What kind of Media Institute might

distribute your media product and why?

Film title: The Rule of Three

Production Company: KYV

Release Date: 3rd November 2013

What sort of film is it?

BRITISH

INDEPENDANT

LOW BUDGET

Our film is British as it passed the British film Qualification. (Its the required set by the Department for Culture, Media and sport for a film to qualify for tax relief. The required pass is 16 marks out of 31). For this reason the ideal company that would make and distribute our film would be British. Generally speaking our film could not be a Hollywood film as our budget is very low in comparison to theirs. Creating the opening we did not have a budget and it did not cost us a penny, however if we were to create a full length movie of it, it would cost us millions of pounds. Hollywood would not make or distribute our film, as their budget for a film would be 100’s of millions of pounds.

What sort of companies would make and distribute your film?

Hollywood films are self funded, have bigger distributors, famous actors, mass audience, whereas British films do not. It is a lot harder for British films to find finance as there is more of a risk that the film wont be successful. Most British actors move to America, and British films have niece audiences. Factors such as these make it more of a risk to go forward with a British, low budget, Independent film.

How would it have been financed?

Use their own money.Loans from bank.Product placement.Overseas investment (foreign).Regional film funding – local

council/government.TV companies.British film Institute.

How do British films get funding?

I think one of the best ways to get finance for our film is to get funding from the British film Institute. This is because our film handles a very controversial subject (suicide) so things like product placement, loans, regional film funding, would be harder to get as the subject turns them off. The BFI has different types of funding to support different area of film production. It has the film fund where it supports film makers in the UK who are emerging on world class and capable of making unique work. It also has other funds such as Innovation fund, The print and advertisement fund, and the Film export fund. I think it would be possible for our film to get the film fund as we are emerging and our film is unique and different.

British Film Institute.

We could also possibly go to a TV company for funding as they are generally successful companies, who do have the money to support a film. A TV company we could go to would be Film 4 as they are well known for Co-financing British films such as The iron Lady, Shame, The woman in the fifth, The Imposter, Berberian Sound studio, etc. ‘This is England’ is a British film, which has a slight controversial subject , is funded by Film4 and Warp Films and cost £1,427,500 to make. Our budget being similar, and film4 having dealt with controversial subject before might make it possible for them to fund our film. If worst came to worst we would then have to get overseas funding from many different companies.

TV company funding

The distributer is in charge of the marketing of a film. They can set the release date of the film and the way the film can be exhibited. They need to get the appropriate product placement (advertisement) to sell the film. For a Distributor money is very important. Our film having a small budget means that it is not necessary for us to look for big distribution companies as they only fund films with big budgets. An appropriate company I think that would distribute our film would be Dog Woof.

Distribution

Dog Woof is a Independent British company that was founded in 2004, they have released award winning independent films around the world such as Food, Inc., Burma VJ, The Age of Stupid, Restrepo, Bobby Fischer Against the World, Dreams of a Life, The House I Live In and Chasing Ice. All very quirky films. They are ‘Proud to be different’ from the average film distributor, and work with filmmakers every step of the way. Having a history of quirky films I think they will be glad to work with our film as our film is not typical and is unique. They have produced a thriller before so this is a added bonus for us, making it more possible for them to distribute our film. Since they are British and don’t usually deal with high budgets, they become the perfect company for us to distribute our film.

Dog Woof

We decided that our release date will be on the 3rd November 2013, as our film plays with the number three so we thought that it would only be appropriate to do so, it makes our film more dramatic and intense for the viewers who see it on the day. Also we chose November as it is the right season to release it as in summer the main blockbuster films are shown. Our film being unable to compete with those films as they have huge audiences, possibly attracting our niche audience, would not make it a good idea for us to release it then as we would lose out on profit. November is also the right season as everything starts to calm down and gets cold, matching the atmosphere of our film.

Release Date

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