Aus$nSmallBizSuccessMeetup
©BusinessSuccessCenter2017Allrightsreserved 1
MeetTXSmallBusinessAdvocate
©BusinessSuccessCenter2017Allrightsreserved 2
Panelists:• SamThacker&FrançoiseLuca,
BusinessFinanceSolu.ons• GuyRaz,
CrowdfundingReports
#CrowdfundingIssues
Aus$nSmallBizSuccessMeetupHostedbyBusinessSuccessCenter…weopendoorstoyoursuccess!Contactus@www.ownersview.com512-933-1983
©BUSINESSSUCCESSCENTER2017ALLRIGHTSRESERVED
BSC Profit Mover™ programs make your business model efficient & profitable. We deliver just what you need.
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AGENDA
• Your Introductions & Your Successes • Program • Upcoming Events
Please silence your cell phone! Thanks.
©BUSINESS SUCCESS CENTER 2016 ALL RIGHTS RESERVED 4
Why Crowdfund? • You seek market validation
• You need to recruit beta testers
• You want to create a customer base
• You need to raise funds to complete R&D and finance production
• You’ve exhausted your traditional funding options
• You have a solid product launch strategy and know exactly how much funding you need to reach the finish line
• You want to establish a track record for successful product development for VC and private equity investors, retail channel partners, distributors, and affiliate sales
NOW…
• Why NOT to Crowdfund
Panelists Sam Thacker & Françoise Luca Business Finance Solutions
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www.BFS-USA.com - 512-990-8756
TheDoesandDon’tsofCrowdfunding
Sam Thacker Business Finance Solutions
512-990-8756 [email protected]
BUSINESS FINANCE SOLUTIONS
Sam Thacker & Françoise Luca Business Finance Solutions looks forward to discussing your business goals.
11900 Metric Blvd Ste J-219 • Austin TX 78758 • www.bfs-usa.com Please email us or call us at 1-855-220-8585 or 512-990-8756.
www.BFS-USA.com - 512-990-8756
SamThacker’sBackground• 20yearsascommercialfinanceguy
• $400million+originated
• Independentoflenders• Crea$vefinancingsolu$ons
• Crowdfundingobserver
www.BFS-USA.com - 512-990-8756
Goals
1. Understandgoodandbadcrowdfunding
2. Createrealis$cexpecta$ons
3. Understandinghowtostandout!
Standing out in a corn maze
Bastrop 2016
www.BFS-USA.com - 512-990-8756
PicktheRightSite
#1MostImportantConsideraAon
www.BFS-USA.com - 512-990-8756
DoYourHomework!• Understandthenicheseachsitecaterstoo
• Lookatqualityofsuccesscampaigns
• DoNOTputyourcampaignupun$lyouareREADY
www.BFS-USA.com - 512-990-8756
RealityCheck–90%Fail
• Wrongplalorm(i.e.KickstartervsIndiegogo)
• NoREALLYaprac$veoffer• Presenta$ondidn’tstandout• Noslickvideotoapract• Didn’tspendenoughresearch$meandhardworkpurngittogether
www.BFS-USA.com - 512-990-8756
MostSuccessfulofAllTime
pebble.com – Smart watch designer – Raised $20.3 million! on second Kickstarter campaign.
www.BFS-USA.com - 512-990-8756
Video–MustbeGood!
• Awesomevideo!!!
• Doesn’thavetocost$10,000.
• Fromtheheart
• Speakstotheinterestofviewer
https://youtu.be/H8ObDRtkSzA
www.BFS-USA.com - 512-990-8756
Realis$cExpecta$ons• Firstcampaign-$8k
• Youwanttobesuccessful!!!
https://youtu.be/pw6hSNSQnsM
www.BFS-USA.com - 512-990-8756
OneMoreThought-Video
FirstVideo• Keepitsimple• Keepitshort• Keepitfun• Mul$plesocialmediasites
https://youtu.be/pw6hSNSQnsM
www.BFS-USA.com - 512-990-8756
FriendsandFamily
• Formalizearrangement
• Encourageequityratherthanloan
• Eyeswideopen
www.BFS-USA.com - 512-990-8756
LastThoughts
• Beingundercapitalizedisn’tthebiggestreasonsbusinessesfail,ratheritisthelackofexperience,training,andcommonsenseoftheowner.
• Surroundyourselfwiththebesttrustedadvisorsyoucanreasonablyafford.
www.BFS-USA.com - 512-990-8756
Got more questions?
Business Finance Solutions helps small businesses find the business loans,
working capital, and equipment financing needed to grow business.
Free consultations and information:
Sam Thacker 512-990-8756
NOW…
• Investor beware (or what your campaign needs to prepare for)!!!
Panelist Guy Raz, Crowdfunding Reports, Inc.
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CROWDFUNDING
REPORTS Bringing Risk Mitigation, Trust, and Confidence Back to Crowdfunding
GuyRaz,DirectorofBusinessDevelopmentCrowdFundingReports,Inc.|6001WParmerLn,Suite#370Aus$n,TX78727
M:805.794.6477|[email protected]|LinkedIn|Blog
What Does CFR Do? • We pre-screen campaigns for crowdfunding platforms, PR/marketing
agencies, due-diligence firms, & other interested third parties based on known risk factors and verified information
• We perform deep-dive technical vetting of campaigns and offerings for investors
• We offer pre-launch and active crowdfunding campaigns technical vetting and certification in the form of a ‘VERIFIED by CFR’ badge
• We connect CFR-registered campaigns with free resources and service providers to improve their chances of success
• We collect data on successful and failed crowdfunded campaigns so we can build an accurate predictive model and publish market research studies for the crowdfunding industry
• We investigate and expose crowdfunding scams and teach backers skills to avoid fraud and deliberate failures
• We align ourselves with like-minded influencers and industry leaders, publish articles, and give talks on reforming the culture of non-accountability in crowdfunding
What Will Your Backers Expect?
• Creator verification: core team members with full bios, LinkedIn profiles, demonstrable subject matter expertise and industry track record
• Full Transparency: from timely responses to comments and messages to regular, informative, and frequent & substantial updates
• Product Specifications: verifiable technical details, claims you can prove, and promises you can keep
• Evidence of Progress: livestream demos of functional prototypes, factory visits, tooling, assembly line, pack-out, and shipping
• Honesty: if problems and challenges are encountered, being proactive, open, and humble is always preferable to silence, evasion, and deception
• Customer Care: post-campaign technical and customer service, warranty, repair & exchanges, upgradability, customer loyalty program, etc.
SPECIAL EVENTS
“All Veterans Entrepreneurs Day” Sept. 29, 9-noon
Focus on Model, Money, & IP
Speakers: Profit Mover Team Members Plus State & Federal Gov. Guests
RSVP @ http://bit.ly/VeteransEntrepreneursDay
@Business Success Center, 7600 Burnet Road, Chase Bank Tower
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NEXT AUSTIN SMALL BIZ SUCCESS MEETUP
“Match Up Your Business Lifecycle with Your IP Strategy”
Oct. 17
Speaker: IP Attorney Andrew Eisenberg, Partner, Michael Best Attorneys
Noon – 1PM Sherlocks Pub Austin
Come early if you want to eat or stay late.
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UPCOMING BSC EVENTS: SEPT & OCT BOSS-TALKS Online • BOSS-Talks Inspiring Entrepreneur Virginia Rogers, Sept. 25, Noon-1PM Coming in Oct. • BOSS-Talks Business Tools webinar: ”Creating a Business Burn Out Plan for You & Your
Stakeholders” on Oct. 3 (Noon-12:30PM)
• BOSS-Talks Inspiring Entrepreneur speaker/author Tweed Scott, Oct. 23 (Noon-1:00PM) Profit Mover Mentor Zone™ (Individualized Team Mentoring) • Innovation Week, PeopleFund — How to Find & Fund a Food Business, Sept. 20, 1PM Coming in Oct. • “Pricing for Serious Makers”, TechShop (Round Rock), Oct. 10, 6-7pm & mentoring 7-9PM • Experts Team Mentoring for All Businesses, BSC office Austin, Oct. 20 (10am-Noon).
Deadline to apply Oct. 10
§ PICK UP 4th Quarter List of BSC Events • § RSVP & MORE INFO FOR ALL EVENTS IN OUR CALENDAR &
http://bit.ly/BSCEvents ©BUSINESS SUCCESS CENTER 2017 ALL RIGHTS RESERVED 27
Here’s to your success!
©BusinessSuccessCenter2017Allrightsreserved 28
Jan Triple+ • [email protected]• 512.933.1983Hope to see you at the next Austin Small Biz Meetup
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