto is quite diverse. There are certain small-scale opera-

tions that have been on the rise, these include breweries, food and beverage, apparel, and jewellery. There are also stable, longstanding manufacturers that are large employers and require ongoing attention from the city and the province in order to ensure that they remain here. Our local brand platform works to develop a sense of local pride for all manufacturers, with the goal of having them become key players in de-termining how our city moves forward.

How important is partnership and collaboration with other organiza-tions?The Urban Manufacturing Alliance (UMA) has been a major inspiration for Toronto Made. We have strong partner-ships with Made in NYC and Made in Montreal — seeking advice in setting up our directory, as well as providing input on collaborative projects.

Kasp

i Film

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In conversation with the influential industry leaders.

Creating knowledge around better public placemaking.

www.nxtcity.ca


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NXT City Symposium

In 2016 we introduced the NXT City Symposium, an event bringing together public space leaders from around Canada for insightful conversations, networking, and an unbelievable after party. Our inagural event drew 250+ guests during the day, and other 600 guests for the after party.

Our next Symposium will be held on October 13 & 14, 2017.

Canada’s biggest public space-focused event.

www.nxtcity.ca

What the Media is SayingOur impact is being shared through media in Toronto and beyond.


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“Meet the founders of NXT City,

Torontonians who will change the city

in 2017”CBC - January 12, 2017

“This year’s NXT City prize winners...have a simple, yet innovative

solution to make Toronto’s streetcars safer.”

BlogTO - November 28, 2016

Featured in:

“Toronto’s NXT City Prize winner designs pedestrian-friendly

Yonge St.”Global News - August 20, 2014

“‘Next generation’ of city builders

competing to shape a future Toronto”

Metro - September 16, 2015

www.nxtcity.ca

2016 / 2017 Advisory BoardA network of both established and emerging leaders helping us grow.


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Jennifer KeesmaatChief Planner

City of Toronto

Lachlan MacQuarrieVice President

Oxford Properties

Sam CrignanoPresident

Cityzen Developments

Sevaun PalvetianCEO

CivicAction

Amin TodaIPresident, One Method

Daniel FuscaStakeholder Engagement,

Office of The Chief Planner City Of Toronto

Salima RawjiDirector, Development,

Build Toronto

Natalie PastuszakManager, Communications

& Stakeholder Relations, Build Toronto

Sarah HeynenCDO, Evergreen

Sarah HarrisDirector, Communications,

CivicAction

Brandon Donnelly Co-Founder

Globizen

Alex JosephsonCo-Founder, Partisans

Nicola SpuntDirector of Content &

Culture, Partisans

www.nxtcity.ca

Troy GonsalvesDirector of Business Operations,

The Sponsorship Space

Who’s Supported UsProminent speakers, guests, sponsors and partners from 2016.


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Tomos Lewis, Toronto Bureaux Chief for Monocle, an international affairs and culture publication, provides the opening address for NXT City’s 2016 re:Public Symposium on public space.

• Gil Penalosa, 8 80 Cities• Sevaun Palvetzian,

CivicAction• Jennifer Keesmaat, City of

Toronto• Ryan Falconer, Arup• Justin Trevan, Arup• Adam Vaughan, MP

Spadina-Fort York• Sheldon McCormick, Uber

• Tomos Lewis, Monocle Magazine

• Robert Barnard, Youthful Cities

• Josh Matlow, City of Toronto• Sarah Heynen, Evergreen• Ken Greenberg, Greenberg

Associates• Dorothy Eng, CivicTech

Toronto

• William Bryck. Build Toronto• Richard Peddie, former CEO

of MLSE• Adil Dhalla, CSI• Larry Clay, Ontario Growth

Secretariat• Shirley Blumberg, KPMB

Architects

www.nxtcity.ca


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Join the NXT City Supporters CouncilHelp us to continue our work in 2017 and make a difference for Toronto’s young people and public spaces.

www.nxtcity.ca

Leadership Circle Benefactors Circle• Invitation to the annual

NXT City Supporters Council VIP Dinner

• Use of the NXT City Supporters Council digital badge

• Logo and corporate recognition (50 words) on NXT City Supporters Council webpage

• Logo on all NXT City newsletter emails

• Logo and corporate recognition (50 words) inside the 2017 NXT City Annual Report

• Inclusion of logo and corporate messaging (50 words) within the 2017 NXT City Summit printed booklets

• Ten (10) tickets to the 2017 NXT City Summit

• Invitation to speak at the NXT City Summit

• Invitation to sit on the NXT City Board of Advisors

• Invitation to the annual NXT City Supporters Council VIP Dinner


• Logo and corporate recognition (50 words) on NXT City Supporters Council webpage


• Logo and corporate recognition (50 words) inside the 2017 NXT City Annual Report

• Inclusion of logo and corporate messaging (50 words) within the 2017 NXT City Summit printed booklets

• Six (6) tickets to the 2017 NXT City Summit

• Invitation to the annual NXT City Supporters Council VIP Dinner


• Logo on NXT City Supporters Council webpage


• Logo inside the 2017 NXT City Annual Report

• Inclusion of logo within the 2017 NXT City Summit printed booklets

• Four (4) tickets to the 2017 NXT City Summit

Connect with us, our team of advisors, our speakers, hundreds of event guests, and

thousands of young creative talent helping to build better public spaces.

Partners Circle

A range of Supporters Council levels to suit every organization

Mayor John Tory at the 2014 NXT City Awards Ceremony.

[email protected]+1 647 470 7021

www.nxtcity.ca

Contact us to learn more about the NXT City Supporters Council and your opportunity for involvement.

Page | 11www.nxtcity.ca

Get in Touch

Engaging young people for better public spaces.

NXT CitySupportersCouncil2017 Sponsorship Opportunities

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NXT City - 2017 Supporters Council