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Social Media Realty Pro slides from Dave @Area224
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Social Media Realty Pro
Interview NotesAugust 8, 2009
Basics
• Social Media Realty Pro EXISTS to demystify this concept of social media for Realtors.
• Social Media, Social Networks – Extension of In-Person Networking, but online and real time
• Vital Brand-Building Tools!
Holy Trinity of Social Media
• Apologies to the religious and cajun chefs
• Twitter, Facebook and LinkedIn• Each Different, Each a Channel,
TOGETHER powerful punch in Realty
Personal Brand
• “Brand” = series of experiences attached to people, places and things
• Blackberry, Coca-Cola• Individuals – ESPECIALLY
Realtors
Don’t Need Listings!!!
• We can prove the value – through eyeballs, connections and conversations – if you’re a good guy (or gal) and well-connected, you’ll get the listings
• Each Different, Each a Channel, TOGETHER powerful punch in Realty
Blogging Strategy
• Realtors should blog starting…NOW
• Listings or not – WordPress is easiest AND most search-engine friendly
• Text and video and audio – repurpose, repurpose, repurpose
LinkedIn v. Active Rain
• Open v. Closed Network• Anyone can join LinkedIn, not
anyone wants to join Active Rain • Are you talking “amongst
yourselves” or are you talking to buyers of houses?
For More Info
• http://socialmediarealtypro.com• $1 trial for first week!• Access to all the training
materials, videos and more– Connect with us on Twitter, too -
@smrealtypro– Thanks!
– Contact Dave at [email protected] or 1.224.220.0703