J O N B L A C K

A S M E D I A

Font Research

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“Adobe Myungju Std M”- I think this font could work well because it’s simple, but the serifs on the letter make the lettering look concise, and this fits the tone I aim to implement in my product- as the characters are concise in movement and motive.

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“Algerian”- I think this could work well with the product as it looks sharp, however I find the lettering aesthetic similar to old fonts- and as my product has futuristic elements, the juxtaposition wouldn’t make much sense.

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“Bell MT”- I think this font could work well as it’s simple, but still looks modern- the lettering is sharp, and it could fit well with the technology shots because of this modern aesthetic.

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“AR Christy”- Though it doesn’t seem to fit the “modern” aesthetic I am seeking for the product, the mismatched letters remind me strongly of ransom notes- and as I plan to add one at some point in the sequence-it could fit well with the plot.

Conclusion

All fonts have the potential to look good with the sequence I am piecing together, however I think that “Bell MT” (pictured below) would fit better than the others, as it is subtly modern, and my product will be a Thriller hybrid- so it would compliment the subtle clues in the plot and the mystery in the sequence.

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