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Before we begin…
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The Traditional Enterprisesits comfortably behind the firewall
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The New Enterprise
The New Enterprisehighly fragmented
74% of companies run SaaS applications
SaaS in the fastest growing software market. Ever.
2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 20200
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billi
ons
SaaS is different
Mobile to eclipse desktop in 2013
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We are doing more with mobile
• Mobile purchases doubled in 2012 and 25% of consumers engage in online shopping only via mobile Mobile travel booking revenue in the US will exceed $8 billion in 2013 21% of mobile users have used mobile banking in the past 12 months
The New Enterprise
The New Enterprisehighly fragmented
Mule Studio
Connecting on-premise and cloud
Customers, Partners, Suppliers
Cloud Platforms SaaS Social
Mobility & Devices
Mule Studio
Anypoint DataMapper
SaaS and Mobile have means the number of endpoints have exploded.
The good news is we have APIs.API
SOA
API
By 2016 the US Government will make all public data machine readable
Open APIs are the tip of the iceberg
13,000
1,000,000sservices in the
enterprise
Bezos’ Big Mandate
1. All teams will henceforth expose their data and functionality through service interfaces.
Bezos’ Big Mandate
2. Teams must communicate with each other through these interfaces.
Bezos’ Big Mandate
3. There will be no other form of interprocess communication allowed: …no back-doors whatsoever.
Bezos’ Big Mandate
4. It doesn't matter what technology they use. HTTP, Corba, Pubsub, custom protocols -- doesn't matter. Bezos doesn't care.
Bezos’ Big Mandate
5. All service interfaces, without exception, must be designed from the ground up to be externalizable.
Bezos’ Big Mandate
6. Anyone who doesn't do this will be fired.
Mule Studio
The Anypoint™ Platform Connects the New Enterprise
Customers, Partners, Suppliers
Cloud Platforms SaaS Social
APIkit
Mule Studio
Anypoint DataMapper
Anypoint API Manager
Anypoint Service Registry
Mobility & Devices
Case study: large media/telecom - CDN
Media Platform
Subscription BillingIDM
SaaS Integration and Composition
Affiliates Player Devices
Device API
VOD FilesCommerce Others… Billing
Case study: top 5 pharma company Digital Marketing Platform
Campaign Management
Customer Master
Shared Services Layer
ECM
SaaS Integration and Composition
CRM8,000 Web sites
IDM
Enterprise API Gateway
PatientsDoctors
Public API Affiliates
Mobile
Device API
API Publishing
Mule Studio
The Anypoint™ Platform Connects the New Enterprise
Customers, Partners, Suppliers
Cloud Platforms SaaS Social
APIkit
Mule Studio
Anypoint DataMapper
Anypoint API Manager
Anypoint Service Registry
Mobility & Devices
