VIP customer receives aconnected XYZ’s Pizza bttn

Pizza bttn action

Select your favourite pizza:

[ ] Firenze

[ ] Florentine

[ ] Rustica

Enter delivery address:

Parker Street 131

London WC2B 5PQ

SAVE

He then chooses his favorite pizza at XYZ’s site.- All done! Fresh pizza is now just a push away!

A data SIM card is already inside, so all he needs to do is insert batteries.

Connected XYZ Pizza bttn

More revenue Customer lock-in Media visibility& brand awareness

Benefits

Continue to be a forerunner in digital business and take advantage of free media interest in new technology.

The bttn is always there when customers get hungry.

Pushing it is so inviting and easy that they won’t look elsewhere.

Think 3–5 extra orders per customer per month.

Making purchasing simpler than ever increases customer’s propensity to order.

Hmm.. What shouldwe eat tonight?...

bttn vs. phone app? A smartphone app is a must have, but it does not help you differentiate when all of your competition launches theirs. bttns are not designed to replace but to complement your web store and your app as an additional digital service for easy ordering.

Path of least effort

How many steps to get pizza? Which one would you choose?

bttn

Push the bttn, get pizza

Call

Dial number, wait

Tell your order

Tell your address

Restaurant

Go to restaurant

Stand in queue

Select pizza from menu

Pay with cash or card

App

Start app

Select menu

Select pizza

Check out

Confirm

Web store

Open browser

Go to website

Select menu

Select pizza

Log-in

Check out

Confirm

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Let’s try it !A limited pilot with 50-1000 bttns

Custom branded XYZ’s Pizza bttns, and micro-site for managing the bttn press action, i.e. customer’s favorite pizza order. Plus all the tech sup you need. You get all the data from this P-o-C: Deployment time, take-up statistics, number of orders / month, etc. That’ll help you decide about the continuation.

If you and your customers love it, we deploy large scale. If not, we discontinue. Fair and square.

But we already have a phone app?Yes, and so does everybody else. How many apps do you personally use on a regular basis? There are just too many out there. Apps are a commodity. It’s a must have, but does not help you to differentiate.

Your app and bttn will complement each other. Let’s say that your web store and mobile app orders have plateaued on a certain level. Introducing physical bttns to your VIP customers will take your digital business to the next level.

Contact us to beginJay Gross Sr. Director of Sales

jay@bt.tn 347-425-4214