1
Supporting businesses to grow: Love Your Local Market Love Your Local Market: a partner marketing campaign (14 to 28 May in 2014) that increases economic activity in town centres by promoting street markets. Increasing numbers of markets adopting branding to promote affection for market # of registering markets in 2014 917 Increasing numbers of pitches available to new traders. 2012 – 1,945 2013 – 4,705 2014 – 6,325 Increasing social media activity 3500 even ts 5,177 events 2013 31,182 page views 1,017 likes on facebook 5,972 followers on twitter 2014 26,005 page views 1,923 likes on facebook 8,077 followers on twitter 2014 – twitter impressions in May: 43,735,534 and 1,600 images uploaded on instagram or twitter 50% still trading 6 months later Delivery partner: Source: www.roiteam.co.u k Source: www.roiteam.co.u k https://www.youtube.com/wa tch?v=8QZ4R43T_DE https://www.youtube.com/watch?v=8QZ4R43T_DE

Love Your Local Market | October 2014

Embed Size (px)

DESCRIPTION

Slide on supporting businesses to grow - Love Your Local Market - at the GSC Comms Exchange - 'DCLG present: ‘Low cost and quirky – effective campaigns on a small budget’ on 9 October 2014.

Citation preview

Page 1: Love Your Local Market | October 2014

Supporting businesses to grow: Love Your Local Market

Love Your Local Market: a partner marketing campaign (14 to 28 May in 2014) that increases economic activity in town centres by promoting street markets.

Increasing numbers of markets adopting brandingto promote affection for market

# of registering markets in 2014

917

Increasing numbers of pitches available to new traders.

2012 – 1,945 2013 – 4,705 2014 – 6,325

Increasing social media activity

3500 events 5,177

events

201331,182 page views 1,017 likes on facebook5,972 followers on twitter

201426,005 page views 1,923 likes on facebook8,077 followers on twitter

2014 – twitter impressions in May: 43,735,534 and 1,600 images uploaded on instagram or twitter

50% still trading 6

months later

Delivery partner:

Source:www.roiteam.co.uk

Source:www.roiteam.co.uk

https://www.youtube.com/watch?v=8QZ4R43T_DE

https://www.youtube.com/watch?v=8QZ4R43T_DE