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Page 1: 2016 AMGA Electronic Advertising Rate Card

The American Medical Group Association (AMGA) offers a wide spectrum of opportunities to place your advertising online.

Opportunities include the AMGA website (www.amga.org) and e-publications Health Business and Inside AMGA.

AMGA WEBSITEThe AMGA website is the first place that members and non-members go to learn about the many services of AMGA. For example, from June 1, 2014 through June 30, 2015, the AMGA website received:

• Total number of visits: 224,900 • Page views: 675,737 • Average visit duration: 2:31 minutes

The most frequently viewed pages on the site are: • Homepage (ads are not placed on this page) • AMGA Meetings • AMGA Online Marketplace • AMGA Annual Conference • AMGA Industry Partners • AMGA Career Center

Advertisers have the opportunity to run Skyscraper ads (160 w x 600 h pixels) on a wide range of pages on the AMGA website either on a monthly basis or for the full year. Monthly ads cost $750, and a full year of exposure costs $8,250 (all figures are Net). All ads link to the advertiser’s homepage.

INSIDE AMGA Inside AMGA is delivered to more than 20,000 readers on a monthly basis and contains news about the association, member medical group activities, and news from AMGA Corporate Partners. The cost to run a Leaderboard (728 w x 90 h pixels) ad is $1,000 per issue or $11,400 for a full year for advertisers in the Group Practice Journal and $1,250 a month or $14,250 for non-advertisers. Limit of one Leaderboard ad per issue. The cost to run a Skyscraper ad (160 w x 600 h pixels) is $750 per issue or $8,550 for a full year of exposure for Journal advertisers and $1,000 per issue or $11,400 for non-advertisers (limit of two skyscraper ad units per month).

HEALTH BUSINESSHealth Business is e-mailed to more than 11,000 readers on a weekly basis. It contains specialized information for healthcare executives. Advertisers may place Square ads (200 w x 200 h pixels) at a cost of $250 a week or $12,350 for a full year of exposure for Group Practice Journal advertisers. Non-advertisers pay $500 a week or $24,700 for a full year of exposure. The cost to run a Skyscraper (160 w x 600 h pixels), or Leaderboard (728 w x 90 h pixels) ad is $500 per issue or $24,700 for a full year of exposure for Journal advertisers and $1,000 per issue or $49,400 for non-advertisers.

ONLINE SPECIFICATIONSGraphic SpecsAll files must be in .GIF or .JPG formatAnimation is allowablePlease provide URL of where the graphic links to, and ALT text if desired

For Website:Skyscrapers: File Size: 25K or smaller

For E-mail Newsletters:Leaderboards: File Size: 25K or smallerSkyscrapers: File Size: 25K or smallerSquares: File Size: 20K or smaller

SUBMISSIONAll materials must be submitted to Fred Haag at [email protected] and copied to [email protected].

One Prince Street, Alexandria, Virginia 22314-3318(703) 838-0033 • www.amga.org

For more information on electronic advertising with AMGA, contact Lisa Trinkle at ( 856) 768-9360 or [email protected].

American Medical Group Association

2016 ELECTRONIC ADVERTISING RATE CARD