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Top (i-phone) Chef A conceptual design by Shubha Bhat Design Challenge: Use social media to encourage healthy behaviors that impact weight Time Frame: 4 weeks

Top (I-phone) Chef

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Page 1: Top (I-phone) Chef

Top (i-phone) Chef

A conceptual design by Shubha Bhat

Design Challenge: Use social media to encourage healthy behaviors that impact weight 

Time Frame: 4 weeks

Page 2: Top (I-phone) Chef

Top (i-phone) Chef

Persuasive Purpose: To teach anyone how to make healthy meals on a budget through an interactive competition that can be played anywhere, anytime.  Industrial Design:

Page 3: Top (I-phone) Chef

User Description

Top (i-phone) Chef targets iphone users who:  • are already at-home experts but....

o want "Top Chef" status among friendso don't have a way of displaying their recipeso need a little creative challenge to stay on their game

• want to cook but...o don't know any/many recipeso need others to push themo are on a budgeto don't know how to choose healthy options

• are bored and need to fidget on a gadget

Page 4: Top (I-phone) Chef

Storyboard of user experienceShubha gets app and invites her friends to compete in a Top (i-phone) Chef challenge as individuals or teams.

  Teams are presented with the cooking challenge and must decide which ingredients to use, portion size and price.

  At the end of pre-determined time limit, teams submit their recipes to the i-phone judge, which determines which team made the healthiest meal on a budget, using an algorithm    The winning team gets points, yippie! See expansion section for further ideas

  

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Page 5: Top (I-phone) Chef

Prototype

Top (i-phone) Chef provides a series of prompts to select. Algorithm is then calculated

Page 6: Top (I-phone) Chef

Features and Functionality

- Interactive game- Competitors are given a challenge - Teams with healthiest, cheapest meal get points

Page 7: Top (I-phone) Chef

Justifications for Design

- Social Pressure to play- Incentives to choose healthy options- Intrinsic lesson in the game- Uses a popular TV show to gain popularity- Encourages social interaction

Page 8: Top (I-phone) Chef

Results of User Testing

To be tested....

Page 9: Top (I-phone) Chef

Shortcomings of Design

• requires knowledge of meal preparation algorithms• prices may change• did not do market research on what is already out there• need to make the game fun/challenging enough but not too

hard

Page 10: Top (I-phone) Chef

Expansion- What else is possible?

• Begin with limited ingredients/recipes, then allow users to input their own ingredients/recipes to create a huge, search-able, rank-able virtual cookbook on, for example, Facebook

• Connect to Google calendar and spreadsheets to schedule potlucks and assign friends to different dishes from the cookbook

• Connect to local grocery stores, markets, restaurants to get discounts based on the number of points earned

Page 11: Top (I-phone) Chef

Next Steps in Design Process

1. Start building the prototypeo I'm behind on this!!! I'll catch up once I finish my exam on

Monday. o Create recipe algorithmo Create facebook app

2. Check in with industry mentor.o I don't have one yet

3. Learn Google optimizer to run tests

Page 12: Top (I-phone) Chef

Summary

Top (i-phone) Chef aims to improve nutrition and eating choices through a fun interactive game.