The W

orld of Instructional Design

Presented by

Jordan Epp & Jeanette McKee

CCDE Instructional Designers

September 18, 2009

Objectives

• Explain what instructional design means

• Understand the role of an instructional designer

• Describe the ADDIE model for curriculum development

• Provide ID project processes for CCDE

What does Instructional D

esign Mean?

“The term Instructional Design refers to the systematic and reflective process of translating principles of learning and instruction into plans for instructional materials, activities, information resources, and evaluation.”

- Smith & Ragan (2005)

Principles of Learning and Instruction

• Learning Theory• Educational Psychology• Curriculum Studies• Educational Technology Research• Teaching and Learning

Philosophies• Instructional Methods

Work is based upon principles that have been successful in the past:

Ultimate goal - to design effective instruction

Why D

o Instructional Design?

• Encourages advocacy of the learner• Supports effective, efficient, and appealing

instruction• Supports coordination among designers,

developers, and delivery units• Facilitates diffusion/dissemination/adoption• Supports development for alternate

embodiments or delivery systems• Facilitates congruence among objectives,

activities, and assessment• Provides a systematic framework for dealing

with learning problems- Smith and Ragan (2005)

Role of an Instructional D

esigner

Instructional Designer Role - CCDE

• Consult, train and serve as a resource person to faculty, administrators, course developers and appropriate departments in the design, development, evaluation and revision of distance learning courses.• Facilitate in the identification and implementation of instructional innovations related to distance learning.

CC

DE

ID S

tructure

Tri-Reporting Structure for CCDE IDs

EMAPLiz Lulchak

TEL Program Manager & Media ConsultantFrank Bulk

GMCTE

PDCEKaren Hawyard

Instructional DesignersJordan Epp

Jeanette McKee

DOCCheri Spoonter

USLCDavid Parkinson

MarketingLisa Berg

CCDEExecutivew Director

Bob Cram

Exam

ples of ID W

ork

• TEL projects (19)• CCDE projects: (20+)• Revise print packages & clear copyright • Soil Science - shoot videos in the field• Master Gardener - create module objectives• GEOG 125 - course casting• Destination Coach - create test questions• Library - create Elluminate sessions• All Write - create grammar and writing

workbook• ANTH & ARCH - videoconferencing• Circumpolar Studies - international course

development• Soc 321 - revisions for new textbook

Who’s W

ho of the ID T

eam

• Department/College/Centre– Initiates project/funding (e.g.TEL)

• Subject Matter Expert (SME)– Content development/course author

• Media Developer/Programmer– Audio, Video, Graphic, Web development

• Information Technology Services (ITS)– Technology training and support

• Delivery Unit (department, CCDE)– Administration and maintenance

• Administrative Support • Instructional Designer

Model of Instructional D

esign

ADDIE

ANALYZE

EVALUATE DESIGN

DEVELOP

IMPLEMENT

AD

DIE

Model

ADDIE Model - Components• Analysis

– Needs Analysis– Learner Analysis– Context Analysis– Instructional Analysis

• Design– Learning outcomes and objectives– Content– Readings (text book, articles)– Learning activities– Media– Assessment/Learner Evaluation

AD

DIE

Model

ADDIE Model - Components cont’d.• Development

– Content (text)– Media (graphics, audio, video, etc.)– Authoring (Blackboard mark-up)– Rubrics for course evaluation– Copyright clearances

• Implementation– Delivery

• Evaluation– Evaluate course (rubrics, course

evaluations)– Begin Analysis for revisions

The A

DD

IE G

ame

Let’s Play ADDIE

ID P

rocesses for CC

DE

ID Processes for CCDE

Maintenance vs. Development

• Maintenance (minor changes)– Text book edition– Minor module changes– Resources (web, articles)– Activities (testing competencies)

• Development (major changes)– New course– F2F to Online conversion– Major content revisions

ID P

rocesses for CC

DE

ID Processes for CCDE cont’d.

Handouts

• CCDE Instructional Design Project Process Overview• CCDE Curriculum Project Management• Kickstart Meeting Sample Agenda• Course Design Plan (template)• Copyright Check List

Discussion

Think about how Instructional Design can be used to enhance the quality of our curriculum and learner experiences.

Q What needs do you have for curriculum development and/or curriculum maintenance projects using ID support?

1. Please complete a Feedback Form.2. Take a business card with contact

information.