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SPONSORSHIP & ADVERTISING OPPORTUNITIESSEASON 2014/15T: 01383 724295 E: [email protected]
2 DUNFERMLINE SALES TEAM ( 01383 724 295 * [email protected]
DAFC are pleased to offer many fantastic Advertising & Sponsorship Opportunites for season 2014/15.
Every advertising board and sponsorship package taken helps us to fund DAFC as a community club and we thank you for your support. We are a club with a rich and proud history, but with a forward thinking approach.
If you are looking to raise your company’s profile, there are many cost effective opportunities at DAFC which we are happy to have a chat about.
3 Advertising at East End Park
5 Build your Package
6 Sponsorship Opportunities
Contents
3DUNFERMLINE SALES TEAM ( 01383 724 295 * [email protected]
EXTERNAL ADVERTISING
East End Park is located on one of Dunfermline busiest arterial roads with over 18,500 vechiles passing by the stadium everyday.
A range of excellent sites are available on the Main Stand gable end and the external walls of the stadium, facing Halbeath Road.
Prices (exclusive of VAT, production and fitting costs) range between £2,000 and £5,000 depending on site.
INTERNAL ADVERTISING
DAFC continue to be one of the best supported clubs in the country. Even in the third tier of Scottish football last season, our crowds averaged just under 3,000 (excluding the Rangers games) which was higher than some Premiership clubs.
A range of highly visable trackside boards are available on all four stands as well as a number of other attractive internal sites which can be viewed on request.
Advertising
4 DUNFERMLINE SALES TEAM ( 01383 724 295 * [email protected]
Advertising
WEBSITE ADVERTISING
Advertise on DAFC’s official website www.dafc.co.uk which has recently been upgraded and re-branded.
Banner advertising on the home page (size 440x120 pixels)along with imbedded adverts within the most read articles on our site (match reports, manager pre and post match comments) are available.
With over 41,000 visitors per month to dafc.co.uk this offers you a fantastic digital opportunity whether you are a local or national company.
FACEBOOK ADVERTISING
DAFC’s social media is now blossoming with an ever increasing and highly engaged audience. We now have 12,000 page likes, 500 new likes per week with 50,000 total reach per week, a three fold increase since Pars united acquired the club. In the week running up to the play-off final audience rose to 135,00.
PROGRAMME ADVERTISING
DAFC’S programme has won Independent View’s First Division Programme of the Year and Scottish Editor of the Year in recent years. For season 2014/15 the programme is being rebranded and re-named “Black + White”.
5DUNFERMLINE SALES TEAM ( 01383 724 295 * [email protected]
BUILD YOUR ADVERTISING PACKAGE
To reward the loyalty shown to our club by many local, regional and national companies following it’s acquisition by Pars United we have designed a range of attractive and affordable advertising opportunites, as packages. The timings of the adverts can be arranged, on a first come first served basis, to suit your own requirements to maximise peak sales opportunities for your business.
Trackside Package* Programme Package*A Standard Trackside Board
£700Full Page Advert
£600Half Page Advert
£300B Standard Trackside Board +
Website advertising for 28 days£800
Full page programme + Website advertising for 28 days
£700C Standard Trackside Boards +
Website advertising for 28 days + Facebook page sponsor for 14 days
£900
Full page programme + Website advertising for 28 days + Facebook page sponsor for 14 days
£800*All prices exclusive of VAT
6 DUNFERMLINE SALES TEAM ( 01383 724 295 * [email protected]
PARS TV SPONSORSHIP
DAFC broadcasts match highlights of every first team match along with post match interviews with the manager and players via Pars TV. This is exclusively marketed to supporters all across the world via the club’s website the day after the match itself. Overseas fans can however watch the game live. Match highlights are watched by 1,200 subscribers, and is increasing. This sponsorship opportunity will provide you with a ‘real time’ advertising message prior to broadcast, exclusive branding including sponsors logo on back board for all post match interviews
£3,000 + VAT for a full season
PLAYER SPONSORSHIPOnly £150 per top
Sponsor your favourite player’s home or away top for the season
The benefits:•Your name in every matchday programme•A Certificate from your player•Invitation for you and one guest to ‘End of Season’ sponsors event & meet your player •Player available to attend a promotional event on your request*•You will receive your players autographed jersey at the end of the 14/15 season
*Subject to availability
Sponsorship
MATCHDAY SPONSORSHIP
Match Sponsorship is a unique style of football hospitality with a difference! It not only gives you the opportunity to promote your company within the local business community through the enhanced branding exposure this package brings, it also gives you the chance to enjoy a great day out!
A range of attractive packages are available on request to suit your own business requirements
OTHER SPONSORSHIP OPPORTUNITES
Club Mascot, Sammy the Tammy £600 + VAT for one season
Season Ticket Wallets £800 + VAT
Matchday Teamsheets £800 + VAT
The Manager’s View Newsletter £1000 + VAT
Matchball Sponsorship £100 per game
Ball Boys/Girls £500 + VAT
Sponsorship
7DUNFERMLINE SALES TEAM ( 01383 724 295 * [email protected]
MATCHDAY SPONSORSHIP
Match Sponsorship is a unique style of football hospitality with a difference! It not only gives you the opportunity to promote your company within the local business community through the enhanced branding exposure this package brings, it also gives you the chance to enjoy a great day out!
A range of attractive packages are available on request to suit your own business requirements
OTHER SPONSORSHIP OPPORTUNITES
Club Mascot, Sammy the Tammy £600 + VAT for one season
Season Ticket Wallets £800 + VAT
Matchday Teamsheets £800 + VAT
The Manager’s View Newsletter £1000 + VAT
Matchball Sponsorship £100 per game
Ball Boys/Girls £500 + VAT
East End Park,Halbeath Road
DunfermlineKY12 7RB
Sales: 01383 745901/724295, E: [email protected]
TREAT YOUR CLIENTS TO SOMEKINGDOM CLUB HOSPITALITY
The Kingdom Club has proved to be a great success with an inclusive more relaxed hospitality offering for match days at East End Park.
As part of our wider engagement with the business community of West Fife, a number of local restaurants and caterers provide the delicious 2 course meal for the Kingdom Club. This not only benefits the Club, but provides the local restaurants with a valuable marketing opportunity.
Trackside executive boxes available per match
