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ETSI TISPAN STF 291 TDSophia AntipolisTitle Some interesting EURESCOM projectsSource Pietro Schicker, Tatiana KovacikovaContact mailto:<[email protected]>, [email protected] STF291WI Ref. (if any) TISPAN 01023, 01024

Document for: Decision Late submissionDiscussionInformation X

ContentsContents........................................................................................................................................................................1

1 P1101 Always on - Device Unified Services (DUS)........................................................................................21.1 What is this Project about?..........................................................................................................................21.2 What are the main objectives of this Project?.............................................................................................21.3 What are the key results fo this Project?.....................................................................................................3

2 P1201 ERNIE - Entertainment and new interactive services via DSL.............................................................32.1 What is this Project about?..........................................................................................................................32.2 What are the main objectives of this Project?.............................................................................................32.3 What are the key results for this Project?....................................................................................................3

3 P1208 Location Awareness (LOCAWA).........................................................................................................43.1 What is this Project about?..........................................................................................................................43.2 What are the main objectives of this Project?.............................................................................................43.3 What are the key results for this Project?....................................................................................................4

4 P1301 E-TRACS - E-Commerce Trading of Connectivity Services................................................................44.1 What is this Project about?..........................................................................................................................44.2 What are the main objectives of this Project?.............................................................................................5

5 P1302 PROFIT: Potential pRofit Opportunities in the future ambient InTelligence world............................55.1 What was this Project about?......................................................................................................................55.1.1 Roles and identities in an AmI world....................................................................................................65.1.2 Socio-economic analysis of AmI...........................................................................................................65.2 What were the main objectives of this Project?..........................................................................................65.3 What are the key results for this Project?....................................................................................................65.4 How was the project organised?.................................................................................................................7

6 P1304 CENTS - Cost Effective migration to FTTx-Networks for Tomorrow's Services................................76.1 What is this Project about?..........................................................................................................................76.2 What are the main objectives of this Project?.............................................................................................8

7 P1308 FRAPESA - Framework for personalisation of services and applications in next generation services 87.1 What is this Project about?..........................................................................................................................87.2 What are the main objectives of this Project?.............................................................................................87.3 What are the key results for this Project?....................................................................................................9

8 P1341 NGN Service Concepts..........................................................................................................................98.1 What is this Project about?..........................................................................................................................98.2 What are the main objectives of this Project?.............................................................................................98.3 What are the key results for this Project?..................................................................................................10

9 P1448 Opportunities offered by Carrier Grade Multipoint Services..............................................................109.1 What is this Project about?........................................................................................................................109.2 What are the main objectives of this Project?...........................................................................................10

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10 P1401 OSIAN - Operators Strategy, business models and demonstrations for using Innovative home services to increase the ARPU in the fixed Network......................................................................................11

10.1 What is this Project about?........................................................................................................................1110.1.1 Why should the proposed work be done by EURESCOM now?........................................................1110.1.2 What is the focus of the work?............................................................................................................1110.2 What are the main objectives of this Project?...........................................................................................1110.3 What are the key results for this Project?..................................................................................................12

11 P1442 New market opportunities by Galileo satellite services (NEMOGS)..................................................1211.1 What is this Project about?........................................................................................................................1211.2 What are the main objectives of this Project?...........................................................................................1211.3 What are the key results for this Project?..................................................................................................13

12 P1551 Applications and services for ADSL2+ and beyond...........................................................................1312.1 What is this Project about?........................................................................................................................1312.2 What are the main objectives of this Project?...........................................................................................1312.3 What are the key results for this Project?..................................................................................................13

1 P1101Always on - Device Unified Services (DUS)

2 What is this Project about?

The Project is focusing on concepts for adding value to future broadband Always-On (AO) mass-market services - with particular focus on how these new services can be delivered to multiple heterogeneous devices. The project tries to understand the characteristics of these services (building on previous EURESCOM projects such as P1003) and will design and develop a prototype for a DUS (Device Unify Service). The DUS will aim to exploit the characteristics of AO and provide access to online services from multiple devices (e.g. phone, PDA, PC, TV, etc) and from any location. DUS unifies all the user's devices such that they together constitute a big "virtual" terminal, so that a session may begin on one terminal and continue on another. This prototype will then be examined in user trials to understand the commercial and usability implications

3 What are the main objectives of this Project?

Identify new mass-market device-independent AO services

Prototype innovative AO applications with a DUS as interface to the user

Identifying the requirements for realizing DUS - focusing on the AO characteristic of the new network services and devices

Identifying the technology issues and gaps that need to be resolved

Provide an overall architecture and models for DUS

Develop a DUS prototype

Trial these service in a number of different market segments

Produce usability guidelines for device independent portal services

Identify the business implications for Telcos

Address the issue of providing continuity and consistency when switching from one device to another.

Study the problematic of avoiding the tromboning between homogeneous domains

4 What are the key-results for this Project?

The key-results from the project will be the development of design guidelines for new AO device independent portal services based on a series of trials in different countries and on top of a DUS prototype. This will enable the Eurescom partners to better compete in the competitive broadband marketplace by exploiting the characteristics of these networks. It is predicted that Multi-service bundles will boost Telco revenue by more than 400% - exploiting AO and multiple

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devices will be a key part in defining these multi-service bundles. The added value of the project will therefore be in the areas of competitive advantage and market share (in the long term).

1.4 Services identified within the project

The Device Unify Service (DUS) has been defined within the project. It represents a commercial service that will provide value and revenue potential to different types of operators and service providers. For Mobile operators or Mobile Service providers it will provide a very user-friendly interface for their customers. For fixed network operators or service providers it will generate a bridge between fixed and mobile devices.From the technological point of view, DUS has immeasurable value since it provides an opportunity to experiment with service delivery over an integrated set of major technologies, such as IP, wireless communications, agent concepts and short-range radio link technology.

1.4.1 Main features (Editor’s note: capabilities?) of DUS

1.4.1.1 Unifying different devices

DUS helps the user unify all his/her computing and communication devices in such a way that they can behave as one device with multiple input and output capabilities. This, for example, can provide the user with an optimal multimedia session using only a number of simple single-media devices. These devices should be co-ordinated and have the possibility to be used together in the same session even if they are connected to different types of networks. The unification of the devices into a single virtual terminal is depicted in Figure 1.

Figure 1. The Unification of Different Terminals into a Single Virtual Terminal

1.4.1.2 Unique User Profile

The DUS will handle the management of the different devices and the different terminal profiles. For example, if a user updates the address-book on one device, it will automatically be updated on all other devices he/she has access to. The DUS will likewise allow the user to set up and modify preferences for all devices from any terminal that can support a DUS user interface.

1.4.1.3 Communication Service Customisation

DUS allows the end user to customise their communication service (such as when they want to be called, on what device, under what condition, by whom etc.). It also allows both the caller and callee to control how the service will be served. With customisable redirection of incoming services, a user may, for example, specify that all calls during daytime should be redirected to the office phone and thus be handled through a secretary. Based on user preference

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profiles, a specific conference call could be redirected, to the desktop beside his/her fixed phone. At night a user may wish to receive all calls as voice-mail - except for urgent calls such as from his/her boss. Or in the evening, all incoming calls could be received at his/her home phone. Alternatively, a particular conference call that includes video could be directed to the home PC, while all voice services received while travelling could be delivered at his/her cellular phone.

1.4.1.4 Static, dynamic or automatic configuration and reconfiguration

There are different alternatives to how the user can configure his/her virtual terminal. It can be a static configuration where; for example; all devices that are to be used in future sessions are predefined and; therefore; known by the DUS. A static configuration can also include a timetable or location-table that decides; which devices should be used where and when. The configuration can also be dynamic, allowing new, unknown devices to be added to the DUS as they are needed. Finally, it can be done automatically, this would require a service discovery mechanism that would be able to recognise nearby services and devices and report them to the DUS.

1.4.1.5 User centric

This is an important feature of DUS. The situation today is that one can contact a person by selecting to communicate with a single device. We could say that today’s telephony service is device centric. One might try to reach a person by successively dialling a home telephone, an office telephone, a cellular phone or whatever other phones/devices might be associated with the person you want to contact. Success is completely depended on whether or not the right telephone is dialled. Very often one will unintentionally disturb other people e.g. husband/wife, colleagues etc, before the desired person is reached. On the contrary, the DUS will offer a service that is truly user centric in that one will be able to address a person directly.

1.4.1.6 Using Stationary Services at Visiting Sites

DUS will make it easy and straightforward to borrow stationary devices at visiting sites, which may offer better input and output capabilities than the mobile devices the user is carrying. This would depend on the owner of the stationary devices allowing such use.

1.4.1.7 Total Mobility

DUS should support personal and session mobility in addition to the terminal mobility, which is supported by the underlying network like GSM, UMTS, etc. By combining these three types of mobility one could provide more flexible communication services for the user. With personal mobility it is meant that communication services treat people rather than devices as communication endpoints. Personal mobility should give the callee the total control over how he can be reached. While session mobility is the mobility across different devices in the middle of a service session (for example seamless switching from a cell-phone to an IP-Phone in the middle of a conversation). With total mobility the user will have more flexibility while using communication services and the user can make use of his/her mobile devices and also stationary devices at visiting sites. The user could also move the input and output of a session from a set of devices to another one. For example, he can move visual output from a mobile device with small display to a larger and better stationary screen. In other words the user may manage his/her own and available devices in a more flexible way than what the existing networks is offering.

1.4.1.8 Dynamic Multi-party Communication

Both caller and callee may add or remove one or more new devices/parties to the ongoing service session independent of the kind of access networks they are connected to.

1.4.1.9 Using services on multiple devices successively

DUS provides the possibility for the user to dynamically redirect both communication and data sessions and hence use multiple devices during one and the same session. For instance a user could receive a mobile phone call while driving to the office. As he/she arrives at the office and walks towards the desk the session could be transferred to the users fixed phone.

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1.4.1.10 Using Services on Multiple Devices Simultaneously

DUS also provides the opportunity for the user to split and multiply streams and hence use multiple devices at the same time. New devices should always be able to be added to the service session in a dynamic way, and released likewise.

1.4.1.11 User Activity-Driven Service

DUS could support a new kind of communication service based on user activity. This type of service generalises the location-based services that have appeared in many other systems. Instead of customising the communication service based on the current user location alone, DUS should allow the current user behaviour (such as "I am talking to an important person") to be tracked and used for customisation. The users control what behaviours are tracked as a way to control privacy. DUS should allow users to control privacy policies, such as, which information is tracked and to whom the information can be released.

5 P1201ERNIE - Entertainment and new interactive services via DSL


The transmission of broadband entertainment services (like traditional TV and upcoming Interactive TV services) via DSL access networks will be a hot topic, having in mind the desired separation of cable operators from TelCos.

In the framework of this project, the feasibility of provisioning TV and iTV services via IP-based networks (especially over xDSL access) will be examined and demonstrated. The project will choose an user-centric approach focussing on acceptability and quality aspects compared to traditional DVB-based or analog TV services.

Customer requirements will be collected and assessed. These requirements will form the basis for the concept of a showcase demonstrator. This demonstrator will prove the feasibility of TV via DSL as well as current limitations. An extensive study and comparison of available codecs, DSL-STB implementations and middleware will be made.

Interviews with users and an extensive market analysis will give answers on the expected economic success and user acceptance of TV via DSL.

The project will examine and evaluate the mass-market suitability as well as the economic perspectives.


Gather the user requirements (both end-users and content provider) and the market perspectives for residential broadband entertainment services via DSL

Show how TelCos can create additional revenues from their existing infrastructure by introducing business models for broadband entertainment services over DSL

Evaluate and assess access network configurations for different applications and services (e.g. at different quality levels, unicast and multicast, on-demand and real-time)

Evaluate the expected economic success and user acceptance of such interactive services via DSL


The key-results will focus on optimising the interactive service delivery platform by choosing the right delivery mechanism and middleware will enable the Telcom Operator to generate higher revenue sooner and secure greater return on investment. Assessment of required features and functionality for the delivery of interactive services, as well as cost and complexity of the various options related to the service delivery platform, should facilitate such optimisation.

2.4 Services identified within the project

The provision of residential broadband entertainment and new interactive services (like traditional TV, upcoming Interactive TV services) via IP-based networks (especially over DSL access) is in the centre of the Deliverable D1 study, focussing on acceptability and quality aspects compared to traditional TV services.

Within the group of services identified above the following services are under consideration:

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Broadcast TV and radio

On demand services (video and music) with PVR functionalities, online storage and archive function

(whereas life events, linear broadcast TV and radio are still important in comparison to on-demand content)

Near Video on demand services as Time shifted TV

Interactive information services

Video communication services

Internet access

Transaction services and E-commerce functionalities

A navigation system and EPG (Electronic Programming Guide)

Individually tailored service and content bundles according to:

o the users interests and

o time flexible access.

As far as regards content provided by the services, the examples include:

A broad spectrum of quality content

News

Movies / TV

Sport

Entertainment

Music.

The following comprehensive portfolio of services has been identified, to overview and point at the manyfoldness of possible services to choose from.

The services in table 1 can be offered to and used by the customer not only as single services but also as individually combined modules. This hierarchy takes also into account the interrelation among the different services.

Table 1 Portfolio of services, functions and characteristics

Section Services Subcategories Short Description

TV/ Video 1 Video – on -

Demand The ability to start delivering a movie or other video program to an individual Web browser or TV set whenever the user requests it.

enhanced Broadband/TV 2

Movies 3 Sports News Documentaries Kids Adult Shows Near Video-on-Demand 4 The ability to start

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delivering a movie or other video program to an individual Web browser or TV set at a special fixed time.

Movies 3 Sports News Documentaries Kids Adult Shows Interactive Video Two-way

communications between the TV viewer and service providers.

interviews with VIPs Chat with VIPs - live

broadcast

Music Music-on-Demand The ability to start

delivering music to an individual Web browser or TV set whenever the user requests it.

video clips hit lists party mix kinds of music 5 Interactive karaoke single karaoke multi party Shopping interactive e-commerce 6 Doing business online,

typically via the Web. It is also called "e-business," "e-tailing" and "I-commerce."

event booking 7 ordering Service 8 shopping banking travelling Auctions multi party Gaming Interactive/Multi-player Gaming Playing entertainment

games. It typically refers to electronic games.

downloading video games

multi player games 9 interactive game shows

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online betting Gambling Avatare Communication Chatting chat rooms chat with VIPs closed user group buddy list 10 Video/Multimedia Conferencing A video communications

session among three or more people who are geographically separated.

two party multi party Telephony VoIP or VoDSL with

more advanced features than POTS or ISDN.

mobile fixed line Unified Messaging Having access to e-mail,

voice mail and faxes via a common interface on the computer or by telephone. Computer-based unified messaging displays e-mail and faxes on screen and plays back voice mail over the speaker. Audio-based systems convert text to speech to deliver messages to any remote user at a desk phone or cellphone.

eMail SMS Video-Mail Voice-Mail Multimedia Message

System Avatare Ability to create your

own virtual person to use into virtual chatting rooms (e.g. Robert T-Online)

Hosting On-line-Storage 11 The ability to build your

own video-tape library either of personal video streams or public movies. A network centric Personal Video Recorder (PVR) service enables the user to

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preselect services of interest or live channels and record it in a preallocated memory on a network server.

Electronic programming guide (EPG) 12

personal videos movies Sports News Documentaries Kids Adult Web

Hosting Placing a customer's

Web page or Web site on a commercial Web server. Web hosting organizations can provide full service, including site design and programming as well as all e-commerce facilities.

family homepage shared files Applications on demand Rent an application

when you need it and for as long as you need it.

Painting Video streaming appl. Video/audio post

production 13 Security Live Surveillance 14 The ability to use a

Webcam to send periodic images or continuous frames to a Web site for display.

Summer Place Office Home 15 Garden Training e-learning An umbrella term for

providing computer instruction (courseware) online over the public Internet, private distance learning networks or inhouse via an intranet.

Computer-Based Training

Distance Learning

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Collaborative Presentation

collaborative web browsing 16

Virtual Classroom Information Premium Information Service The ability to use a

Webcam to send periodic images or continuous frames to a Web site for display.

personal financial data 17

banking information service

online directory service entertainment and life

style weather Complementary Services

Interactive Voting

Internet Access The ability to enter the internet whenever the user requests it.

Dial In On demand /per use Home Automation

Basic Functions and characteristics

User Interface

touch screen online activation on line subscription Personalization personal virtual reality An artificial reality that

projects you into a 3-D space. Virtual reality (VR) can be used to create an illusion of reality or imagined reality and is used both for entertainment and training.

Distributed Virtual Reality

Multi Media Prime–rate "walled garden" TV-based portals, that

offer access to selected commerce,


communication, gaming etc..Application on a system controlled by the provider

Explanation

1 Background: Video- and TV-streaming = Video transmission over a data network. It is widely used on the Web to deliver video on demand or a video broadcast at a set time. In streaming video, both the client and server software cooperate for uninterrupted motion. The client side buffers a few seconds of video data before it starts sending it to the screen, which compensates for momentary delays in packet delivery. Streaming video implies a one-way transmission and tolerates erratic networks.

2 live broadcast channels with an Electronic programming guide;application that can offer advertisement, retail and fee-based revenue streams

3 Classic, old favourites, new releases4 = time shifted TV; shifted video5 e.g. Oldies, Pop, Europeans, Top406 clickable objects; e-business7 e.g. Pizza or food ordering service = local based8 e.g. books, leisure, software, clothes...9 e.g. strategic, role playing, sports, shoot-em out10 a list of colleagues, workgroup members, friends, etc., that you might wish to communicate with via

instant messaging.11 = Storage-on-Demand12 application that enables user to review schedule of available (video) content13 e.g. cutting14 = Home Control15 e.g. baby16 Synchronizing browser access to the same sites. As one user browses the Web, the other users trail

along automatically and link to and view the same pages from their browsers.17 e.g. account checking

9 P1208Location Awareness (LOCAWA)


Location Awareness denotes a group of services that can calculate the current position of mobile devices, this in turn presenting the location information of mobile users. This project will start with a short, segmented market analysis to evaluate emerging location based services (LBS) and implement the most feasible ones in a trial phase. One of the key aspects on this project is to analyse how location-based information can be presented to the user and how the user can be assured privacy.

The results of this will be evaluated in the final phase of prototype development and testing. Available positioning technologies such as CELL-ID, GPS and new emerging technologies will be studied in order to consider their performance and QoS into the design of both user interface and LBS


Identify and analyse existing and future mass market location-based services

Identify the requirements for realizing location awareness (privacy issues etc.)


Identify the technology issues of positioning and their QoS-related capabilities and their impact on location-based-services

Identify how to best present location-based information to the user (taking into account individual user profiles, preferences and devices)

Provide an architecture and interfaces for the further use for location-aware services: Interfaces towards mobile service providers/operators and positioning systems, for providers of location related data, user Interfaces with the features of different end-devices

Develop a prototype and carry out a field trial with representative users and analyse the results

Define best practice and usability guidelines for dealing with location awareness in new location based services


Expected key-results are in-depth knowledge about the future design of user-friendly location based services and recommendations for future concepts of LBS.

This will be evaluated in a field trial to test the concepts developed in the project. In addition, expected user acceptance barriers concerning privacy and security of data in LBS will be closely analyzed. The knowledge gained from this project will help EURESCOM members to prepare the roll-out of next generation location based services geared for the promising user market. Properly designed LBS will certainly increase acceptance of the new offered services, especially if offered in multi-service bundles.

3.4 Services identified by the project.

The project focus is on location-based services as information services accessible through mobile phones, PDA and other mobile appliances, that revolve around the known position of a user in space, which is either provided by a telecom operator or by a GPS enabled handset. Applications include emergency services, location of emergency calls, navigation information, location sensitive information screening, lost traveller support, track and trace of people/objects, mobile workers support and schedule, and many others.

The project identifies 4 categories of Location-based services: [http://www.mobileIN.com]:

Safety

Billing

Information

Tracking.

[1] Figure 1 - Four major categories of LBS and their application [http://www.mobilePositioning.com]


3.4.1 Safety

This category includes public and private emergency services for both pedestrians and drivers. These services may perhaps be of profit for operators if customers are private insurance companies. Public emergency services for calling out fire fighters, medical teams, etc, are currently being regulated in the United States by the Federal Communication Commission (FCC) and Europe. These services do not require a subscription and can be accessed by any mobile subscriber, in accordance with the regulations governing the rights of individuals to emergency assistance. They generally do not generate a profit for the operators, and can be classified as follows:

Roadside Emergency – for the driver needing assistance for his car that broke down

Accident Emergency – the user can use this service to request medical and police support due to an accident, be it a roadside accident or any generic emergency where urgent assistance is needed

Fire Fighting – this type of service could be to locate nearby inflammables or explosives depots in order to avoid disasters in case of fires.

Public Safety Vehicle Management – this is a kind of fleet management system that optimises the answer of emergency services to requests based on proximity and availability analysis

3.4.2 Billing

This type of service allows the user to take advantage of special billing conditions depending on his whereabouts. For example, the user can establish personal zones such as home or work zone and take the benefit of lower rates for the services used. This type of application can be especially useful when used in conjunction with other mobile applications such as prepaid wireless.

3.4.3 Information

The market for information services is considered to be one of the most promising in terms of global revenue (operators, developers, providers). By the year 2005, the European market for information services should represent a total revenue of $13.5 billion [7]. These information based services cover a wide array of services, from generic to more specific information (traffic news, locating a nearby restaurant or hotel, how to go from A to B, etc). These services can be grouped as “Business to Consumer” (where subscriber location information enables companies to target users who subscribe to this service option, by launching local product promotions or advertising campaigns); “Consumer to Business” (where the subscriber actually requests his location to be determined in order to gain access to precise information relating to his nearby environment); “Consumer to Consumer” (where the subscriber can locate friends, family members, or more generally members of a community to which he belongs).

These information-based services can be of different types:

Geo-coding - these services consist generically in representing in a spatial context (a map) the location of a specific entity (an address or a shop, for example). The opposite process is reverse geo-coding, which is the provision of information in text format from a location in a map.

Geo-parsing - this is the process of parsing a string, such as a street address, into its components in preparation for geo-coding.

Routing Service – this is a service to guide the user on how to go from A to B, using user defined constraints (shortest or fastest route, by car or by foot, etc) and this information can be provided in graphical format (maps), written instructions or voice-based instructions.

Mapping – map based services allow the visualisation and rendering of interactive maps that display spatial information and navigation such as routes and directions. The generated maps are dynamic and interactive, allowing users to manipulate information by panning and zooming.

Subscription & Event Notification – location based subscriptions store information that describe conditions that are met in order for the subscriber to receive notification of a particular location-sensitive event’s occurrence. For example, this type of service can notify a subscriber when another accepted subscriber moves within a proximity area; or notify a subscriber if he is within a certain proximity to a particular point of interest along his travel route; or notify a business whether a potential subscriber is within walking distance of their storefront.

Dynamic Content Management – this allows the management of dynamic contents being displayed to the subscriber from third-party providers.


3.4.4 Tracking

This is a vast category of service that ranges from fleet management applications to enabling mobile commerce. For example, a mobile user could be tracked and, provided some predetermined information was introduced in the system, he can be notified of a sale on men’s suits at a store in the neighbourhoods. But monitoring mainly covers “Business to Business” services, operating fleet management applications, and tracking the location of external resources to optimise their use and control or ensure their safety. Some of the services belonging to this category are:

Fleet tracking - tracking vehicles or vessels by means of mobile positioning systems, generally satellite based.

Package and Asset Tracking - keeping track of assets, their location, movements as well as (optionally) the identity of the individual who tampers with a tagged asset; monitoring high value items and producing the necessary alarms should they move beyond the planned.

Public Transport Schedules and Tracking – these services provide the monitoring of buses both for security reasons and to provide real time scheduling information to the user, allowing the service to notify the subscriber of the eminent arrival of bus at the selected bus stop.

Vehicle Theft Detection and Recovery – this is a security minded service whereby the subscriber can pin point the location of his stolen car, making its recovery possible.

People Tracking – this is an interesting service that allows dependent people to be followed and located, such as is the case with the elderly and young children, whereby the responsible person(s) can track their whereabouts. It may include tracking of prisoners under alternative regimes.

Animal Tracking - recent outbreaks of animal disease in various parts of the world have highlighted the importance of monitoring animal movements. For example, keeping track the exact movement history of the previous 30 days of some specific cows can dramatically improve the control of animal health and public safety

Another possibility to cluster current LBS is by comparing the different display methods. These methods are often related to the type of terminal used to access the service. In addition, most services are able to detect the used end terminal and offer the appropriate content depending on the device capabilities (e.g. b/w or coloured display, full screen, PDA screen (320x240), WAP screen (101x80), colour depth 32 bit, PDA: 4096 - 65.536 colours, WAP: 256 colours (fixed coloured palette), etc.). Besides of the constraints due to the terminal characteristics, the information presentation also depends on the contents and the wireless support used. For instance, if GSM-SMS is used, mainly text-based information can be used.

Data presentation can be performed in one of the following formats or even combined between them: text, graphics or voice.

Text-based data presentation - Looking into the LBS products already on the market, one can see that WAP services play an important role. These services use mainly text-based presentation in a black/white mode. The user receives spatial information such as streets, addresses of point of interest, e.g. restaurants, hotels, etc, mostly in text format. Text-based information allows adding of click-able links as well as forward of the information towards other users via SMS.

Graphical presentation - This format of data presentation is very fast becoming more and more popular due to recent technology developments of particular relevance to this goal. Therefore, graphical presentation of information is a must for future LBS services and the user already is able to receive 2D or 3D (pseudo) data presenting maps, real time routing information and, in the near future, even real time video. For this, important technological developments such as the following are crucial:

the broadening range of different network technologies that support high-speed broadband data transmission and an increasing variety of different network devices (e.g. feature phones, smart phones, PDA, wearable computers, car equipment, etc.) with add-on network capabilities

a rapidly expanding range of multimedia tools, applications and formats, with content formats currently being enhanced by the Internet community for better support of display capabilities of mobile devices

new input devices (digital cameras for image and video, audio, video, gesture recognition, motion sensors, etc), and output devices (audio, video, VR headsets)


Voice-based presentation - Voice-based presentation of LBS data is often used in cases where the user is not able to view a display with the output of the service. Typical scenarios include all communications within a car, such as navigation or emergency services, but also communication via a fixed phone or services especially targeted towards disabled and elderly people. Furthermore, one can distinguish between fully automated services (digital voice assistants) or services using a call centre (such as emergency service).

But voice based information presentation still has to overcome some limitations, such as voice recognition (limited vocabulary and recognition using automated services), adaptation to environment conditions (background noise) and customisation aspects (support of different languages). However, in the light of upcoming new mobile terminals with enhanced capabilities and broadband networks such as 3G, these services will generate lower revenues compared to services with graphical representation towards the user. In addition, the graphical representation can be supported by speech and audio.

It is expectable that the success of data presentation will be a combination of different presentation methods, depending on the user profile and preferences.

13 P1301E-TRACS - E-Commerce Trading of Connectivity Services


Constructed correctly, an e-marketplace for connectivity services will create a more flexible means of purchasing and selling compared to conventional bilateral agreements. The effective pooling of resources in the market place should lead to their more efficient use, benefiting all concerned from an economic point of view. Network expansion could be more effectively and efficiently managed. The ability to buy additional capacity at short notice may enable participants to accept business they normally would have turned away. New markets could be created with applications that require significant amounts of bandwidth over relatively short periods of time such as video conferencing, large database backups etc. The market, in theory, could be extended to include derivative products such as options and more exotic contractual arrangements such as swaps. These additions would improve flexibility and control over risk management in network investments. In order to achieve these benefits, a good understanding of the technical and economic issues surrounding a market in connectivity services is required. Gaining this understanding is the aim of this project.


The project aims to advance the state-of-the-art in electronic trading of complex connectivity services by designing, specifying, implementing and testing advanced functions for an innovative e-marketplace for commoditised connectivity services.

First an overview of connectivity services, of existing markets for them and mechanisms for their trading will be given. Existing services that are already traded and additional ones that could be suitable for trading on e-marketplaces will be identified. From this, a scheme for their categorisation and commoditisation will be developed.

Existing trading mechanisms will be analysed and new ones developed. Market players will be examined and potential market scenarios conceived. The possibility of the development and use of derivative instruments, based on tradable commoditised connectivity services, will be investigated.

Based on the analysis of existing e-marketplaces, additional functionalities and interfaces will be specified that enable advanced trading of sophisticated connectivity service, involving the services and trading mechanisms mentioned above. The feasibility of implementing the new functionalities and potential technical constraints will also be considered. After the implementation of some enabling e-marketplace functionality for the trading of connectivity services the platform will be tested. The trial scenarios will be defined from the results of the analysis of market players, trading mechanisms and scenarios from earlier in the project.

4.3 Services identified by the project

The project focus is on the connectivity services. The generic term connectivity services covers telecommunication products and services, ranging from low level products like dark fibre and bandwidth to more elaborated and complex products like voice traffic and IP-transit. This term includes more or less all the bandwidth and voice products and services and can also be referred to as telecommunication capacity.

As no uniform scheme for the categorisation of connectivity services and bandwidth products exists, we will present two complementary approaches. One that looks at the products and services from a purely technological angle and another that puts the emphasis on the splitting of the responsibility between buyer and seller of a service and the added


value the buyer gets beyond plain connectivity. As products and services are closely linked – connectivity services make use of bandwidth products and bandwidth products can be upgraded to connectivity services and there is no clearly defined separation anyway – we will use these categorisations in parallel in the project.

4.3.1 Categorisation schemes for bandwidth products and connectivity services

In their study “Trading Telecoms as a Commodity” [Trading telecoms as a commodity, Ovum 2001], Ovum proposes a classification (visualised in Figure 3) for connectivity services mainly according to the added value the customer gets and the division of management tasks between buyer and provider.

They categorise connectivity services as

unmanaged BW – for example dark fibre and duct space. The buyer has to provide its own management and transmission capability to use this BW (summarised as “Capacity” in Figure 23)

managed BW – BW provided with a degree of management and transmission capability, under the control of the seller (“Access”, “Frame Relay / ATM”, “SDH / Sonet” and “Wavelengths” in Figure 23)

packed BW – BW packed together with a degree of added value, such as switched voice minutes or wholesale IP services (“Circuit-switched voice”, “IP Transit” and “Managed IP Services” in Figure 2 3)

retail value-added services – which consume underlying ‘hidden’ BW (“E-Services” in Figure 23).

Figure 2: Classification scheme for connectivity services (source: Ovum )

In contrast to the service-oriented approach stated above, in their paper “Taxonomy of Traded Bandwidth” Mindel and Sirbu [Mindel, Joshua L and Marvin A. Sirbu: Taxonomy of Traded BandwidthEngineering and Public Policy Department, Carnegie Mellon University, May 2001] sort bandwidth products and connectivity services according to the technological infrastructure required for their physical delivery. They propose a scheme of six distinct classes, five of which are visualised in Figure 4:


Figure 4: Classification scheme for bandwidth products (source: Mindel / Sirbu )

Class 1 – Physical Plant Bandwidth refers to dark fibre (i.e. optical fibre infrastructure that is currently installed but not being used) or electromagnetic spectrum over which electronics or photonics provide usable bandwidth between a pair of pooling points. The buyer of physical plant bandwidth has to employ his own equipment to light the fibre and thus enable transmission.

Class 2 – Wavelength Channel refers to lit fibre. Class 2 is an all optical communications channel, for example a specific wavelength between a pair of pooling points, that is sold without a pre-defined transmission bit rate or frame format. Thus the equipment the buyer connects to the channel determines throughput and format of the data transmission.

Class 3 – Clear Channel is a digital communications channel between a pair of pooling points. It is sold at an explicit throughput rate and frame format that is determined by the seller’s equipment that sets up the digital circuit. The bandwidth channel may have hard or statistical performance guarantees that are specified in a Service Level Agreement (SLA) between the seller and the buyer. There are three subclasses of Class 3: Hard guarantee channels (e.g. DS-3, OC-12), providing a fixed data rate. The buyer can be sure that he will not have to share the channel with any other user. For statistical guarantee channels (e.g. MPLS or DiffServ flows) the seller of the channel commits himself to provide the negotiated Service Level with a fixed probability. On best-effort channels (e.g. shared Gigabit Ethernet) several users share capacity. Most of the time this works smoothly. However in times of high traffic when many users want to send high amounts of data over the channel, quality of service can suffer significantly.

Class 4 - Switched Telephony Minutes refer to minutes of circuit-switched telephony that will be routed through the seller’s network to the destination city/location, via a single pooling point. The seller’s network provides a circuit-switched interface to the pooling point, regardless of the transport technology that the seller may use within its network. It is quite possible that the buyer or seller network will use ATM, IP, or another packet-switching transport technology.


VoIP services fit into Class 4 – Switched Telephony Minutes if the seller (or the pooling point) provides VoIP-PSTN gateway/gatekeeper services.

Class 5 – Internet Access refers to best-effort (see definition of Class 3) IP access to the Internet that will be routed through the seller’s network, via a pooling point.

The sixth class of the taxonomy is Class 0 – Enabling Bandwidth. Class 0 refers to entities that enable the provision of bandwidth. Examples are cable ducts (empty pipes that connect locations and can be filled with cables), rights-of-way (the legal right to access land owned by another party and to dig trenches and plant poles for cable systems) and collocation facilities.

An inherent feature of Classes 0 through 3 of the bandwidth taxonomy is that the classes build on each other in terms of technological function. For example, a Class 2 wavelength can be used to provision a Class 3 clear channel. Or, Class 1 physical plant can be used to provision either Class 2 or Class 3 bandwidth. In this sense, Classes 2 and 3 are bandwidth products based on Class 1.

16 P1302 PROFIT: Potential pRofit Opportunities in the future ambient InTelligence world

17 What was this Project about?

The radical changes of the Information Society driven by the boost in information and communication technologies and its adoption has opened a fast path towards the vision of "Ambient Intelligence" (AmI). This offers tremendous business opportunities and challenges to telecommunications operators and service providers. Also the user roles and identities are changing dramatically. It is important to analyse the new scenarios, roles and identities, and to identify the opportunities and challenges for Telcos arising from this.

The concept of Ambient Intelligence (AmI) provides a vision of the Information Society where the emphasis is on greater user-friendliness, more efficient services support, user-empowerment, and support for human interactions. People are surrounded by intelligent intuitive interfaces that are embedded in all kinds of objects and an environment that is capable of recognising and responding to the presence of different individuals in a seamless, unobtrusive and often invisible way.

During the last years the Information Society has changed dramatically. We are fast moving towards the vision of "Ambient Intelligence" (AmI). Mobile telephony had its great breakthrough and Internet has become a commodity to most people. Broadband access is widely available though not very widely used. In the next few years we are expecting a big boost in the Information Society mainly based on the following facts:

Deployment of mobile systems of the third generation and beyond (UMTS, wireless LAN, Bluetooth, etc.) provide ubiquitous access to multimedia services anytime from anywhere.

Broadband access will become a commodity.

Internet access has reached its critical mass and electronic commerce will become a normal way of doing business. Appropriate security systems will soon be available.

Progress in Information Technology (processors, storage, displays, etc.) will provide pervasive computing. Through networking ever present computing devices we will see a revolution of Ambient Intelligence around us.

This project has tackled socio-economic and business issues related to AmI through two approaches:

Roles and Identities in an AmI world through fieldwork (focus on work/home boundaries)

Socio-economic and business analysis of AmI scenarios

18 Roles and identities in an AmI world

Europeans have a multiplicity of different social identities they want to create, support and communicate. The more mobile people get, the more complex their social relations become and the more they use communication technologies to create and support their social identities. People build and maintain more and more relationships through information and communication applications and devices. It is necessary to investigate the relationships between people's social identities and the adoption of ICT services to be able to maximie the offer and use of modern Information Society


Technology. To achieve this goal, PROFIT has performed fieldwork, i.e. it interviewed real users in UK, Finland, Norway and Hungary to find out wishes, unmet requirements, concerns and barriers related to AmI services. The focus of the fieldwork was on work/home boundaries.

19 Socio-economic analysis of AmI

The IST Advisory Group (ISTAG) has developed a vision of Ambient Intelligence (AmI, Pervasive Computing, ubiquitous computing). This vision of pervasive intelligent objects and seamless communication between themselves and people has enormous implications for all involved in the ICT industry, but particularly those providing infrastructure and services. The AmI concept has promoted a great deal of interest and activity on the underlying technologies, but other, potentially complex issues surrounding the adoption of these technologies remain unexplored. It is important to examine the social and economic issues that will arise as the AmI vision develops. PROFIT has analysed 14 scenarios from various sources to find out the relevant socio-economic issues in an AmI environment.

20 What were the main objectives of this Project?

Quick review and identification of the state of the art of value creation concepts, Information Society business models, Ambient Intelligence scenarios and identities & roles in the Information Society.

Fieldwork preparation and analysis to compare and contrast the 'identity/role management' behaviour, practices and needs of selected groups in an AmI environment.

Selecting appropriate scenarios for describing the emergence of AmI.

Deconstructing these scenarios to cover the most important AmI issues and to analyse their socio-economic effects including migration paths.

Investigation of business models underpinning the Ambient Intelligence vision.

Identification of risks and benefits in investing in an infrastructure to support Ambient Intelligence, including the emerging business models.

Recommendations concerning the AmI vision and the migration paths to Eurescom members, industry, regulators and government


Thorough knowledge of roles and identities in an AmI environment

Fieldwork analysis on work/home boundaries as practical input to a new grounded scenario and service & business recommendations (see rationale for fieldwork)

Business models underpinning the scenarios and migration paths

A new grounded scenario describing the most relevant issues in an AmI environment around the year 2010

Recommendations for actions to be taken by telcos, industry, regulators, government to achieve the identified goals

22 How was the project organised?


23 P1304CENTS - Cost Effective migration to FTTx-Networks for Tomorrow's Services


Currently operators offer broadband services via DSL, mainly ADSL. The deployment of these systems represents a natural evolution of the copper access plant, but it is certain that these technologies represent an intermediate step only, because of the serious transmission limitation of copper lines that restrict the range of broadband services that can be supported. It is beyond question that "true" broadband access requires a fibre based infrastructure in order to overcome the bandwidth bottleneck.

EURESCOM Project P1117 FAN has shown that with the emergence of IP and associated concepts the traditional access network view needs to be revised in terms of topology, architecture and functions. Network flexibility is an important aspect and driver, and unlike in the past, routing and/or switching will become a function of the access network and there will be "intelligent" active nodes in the access. Furthermore, network topologies like mesh and ring will be used in the access network to provide the cost effective flexible connections needed, and fibre is a key enabling factor of this access network evolution. In summary, functions and architectures originally developed for core networks will appear in next generation access networks. This process will be accompanied and supported by a cost reduction of the technologies in question.

This evolution and change means that established access network design and engineering rules have to be changed, and new ways have to be explored that allow next generation access network concepts. Cost effective optical solutions represent the main challenge.

No services identitfied


The main objective of this project is to help operators further develop their access network into Next Generation Optical Access Networks, by

Analysing the cost structure in today’s access networks and assessing the cost optimisation potential;

Identifying novel system concepts and network component/equipment alternatives for hybrid fibre architectures;

Demonstrating the new concepts and technologies in laboratory and field tests;

Providing a techno-economic evaluation of the novel access network concepts in realistic deployment scenarios.


What are the key-results for this Project?

New access network concepts that combine several cost saving potentials;

Evaluation and analysis of new deployment techniques, alternative components, installation methods and technologies in laboratory and field test environments;

Techno-economic evaluation of novel access network concepts applied in realistic deployment scenarios;

Deployment and migration strategies for Next Generation Access Networks including recommendations and guidelines.

26 P1308FRAPESA - Framework for personalisation of services and applications in next generation services


The number of new services that combine several forms of media increases day bay day. Mobile terminal vendors are improving mobile devices by enriching functionalities that can present textual, audiovisual and linguistic information. Mobile terminal vendors are improving mobile devices by enriching functionality. The latest achievement is built-in cameras. Service providers follow that by enabling a variety of SMS, MMS and Internet based services for mobile use. Mobile e-mail is also used more frequently to send business information to users and is more and more often related to hectic working environment.

The current problem of the user is to access rapidly the information and the service she/he is interested in. Surfing through the service (using mobile or smart phones) to get the information is costly, and very often inconvenient. The assistance is needed for crucial business activities, as travelling, booking, payment etc. Besides nomadism means that the user might be in a foreign country and does not know the service environment, so the services need to be presented in a self-explaining way.

For the service provider it is important to analyze and to classify the content inside a flexible production and distribution environment that supports the automatic acquisition of content, its content-adapted preparation and its enrichment by metadata.

By using more advanced querying techniques, various profiles and personalization mechanisms, ontological analysis of the query, we can improve the precision of the information service and the ease of use of the service.


Objectives are the following:

Study of personalization methods and techniques.

Study of information retrieval techniques for new generation multimedia services.

Practical evaluation of available technology and dissemination of the information to Eurescom members.

Design and implementation of the architecture for intuitive-to-use, context-based, personalized information services.

Contribution to research and standardization efforts, aimed to improving the interaction among all the actors in business cases with the user in the central role.


The main result is the Framework for personalization of services and applications in next generation information services. This framework will take into account the provision of precise and situation-based information and its easy and intuitive access while considering the personal wishes of the service users.

Except practical results, which are materialised in the platform, new knowledge about technological model and business model, as well as about user aspects (personalization and privacy) will be generated.


By continual considerations of the business model, the roles of actors and processes of their interaction in next generation networks will be analysed. Knowledge on such processes will be obtained and will be an input for improvement of the collaboration between the different actors.

At the same time the personalization process and the content preparation process will be considered to find out the mechanisms, which give the most to the user and at the same time protect her/his privacy (and minimise the chances for misuse).


The focus is on services that combine several forms of media increases every day, e.g., textual, audiovisual and linguistic information. All these new services deal with a mixture of textual and audiovisual content while multimodal systems and applications are going to support the intuitive usage of these services (TI1 of the project).

Nevertheless, these new services can be improved with respect to two aspects. In the first place the workflow for the deployment of such services is still strongly dominated by the type of media to be used as well as by the characteristics of the underlying network. This means that the content is prepared several times for several applications, it is stored in several locations and its reuse for the development of new services is hampered. This makes the development of new services for a service provider costly and time-consuming.

The second aspect corresponds to the increasing number of rich media services, and to the time it takes to the user to realize what information these services can offer. Surfing through the services to get this information is costly and very often inconvenient. Especially the mobile use is often related to a shortage of time and the need of getting the right information right now, sometimes in a hectic working environment. If the user feels unsatisfied he or she will not use this service in the future and is a lost customer for the service provider.

For the information retrieval in text , there are semantically annotated and free-format texts. Information can be tagged semantically by a description language like OWL (Web Ontology Language) and the process of information retrieval is then reduced to matching keywords against descriptions. But as most texts are not written to be interpreted by machines, the overwhelming majority of textual data is untagged. The problem of automated search, classification and summarisation of yet unknown texts can be met with classical approaches from machine learning like classification and regression trees, vector similarity or artificial neural nets. Based on this technology, numerous bidders offer text-mining software. Some provide turnkey products, others suites of software modules that can be integrated into an application. Input can be given as local files, Web-URLs, databases, e-mail or news-feed servers.

For the information retrieval in audiovisual content, schemes and tools developed on the basis of MPEG-7 are proposed by the several MPEG-7 working groups. These functionalities currently find their way into products, very often with respect to retrieval in audio material. For the search in images and movies commercial products for usage in the studio environment are available that rely on proprietary solutions without giving the user the possibility to export in a standardized way appropriate results into other applications for further processing. MPEG-7-based schemes have been shown in the form of prototypes published by academic institutions.

Unrestricted information retrieval in a voice dialog system is still a problem due to the fact that for user-independent speech recognition the possible input must be known to the recogniser beforehand in form of a grammar. Approaches to solve this fundamental problem are outlined in this report and possible dialog strategies are discussed.

For the user-friendly usage of new services combining several types of media for presentation on several devices the layout of the user interface plays a very important role. Those advanced services should still be easy to use and should lead quickly to results that satisfy the user. Therefore it seems appropriate to use multimodal dialog systems where the execution flow is controlled by various input and output modality components. Decisions on the best choice depend on the actual context the user is in. For speech applications development tools are available. The combination of visual and voice interaction is part of an open standard under development through W3C.

The integration of the components described in this study into a system architecture for Next Generation Services must be guaranteed. The modular realisation of high-level components for new services helps in fulfilling this requirement. Underlying technologies can be e.g. Parlay/OSA, Web Services, or their combination, depending on the already existing service environment and the main application area.


30 P1341NGN Service Concepts


Current Eurescom shareholders are facing similar challenges due to heavy financing loans and market instability. New investments on network infrastructure like NGN/3G have to be carefully justified. So far, only rationales based on infrastructure costs saving have been used. However, the growth of network traffic and number of users is reaching its saturation levels. In some cases is even decreasing. In such context cost savings rationales are not sufficient. New revenues coming from new and innovative applications are becoming more business mission critical. However, persuasive studies on such subject are still missing. The current study aims to fill this gap in a collaborative way by joining together different capabilities from Eurescom shareholders to develop significant results.


This study aims to analyze new service concepts, here called Next Generation Service Concepts (NGSC), which may only be provided by NGN/OSA networks enabling the emergence of new revenues for Service Providers. The study evaluates how new NGN/OSA characteristics, like access independence, convergence and openness, can promote the emergence of new NGSC concepts, and lead to new business opportunities and models and so new revenue streams.

One NGSC example is the ability for the user to make business by providing his/her own applications, i.e., the user may develop and sell her/his own NGN/OSA Applications. In this case the Service Provider would play a kind of Brokering role.

The study should take into account some constraints including business environment, market segmentation and social impacts.

Possible drawbacks from current technologies for the implementation of the service concepts are identified. Some business cases illustrating the service concepts use are given. At the end, an experimental validation of such concepts is discussed for future work.


The current study aims to provide some:

Guidelines to help on the decision to invest on NGN/3G infrastructure?

Analysis of enabling unique NGN/3G characteristics for the generation of revenues from new applications;

Analysis of current major business constraints and users requirements to be fulfilled by Next Generation applications;

Identification of catalysing concepts and principles (NGSP) to generate new revenues from Next Generation applications.

Analysis of business models and business cases enabled by NGSC.


Several service concepts are defined within the Deliverable D1 of the project: the minimum necessary to cover the requirements and user scenarios.

8.4.1 Meet Me: Meet the Right Person at the Right Time

The Meet Me Service Concept should enable the encounter between two or more persons sharing similar and/or compatible interests. This Service Concept would take advantage on service components as Context Awareness (including Presence, Status and Localization) and User Profiles. It may be applied on different areas, like:

Individual Relationships including friendships and dating (a la “boy/girl seek girl/boy”);

Individual – Enterprise Relationships in situations such as the management of Broken Cars, and Domestic Disasters;

Enterprise Relationships in situations such as Human Resource management and Outsourcing;


8.4.2 Sweet Home: Security, Confidence and Comfort at Home

The Sweet Home Service Concept aims to leverage security and confidence feelings about home with home networking technologies (i.e., residential gateways) as an extension of network services including personal data storage, unified mailboxes, cameras, etc.;

8.4.3 Fashion, Emotion, Art

The Fashion, Emotion and Art Service Concept are about making Next Generation Services fashionable, emotional and attractive. The conceptions of today’s Mobile Terminals are already following these concepts.

In this sense, fashionable NGS would be used to reach / maintain a certain Social Status and / or Social Pattern. A fashionable NGS subscriber would enable social effects like:

To be accepted / invited to be part of a certain Social Community;

To get entrance to an exclusive Social Place;

To help to impose a distinct position in the Community;

On the other hand, services usage (e.g., access to unified message box) should provide to users an emotional experience like an every day life gaming, introducing unexpected interactions with users causing surprise, raising adrenaline.

Fashionable NG Services should look attractive to clients, i.e., they should be designed and developed in cooperation with Artists from different fields like plastic artists, theatre players, musicians and writers. More sophisticated and master Next Generation Services applications that result from such a mix of technological science, arts and humanities would become subject to cult and considered “pieces of art”.

Following the same rational, Technicians, Artists and Humanists should cooperate for the design, development and provision of Emotional Services.

8.4.4 Community Cooperation

The Community Cooperation Service Concept should be applied to enhance collaboration between different people for work, for education, for leisure and for inter-social relationships.

This concept should provide support to Communities, i.e., people with similar interests, identities, commitment to ideals and beliefs. Communities can be geographically defined (like the Community Communication Networks, City Nets or Digital Cities), or can be Virtual Communities like the Internet Communities. Community Cooperation should provide the means to share resources and information within communities by enabling a more effective way that people can:

Work together;

Play together;

Help each other;

Teach each other;

Worship together;

Do business together;

Campaign together;

Argue together;

Debate with one other;

8.4.5 Give Me Money: Promote Business opportunities to Clients

The Give Me Money Service Concept should be applied to promote business opportunities to application subscribers. For example, the subscriber can provide his/her own applications by taking advantage of NGS openness and its programmable interfaces. In such case, subscribers would be able to apply her/his creativity to develop and sell her/his own Applications. In this case the Service Provider would play a kind of Brokering role.

8.4.6 Personal Assistance (Family, Enterprise, Community)

The Personal Assistance (PA) Service Concept should go after the Virtual Personal Assistant metaphor where each subscriber is the owner of a Virtual Entity – its Personal Assistant – living somewhere in the network. Such Assistant is


Accessible from any terminal;

Any time;

Anywhere;

Always available to satisfy the client needs according to his profile.

The Personal Assistant should act on behalf of the client in an autonomous way to:

Manage communications;

Manage the user’s agenda and contact list;

Manage the user’s electronic shopping;

Etc.

The Personal Assistant Concept may be applied to non-individual entities, e.g., Families, Enterprises and Social Communities. In these cases:

Family Assistant would be always available to satisfy the Family needs according to its profile;

Enterprise Assistant would be always available to satisfy the Enterprise needs according to its profile;

Community Assistant would be always available to satisfy the Community needs according to its profile;

8.4.7 Financial Assistance

The Financial Assistant would be a more specific Personal Assistant that would give the user assistance in financial matters. It could be extremely varied and we can only give some examples of what possible features could be:

Using fixed or mobile terminals to check accounts, transfer money and pay for goods and services;

Supporting Authentication, Authorization and Accounting (AAA) features and signing transactions;

Support or links into software for buying and selling stocks;

Obtaining statistics and/or professional advice concerning whether to bind the loan interest rate or not, when to buy or sell stocks etc.

8.4.8 Virtual Presence

Virtual Presence enables the user to be virtually present at another location, or receive information that is presented in a way augmenting the perception of the situation the user is in or the task the user is performing.

Scenarios where the user is virtually present at another location may have a one-way or two-way direction, and the other location may be in the real world or in the virtual world. In one-way scenarios the user may see or get other sense impressions from the other location, and may navigate and “move around” to do inspections etc. In two-way scenarios the user in addition may cause changes in the other location.

Scenarios where the users perception is augmented may be implemented with computer graphics superimposed with the real world. In this way it seems to the user that the real and virtual objects coexist.

Concepts known from the Virtual Reality and Augmented Reality areas are included in the Virtual presence service concept, and examples of use may be:

Videoconferences

Telemedicine. For instance specialists following an operation, or performing real-time actions using remotely controlled equipment

Inspection of installations hardly accessible, for instance subsea oil installations

Advanced games

Real-time multimedia intelligence briefings

Command and control communications

Theatre meetings


Training

Distance learning

Information dissemination for real-time emergency management preparedness

Command, control and coordination for real-time emergency management response

Other federal, state and local government collaborative work

34 P1448Opportunities offered by Carrier Grade Multipoint Services


A multipoint technology allows a user to reach multiple destinations through a single physical or logical connection. The definition of a multipoint network service is one that allows each customer edge (CE) end point or node to communicate directly and independently to all other CE nodes.

Multipoint Services (e.g. Transparent LAN Services or Virtual Private LAN Services) provide a functionality, which is virtually identical to a corporate LAN. With Multipoint Services a customer domain can be extended across an operator backbone, and corporate users are able to benefit from the simplicity and familiarity of a LAN regardless of the physical location of their sites.

Currently many providers are offering L3 Multipoint Services (L3 VPN) which are used by a large number of customers. This solution has some limitations (e.g. scalable support for IP-Multicast transport, control of customer routing) which has to be addressed and solved in the future to provide even more attractive services.

A Multipoint Service is attractive because fewer physical connections are required to achieve full connectivity between multiple points. An equivalent level of connectivity based on a point-to-point technology requires a much larger number of connections or the use of non-optimal packet forwarding.

With IP multicast support over layer 2/3 Multipoint Services an operator can provide the customer with support for running IP multicast services inside the VPN network in an efficient and scalable manner. This requires scalable mechanisms for set-up of multicast replication trees inside the core network.

The study will analyse Multipoint Services from the operator's perspective. It will assess existing solutions and new technologies. The study focuses on IP-Multicast as one service on top of different Multipoint solutions and will analyse the pros and cons. It will also propose a roadmap for the deployment of Multipoint Services.


Describe characteristics of Multipoint Services which are important to customers and summarise what changes they bring to the traditional data services model.

Compare new emerging approaches for realising Multipoint services (e.g. Virtual Private LAN Services) with existing solutions (e.g. layer 3 multipoint solutions that are already implemented) and take the approaches of the different standardisation bodies (IEEE, ITU, IETF, MEF) into account.

Identify the main obstacles to provide Multipoint Services in a scalable and reliable way and how to avoid or overcome existing problems, whenever possible. Characterise the available technical solutions (802.1ad, MACinMAC, VPLS, etc.) and compare the respective strengths and shortcomings.

Evaluate IP-Multicast as one service example on top of different Multipoint solutions. Compare the pros and cons regarding to the underlying Multipoint technologies and take new approaches as e.g. RSVP-TE extensions for P2MP LSP into account.

Suggest a roadmap for the deployment of these services and recommend directions to operators in this area.

Give input to the corresponding IETF working groups (l3vpn, l2vpn) to provide an ISPs/carriers point of view. This should help the IETF to come up with solution fulfilling the service requirements of an ISP or carrier.

No information about the project available.


37 P1401OSIAN - Operators Strategy, business models and demonstrations for using Innovative home services to increase the ARPU in the fixed Network


The background for this project

Operators are experiencing the following trends: decreased ARPU in the fixed network, part of fixed telephony services moved to mobile, data traffic moves over to ADSL and shared ADSL connections are taking the profit from Telcos. In order to increase revenue from the fixed network again, new services have to be introduced in the private homes.

Previously new services were always connected to new infrastructure, e.g. the ISDN or ADSL modem. Customers are not longer willing to invest in new infrastructure, if they don't see the value from services coming through it. Examples of smart houses have been established across the world, and (remote) control of home devices is available now. Advanced energy management has reached the market, and is implemented in new building blocks already. Wireless technology is mature to enable interworking of home equipment without new wires.

Time has come for operators to define their role: "Up to the door or under the blanket? To which extend shall we involve ourselves in the private homes?"

The study addresses the home market, products and developments going on, and it will suggest a roadmap when certain products will arrive in the market. The study will analyse the needs of customers for a system integrator or a service aggregator, suggest potential roles of Telecom operators, and provides a strategy for operators entering the private home.

39 Why should the proposed work be done by EURESCOM now?

This work will enable both EURESCOM and thus the shareholders to be proactive with respect to investments in the home market. It will address the different starting points of bringing services into the home, from PSTN, ISDN, xDSL, Broadcast, Cable TV or other networks. Eurescom is the unique place where operators can discuss openly their strategies, and match their arguments with qualified colleagues all around Europe.

40 What is the focus of the work?

The focus is on the analysis of finding "the best way" for service delivery into the private homes. Different strategies might be necessary in order to satisfy the specific requirements of the various user groups. Example: A teenager has other expectations to the home infrastructure and the services in the home ("I only need my mobile phone and the broadband Internet connection"), while technology-lost people will prefer an easy service provision. There are three major aspects to be taken into account: The user needs of the different users in the home, the infrastructure and the potential services.


The main objectives of this proposal are to:

Identify the upcoming (potential) home infrastructure, e.g. wireless, media adapter, interconnectivity, gateway, ...

Identify the users and the user needs, e.g. early adapters, technology-lost people

Analyse Telecoms situation today, e.g.: What are conditions for return on investment? What is the willingness to risk?

Treat the home as a collection of "service modules", e.g. entertainment, communication and find appropriate infrastructure to satisfy service provisioning

Analyse experiences and results from trials/future homes

Develop a strategy for Operators, depending on the position in the market, e.g. fixed, mobile, ISP, incumbant

Establish roll-out scenarios to ensure service provision for the different service modules

Identify the business potential of the roll-out scenarios



Results of the project will address

A systematic approach on user requirements in the future home

A state-of-the-art overview on potential infrastructure to supply home services

An analysis of user requirements for the various user-groups in the future home

An summary of experiences and results from future-home trials

Guidelines for operators how to approach the different home market segments.

No information about the project available

43 P1442New market opportunities by Galileo satellite services (NEMOGS)


The European Satellite Navigation system GALILEO is under development and will be fully operational in 2008. The system represents an investment of 3.5 billion Euro. It may work in conjunction with GPS and adds some important features not available by the latter. Studies from EC and ESA state a push of 100.000 jobs and economic spin offs worth 9 billion Euro/year for the next 10 years after the system roll-out.

This Galileo European program has two major tasks: one is the design and construction of the system itself, the other is to exploit the system Europe- and world-wide to gain the highest technological and economical benefit out of it.

"Building Galileo" is a midterm activity: the development will be finished in 2006 and the deployment of the 30 satellites will be completed until 2008. From this moment, the system may be used commercially.

For companies that are willing to develop innovative and attractive new services, as well as new applications or even devices, this schedule is tight. It is necessary to start now to be prepared and ready to fully use the new opportunities when the system is ready and thus meeting the users expectations.


The main objectives of this Study are to:

Identify Galileo characteristics that are key factors for Telco opportunities

Identify potential applications and service areas

Draft business opportunities

Give recommendations for further activities.


Technological analysis of Galileo and its relevance for Telcos

New and enhanced applications using Galileo

Draft business cases for promising services

Roadmap and recommendations for Galileo usage by Telcos.


Based on different sources (GJU, EU, Studies from F&S and PWC, projects of partners involved) four main areas have been identified as the most promising ones. The applications described in this chapter will not be in every detail the


ones that will be realized in the future. But in general, they cover most aspects of Galileo enriched location aware services. Most existing or planned services have been analysed to see in which area they belong or if more areas are required. In the next part, these areas and some sample services are explained.

11.4.1 Mobility

The category of location-based services with the best expectancy of revenue is in the field of personal mobility. Services for the mass marked requiring communication, group oriented services and “internet like” services are expected to be attractive for both the professional and private market. Basically, they offer value added information based on the context and location of the respective user. Position, date, time and profile data are the basis on which these services are built on. These services deal with individuals and their interest in social interaction. (Communities, location based activities appointments, work and leisure)

Examples:

Location based services for finding and tracking users. Security and alarm services for parents and children and buddy applications based on themes like: “Where is my buddy?” “Come over to this spot . .”, “Here is the party”

Services will be based on the idea of “Place Memos”, where users may place information at a certain geographic location, only visible for a defined group of people. As an example people may leave virtual graffiti as; “ I was here on Wednesday, look at this picture” or “This shop is really bad, don’t enter!” These services require communication and central database solutions. User may also communicates details of his daily life: like path, speed, preferences, consumption formation (preferred shops, travel detail public transportation habits, hints for friends (“good pub here”) questions (“Where was the closest movie rental, Thai food?”). Services may also be implemented with protected, private user databases or public available databases. Databases may again interact with other information sources like ad systems, shop systems, public and private information systems for additional service offerings.

Cost of communications may relate to the location of the user. GALILEO can allow for new communications billing scenarios whereby the users location is involved. Operators are in the position to handle both billing and location. Billing for one subscription may be directed to different actors depending on the location. For example: phone calls made from the office will be billed to the company while calls from your private home will be billed to you or a store may have a promotion of free calls from their shops. Services may also be delivered at a fixed price within a certain area. A tourist attraction or a fun park has the possibility of making services that are specific to its premises. The operator can deliver this service at a fixed price by use of location and billing systems.

Push services based on GALILEO location data. There is a large range of services from businesses usage to private people usage, based on the merger of location with some other data. The services are mainly triggered from combining some static or dynamic data, with location information, like the users vicinity of a location like a museum or shop, other terminals of friends and buddies. The triggers can be influenced by user preferences and/or profiles. The promoting entities in this case can be shops, galleries, museums, and restaurants that want to draw the end-users attention.


Item Value

Communication Messaging, broadcast

Mass market Yes

Customers Individuals and commercial end user

GALILEO advantage Higher accuracy; better coverage in urban areas, use of back channel in rural areas

Existing Projects / Products

Youngster, Always-on navigation games in Japan and Korea

First tourist information systems, POI systems

Navigation info system for premium hotel guests (by Deutsche Telekom). The guest gets for free a PDA to help and assist the hotel guest in the local urban areas and to find museums, pubs and entertainment locations.

Invest Time / Budget Differs according to service complexity. As mass market is addressed (amount of data, privacy, scaling...), the budget needs to be remarkable

Growth Profile High

Addressed Needs The user needs to be informed. Information is the most important value and item in the information society. The user should receive personalized information and data. The Users most used services are communication, for example Chats, Email-, SMS-sending.

Information for foreign visitors in cities (tourism)

Location based billing can be used differently according to services and user profiles

Table 1: Parameters / overview for personal mobility services

11.4.2 Transport Telematics

Within the field of transport it is important to have live and updated data regarding the road, traffic and vehicle. To achieve this vehicles are used as a “meta sensors” and transmits live data through the mobile network of its related location, speed, direction, etc. to a central server.

Examples:

Drivers may take advantage of services that make use of collected data to be warned about traffic conditions based on their destination. Services may suggest alternatives to avoid traffic jams, accidents, works on the road, etc. and provide the related navigation (possible integration with third party services) as well as to support the driver in case of necessity (accident, breakdown).

Public authorities can use the collected information to implement city access restrictions for motor vehicles through the implementation of automatic tolls for certain urban areas. Service related to park and highway tolling and traffic planning may also be offered.

Insurance companies can calculate their insurance price based on an analysis of location and time For example, insurance would be cheaper for drivers who use low traffic routes or avoid driving at peak hours. This way, the insurance value would be modelled to the user behaviour and driving habits.


Item Value


Mass market Yes

Customers The private user as both data provider and information user

The entities responsible for road network, insurance companies, city municipalities

GALILEO advantage Higher precision and availability


Vehicle manufacturers built-in systems; commercial fleets applications

Invest Time / Budget Implementation not easy due to the need to coordinate different entities, set up of adequate standards

Growth Profile Slow beginning (due to the need to implement infrastructures) but steady growth in the medium term

Addressed Needs Need the eventual coordination of an European wide public authority; adoption of common standards; effective cooperation between industry, system developers, mobile operators, service and contents providers

Table 2: Overview and parameters for automotive telematics

11.4.3 Gaming

Location based gaming services use mobile phone as a terminals or objects in a gaming scenario. These will make it possible to include the user's or another object’s location in the context of a game, making the individual's physical environment part of the scenario. The high accuracy and the urban coverage of GALILEO will make new opportunities for game producers.

Examples:

“Treasure hunting games” are types of services where the final objective is to find a treasure. Treasures may be virtual or gadgets constructed of GALILEO receiver and a mobile phone. Treasures may be bought from telecommunication operators and have a limited lifetime. Gadgets acting as treasures can make use of the authentication functionality so that the location cannot be tampered with. When a “Treasure” is found it is the property of the finder and he/she may start a new game by hiding the “Treasure”. Hiding places may be fixed or mobile positions (i.e. in a tree, on a bus, on a person, etc). The process of finding these treasures requires online communication with all participants of the game. Pictures sent could be used as extra information or clues.

“Quiz Games” may be constructed on the basis of players answering questions and finding locations in a geographical limited area. As an example when families visit new cities during their vacation parents often want to see historical buildings and other sights. Some kids think these activities are boring, and the whole family could then benefit of a City Quest game. The player registers for the current day, and receives a personal keyword. Now the player has a map of the city, more local maps of buildings, pictures of the sights etc. on the terminal, and the task is to collect as many points as possible. The map shows where the player is located at any time, as well as dots indicating other players. Answering questions and identifying locations collects points. Tourist offices, restaurants and other establishments may sponsor the game for advertisement purposes and may give out prizes for the winner(s) of today’s game.

Item Value

Communication Messaging, Broadcasting

Mass market Yes

Customers Everybody interested in games; tourists, youths

GALILEO advantage Higher accuracy; better coverage in urban areas


Always-on navigation games in Japan and Korea


Invest Time / Budget Time investment: the service is liable for the early period of GALILEO’s implementation. Budget: Service implementation necessary both for server and clients, and configuration must be made for each city. No “rocket science”, but medium to high development cost.

Growth Profile In general, analysts see a great potential for mobile gaming. The first mobile gaming device with GPS included has already entered the market.Growth depending on number of cities offering the game, and the offer may depend on the number of existing users. But as long a “critical mass” is obtained the growth may be steady in the medium term

Addressed Needs Intuitive usage, full availability of position info, quick fix (first position)

Table 3: Parameters / overview for “Gaming”

11.4.4 Other Services

New GALILEO services take the advantage of the higher precision, integrity information, up-link channel, satellite availability and increased indoor capabilities. Many of these new services are an evolution of today’s location based services. Telecom operators also have an opportunity in enabling services in closer relation to GALILEO initiative. This may be related to different ways of access and payment of GALILEO services. This is usually not the core business of satellite operators or GALILEO enriched services provider. Telco operators may play an important role in this field of support services.

Examples:

Public sector „synchronisation“. Public employees carry a mobile, GALILEO enabled device whilst moving through town. They remotely enter all relevant issues in a central database and can as well access it for requests. Co-ordination of moving resources in public sector and management of public assets. Usage of synergies and decrease of information overlap. Examples: Traffic lights, street lights, cables, road conditions, transport of dangerous products, police cars, fireman cars, ambulance, public transport, situation related overlays (traffic jams, riots, accidents, broken pipes,) Goal: Better ways to control, co-ordinate and monitor management activities on civil or technological accidents and disasters.

GALILEO OAAA (Overarching AAA) Support Service. For a flexible access to commercial services, different ways to access and pay for services need to be supported. Telcos could offer service portals with functionalities like: Trust centre for key management, customer management, accounting, billing, service brokerage and communication links (GSM, GPRS, UMTS, Internet, ...) Example scenario: A construction company needs high accuracy location data for a week at a site in Berlin. It addresses this request to the GOASE (GALILEO OAaa Support service). After the financial details have been agreed they receive a licence key. This key allows the company to use the GALILEO commercial service in a certain area for a certain time. The validity of the key may be enhanced upon request if necessary. The portal handles all billing issues.

The “I’m in order” is an alerting service that makes use of the integrity mechanisms in the GALILEO system. The service provides notifications to subscribers that depend on this information in real time. Examples may be navigation and anti-collision systems where the integrity of the location is critical. When the GALILEO ground station reports problems with its own operation or with a satellite, they will issue this to the network operator. The network operator uses the status from the GALILEO receivers in their network to determine the areas of coverage now affected by this malfunction.

Services making use of the integrity up-link channels. The up-link makes a low bandwidth broadcast channel for all handsets within a region, i.e. handsets within the reach of one or several specific satellites. All handsets in the area will receive broadcasted messages, but the handset may filter out the intended content, like the “old” pager functionality. This channel may for instance be used to send important messages to handsets outside the reach of GSM networks. It could also be used to wake up sleeping GSM senders/receivers that are inactive to save power. For example pets or valuables could have a combined GALILEO/ GSM equipment attached. To save the battery only the GALILEO receiver is active at any time. But if they are lost or stolen a message is sent to activate the GSM sender/ receiver, asking the equipment to report its own position via a GSM message.

Support for high precision location services. Combining the satellite signals (both GALILEO and GPS) with correction information via the mobile network increases the accuracy. Additionally the receiver could be equipped with radar that may further enhance the precision. The mobile communication link can also give assisted information to effectively shorten the time to first fix. In addition to offer this value added


information, service providers may offer applications for reception and storing of sampled location information. One example of use is land surveys. High precision land survey will have many areas of application, like local authorities documenting the boundaries of a site, construction companies documenting the measures of a building, network providers documenting their physical installations etc.

Item Value


Mass market Yes

Customers All user of commercial services, and providers of GALILEO enriched commercial services

Public municipals, cities, regions, …

High availability applications

GALILEO advantage Commercial services available, support for dedicated usage

Higher accuracy; better coverage in urban areas

Indoor availability


Fleet management systems. Advanced GNNS receivers making use of both GPS, GLONASS and augmentation systems

Invest Time / Budget Needs advanced GALILEO functions, specific hardware-development and a supporting organisation for offering the service. This probably gives high values both for time and budget.

Time investment: the services may be liable for the early period of GALILEO’s implementation. Budget: very much dependent on the business model and relationship with third parties

Growth Profile Slow beginning (due to the need to implement infrastructures) but steady growth in the medium term

Addressed Needs Need the eventual coordination of an European wide public authority; adoption of common standards; effective cooperation between industry, system developers, mobile operators, service and contents providers

Table 4: Overview and Parameters for GALILEO OAAA Support Service


47 P1551Applications and services for ADSL2+ and beyond


Most DSL providers in Europe will soon implement ADSL2 and ADSL2+ in their access networks, allowing them to offer higher bandwidth to their customers, larger distance between customer and the ADSL access node, and also lower energy consumption.

Telcos need to decide soon if there is in the near future a need for DSL-bandwidth beyond what will be offered by ADSL2 and ADSL2+.

This study will identify advanced applications and services, which will make use of such features, and might even require higher bandwidth and better QoS than that offered by ADSL2 and ADSL2+ in order to increase the revenue flow of network operators and service providers. The resulting requirements to enhance the access and core networks of telcos will be analyzed, as well as the potential impact on service platforms.

Potential applications and services will be analyzed concerning their revenue and profit potential. Initial business models will also be developed and a roadmap to describe an evolutionary way from today's situation to the near future.


The main objectives of this Study are to:

Analyze which applications and services have a need for the bandwidth of ADSL2/ADSL2+ and VDSL/VDSL2 and beyond that (bandwidths higher than 20 Mbps, and maybe even FTTH);

Investigate the need for higher uplink data rates, i.e. more symmetric services;

Derive for such applications and services their needs concerning bandwidth and QoS;

Analyze how do the access and core networks of telcos need to be enhanced to cope with these requirements;

Check the means to integrate such services into the existing service platforms (investigate the impact on APIs and their standardization, and middleware requirements);

Find initial business models for such advanced applications and services;

Develop a roadmap.


The project is expected to support operators in the roll-out of new, higher bandwidth and real time services.

The project outputs are scheduled for August 2005.

Documents

TD Template - ETSIdocbox.etsi.org/STF/Archive/STF291_TISPAN_GloblServ... · Web viewInterviews with users and an extensive market analysis will give answers on the expected economic