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Annik Magerholm Fet, Jon Halfdanarson
SISVI Research seminar: Engaging in Responsible Research and Innovation: The hows and whys
Trondheim, 14.-15. December, 2015
SISV
I SI
SVI R
epor
t 201
5-09
NTNU Trondheim Postadresse: 7491 Trondheim
Norges teknisk-naturvitenskapelige universitet Besøksadresse: Alfred Getz vei 1
Fakultet for samfunnsvitenskap og teknologiledelse Telefon: 73 59 35 11
Institutt for industriell økonomi og teknologiledelse Telefaks 73 59 10 45 Org.nr. 974 767 880
Title: Implementering av forretningsstrategi for bærekraft
Report no.: SISVI Report 2015-09
Project: Sustainable Innovation and Shared Value Creation in Norwegian Industry
Project no.:
Contracting partners: Norwegian Research Council SINTEF Raufoss Manufacturing AS Cooperating companies: Plasto AS, Hexagon Ragasco AS, Raufoss Water & Gas AS, Molde Kunnskapspark AS, Norsk Stålforbund, MRB AS, Forsvarsbygg
Date: 14.-15. December 2015
Number of pages: 5 Number of appendices: 1
Authors: Annik Magerholm Fet Jon Halfdanarson
Signature:
Responsible: Department of industrial economics and technology management (IOT), Norwegian University of Science and Technology (NTNU)
Signature:
Summary: This report is a summary of the SISVI research seminar, “Engaging in RRI; the hows and whys”. The seminar was held in English, in Trondheim. The aim of this workshop was to put together scientists, practitioners and researchers engaged in RRI, to discuss existing and future approaches. Grand societal challenges were addressed, such as sustainable energy, health and wellbeing, food security and social inclusion. Additionally, implementation of RRI in industries is a key topic, as well as in the structure of science and innovation practices in higher education organisations. Appendices: Seminar program and presentations. Key words: Responsible research and innovation, sustainability, Social design Distribution/access: Open
Contents Participants ................................................................................................................................... Engaging in Responsible Research and Innovation: The hows and whys ................................... Programme…………………………………………………………………………………….... Appendix 1 – Seminar presentations ............................................................................................
Workshop: Engaging in Responsible Research and Innovation: The Hows and Whys14 ‐ 15 December 2015
PARTICIPANTS1 Naude Malen University of Johannesburg, South Africa [email protected] Sujatha Raman University of Nottingham, United Kingdom [email protected] 3 M. Jeroen van den Hoven TECHNISCHE UNIVERSITEIT DELFT, Netherlands [email protected] Udo Pesch TECHNISCHE UNIVERSITEIT DELFT, Netherlands [email protected] Erik Fisher Arizona State University, USA [email protected] Allen A. Alvarez University of British Colombia, Canada [email protected] Stine Lise Hattestad Bratsberg Pure Consulting [email protected]
8 Annik Magerholm FetNTNU sustainability/Dept. of Industrial Economics and Technology Management, NTNU [email protected]
9 Rune Nydal Programme for Applied Ethics, Dept of Philosophy and Religious Studies, NTNU [email protected] Heidrun Åm Department of interdisciplinary Studies of Culture, NTNU [email protected] Christian A. Klöckner Department of Sociology and Political Science, NTNU [email protected] Peter Gray Faculty of Social Science and Technology Management, NTNU [email protected]
13 May Thorseth Programme for Applied Ethics, Dept of Philosophy and Religious Studies, NTNU [email protected]
14 Sophia Efstathiou Programme for Applied Ethics, Dept of Philosophy and Religious Studies, NTNU [email protected]
15 Chamila Attanapola Programme for Applied Ethics, Dept of Philosophy and Religious Studies, NTNU [email protected] Asle H. Kiran Department of Philosophy and Religious Studies, NTNU [email protected] Giovanni De Grandis Department of Philosophy and Religious Studies, NTNU [email protected] Espen Dyrnes Stabell Department of Philosophy and Religious Studies, NTNU [email protected] Jon Halfdanarson SISVI/Dept. of Industrial Economics and Technology Management, NTNU [email protected] Jan‐Gustav Strandenæs Pure Consulting jan‐[email protected]
21 Kristine B. Fredriksen SISVI/Dept. of Industrial Economics and Technology Management, NTNU [email protected]
22 Roberta Moschetti SISVI/Industrial Ecology, NTNU [email protected]
23 Rita Bouman Programme for Applied Ethics, Dept of Philosophy and Religious Studies, NTNU [email protected]
24 Haley Knudson SISVI/Dept. of Industrial Economics and Technology Management, NTNU [email protected] Paritosh C Deshpande SISVI [email protected] Hermann Køhn Sæther Department of Philosophy and Religious Studies, NTNU [email protected] Idun Østerdal Medicine and Health Library, HiSt and NTNU [email protected] Anja Johansen Bibliotek for medisin og helse, NTNU [email protected] Juhani Risku NTNU IDI Innovation Labs [email protected] Outi Alapekkala Societal Innovation In Action [email protected] Knut H. Sørensen Department of interdisciplinary Studies of Culture, NTNU [email protected]
EngaginginResponsibleResearchandInnovation:
Thehowsandwhys
December14-15,2015DragvollandSuhmhuset,Trondheim
NorwegianUniversityofScienceandTechnology,NTNU
ThisworkshopisacollaborationbetweentheProgrammeforAppliedEthicsandSustainableInnovationandValueCreationinNorwegianIndustry(SISVI),broughttogetherundertheumbrellaofNTNUSustainabilitytodiscusshowandwhytoengageinResponsibleResearchandInnovationinacademicandindustrialcontexts.FundingprogrammesinNorwayandabroadareincreasinglyemphasizingtheimportanceofResponsibleResearchandInnovation,thatis,ofresearchandinnovationthatcanengagewithsocietalstakeholdersateverystepofitsdevelopment.AkeyenvisionedoutcomeofResponsibleResearchandInnovationisthedevelopmentofneworganizational,researchandcommunicationinfrastructuresthatmayensurethatimpactsofscientificresearcharethe“right”ones:forinstance,thatscientificresearchcontributestoaddressinggrandsocietalchallengessuchassustainableenergy,healthandwellbeing,foodsecurityorsocialinclusion.Socialscientistsandhumanistsworkingonscienceandsocietyissues,butalsoscientiststhemselvesareidentifiedaskeyfacilitatorsofthetypeofinfrastructuralanddeliberativeworkneededforRRI.Howeverhowsuchengagementswithscienceresearchersaresupposedtohappen,andhappeninsustainableways,isnotyetfullyclear.Andintheend,theimplementationofRRIinindustriesisakeyhurdleformaking“responsibleinnovation”happen.Thisworkshopbringstogetherscientists,practitionersandresearchersengagedinResponsibleResearchandInnovation,inordertodiscussexistingandfutureapproaches.
• Whatarescientists´,artists´andhumanists´experience,motivationsandexpectationsforRRIworkandisthereacommongoalhere?
• Howcandeliberative,educationalandperformancetoolswehaveinthearts,humanitiesandsocialsciencesbeproductivepartsofRRIresearch?SomeexamplestodiscussRRIassessmentandintervention:Empiricalassessmenttools:interviewing/focusgroups/surveyapproaches;STIRprotocol;Integrativeresearch;Art-basedinterventions
• Howcandeliberative,educationalandperformancetoolswehaveinstrategicmanagementbeproductivepartsofRRIresearchinanindustrialcontext?
• Whatcouldbefurtherstepswecantaketogethertoformulatemorecomprehensive,principledand/oreffectiveapproachestoRRI?
• HowdoweaddresstheRRI-dimensionsinaEuropeancontext,andespeciallyansweringthechallengesraisedintheHorizon2020-programme?
Registeronline:https://chamilaa.wufoo.com/forms/z555j5f0a3yjub/
ProgrammeforAppliedEthics
NB!ProgrammeUPDATED9.12.15
EngaginginResponsibleResearchandInnovation:Thehowsandwhys
NTNUTrondheimMondayDecember14,2015NTNUDragvoll,D154(Building6B,level4)
Chair:MayThorseth&AnnikFet14:00-14:15 Introduction,backgroundandsettingtheagenda(MayThorsethandAnnikFet) TheRESPiNOproposalasanapproachtoassessingandengaginginRRIin
academiccontextsandtheSISVIprojectandPRISMproposalforindustry14:15-15:00 Roundtable:Presentationofparticipants´backgroundsandinterestsinthiskindof
work(5mineach)15:00-15:45 JeroenvandenHoven:RRI: Design for Values
15:45-16:15 Coffeeandfruit
16:15-17:00 ErikFisher:Socio-TechnicalIntegrationResearch:ProbingtheDecisionCapacitiesofTechnicalPractices
17:00-17:30 Jan-GustavStrandenæas:AddressingtheworldthattheSustainableDevelopmentGoalscouldcreate
17.30-18.00 HeidrunÅm:RRIasdecenteredgovernance-Practicesofgovernanceandpracticesoffreedominresearchers'dailylives
18:00-18:15 Wrap-upofDay1(SophiaEfstathiou) 19:00 Dinner(speakersandorganisers)
TuesdayDecember15,2015Suhmhuset,Trondheimcitycenter
Chair:SophiaEfstathiou&MayThorseth9:00-9:15 Coffee
09:15-10:00 NaudéMalan:Communityengagement:makingmulti-stakeholderengagementwork
10:00-10:45 AllenAlvarez:N-ReasonsforRRI10:45-11:30 UdoPesch:ThePublicsofResponsibleInnovation11:30-12:30 Lunch12:30-13:00 ChristianKlöckner:Thepsychologyofsustainability13:00-13:30 SophiaEfstathiou:EmbodyingRRI13:30-14:00 RuneNydal:Crossoverresearch:Collaboratingfordifferentreasons14.00-14.15 Coffee14:00-14:30 PeterGray:RRIinanindustrialcontext14:30-15:00 AnnikFet:SustainableBusinessmodels,FrameworksforaddressingRRIin
companies15.00-15.30 SujathaRaman:RRI,sustainabilitychallengesandembeddedsocialscience
15:30-16:00 FinalDiscussion:Re-settingtheagenda...meetingthechallengesinHorizon2020calls
Appendix 1 – Seminar presentations
Jero
enva
n de
n Ho
ven
Prof
esso
r of E
thics
and
Tech
nolog
yDe
lft Un
ivers
ity o
f Tec
hnolo
gy
RESP
ONSI
BLE
INNO
VATI
ON
DUTC
H M
ARIT
IME
ENGI
NEER
ING
INNO
VATI
ON
SMAR
T DE
SIGN
Lo
w Ta
xes
Larg
e Ca
rgo
Volum
eHi
gh S
peed
Stab
ility
Robu
stnes
sLo
w pr
oduc
tion
cost
FOLD
ABLE
CON
TAIN
ER
SUST
AINA
BILI
TY
UNSU
STAI
NABL
E DE
VELO
PMEN
T GO
ALS
UNSU
STAI
NABL
E DE
VELO
PMEN
T GO
ALS
UNSU
STAI
NABL
E DE
VELO
PMEN
T GO
ALS
GLOB
AL C
OMPA
CT: U
N &
BUSI
NESS
ALL
IANC
E
Peop
lePl
anet
Pros
perit
y: “fl
ouris
hing l
ives”
Peac
ePa
rtner
ship
RESE
ARCH
AND
DEV
ELOP
MEN
T/IN
NOVA
TION
EURO
PELU
ND D
ECLA
RATI
ON: G
RAND
CHA
LLEN
GES
ROM
E DE
CALA
TION
ON R
ESPO
NSIB
LE
INNO
VATI
ON
“ RRI
a Ce
ntral
Objec
tive a
cross
All re
levan
t poli
cies a
nd ac
tivitie
s…”
RRI:
RESP
ONSI
BLE
RESE
ARCH
AND
INNO
VATI
ON
500 M
euro
Can
Inno
vatio
n he
lp to
solve
Gra
nd C
halle
nges
?
GRAN
D CH
ALLE
NGES
21ST
CENT
URY
Clea
n dr
inking
wat
er
Food
pro
ducti
onCl
imat
e Ch
ange
Ov
erfis
hing
Defo
resta
tion
Susta
inable
Ene
rgy
Was
te M
anag
emen
tAf
ford
able
Healt
h Ca
re
Cybe
r-sec
urity
Mobil
ity a
nd T
rans
port
Urba
nizat
ionIn
tern
et G
over
nanc
ePo
verty
Hung
erFa
iling
state
sCh
ild m
orta
lityOr
phan
dise
ases
CHAL
LENG
ESUN
MIL
ENNI
UMGO
ALS
Pove
rty re
ducti
onPr
imar
y edu
catio
nGe
nder
Equ
ality
Infa
nt m
orta
lityMa
tern
al He
alth
Comb
at d
iseas
eGl
obal
susta
inabil
ityGl
obal
deve
lopme
nt
EXPE
RT G
ROUP
REP
ORT
TO E
UROP
EAN
COM
MIS
SION
“Opti
ons f
or
Stre
ngthe
ning
Resp
onsib
le
Rese
arch
and
Innov
ation
”Va
n den
Hov
en,
e.a.
RESP
ONSI
BLE
INNO
VATI
ON
Dutch
Res
earch
Cou
ncil
Prog
ram
Para
digm
case
s of R
espo
nsibl
e In
nova
tions
DUTC
H FA
IRPH
ONE
MIM
ICM
E V
IRTU
AL
MA
NN
EQ
UIN
1.Su
staina
ble
2.Ea
sy
3.Ef
ficien
t
4.Be
tter f
it
MIR
AC
ULO
US
VALU
E S
YN
ERG
YFI
SH E
SCAL
ATOR
TIDA
L ENE
RGY
SAND
MOT
OR: B
UILD
ING
WIT
H NA
TURE
AFSL
UITD
IJKBU
ILDI
NG W
ITH
AND
FOR
NATU
RE
RENE
WAB
LE E
NERG
YM
OBIL
ITY,
REC
REAT
ION,
WIL
D LI
FE
RESP
ONSI
BLE
INNO
VATI
ON: F
IGHT
MAL
ARIA
STRE
ET L
IGHT
ING
ON D
EMAN
D
Safet
y, Se
curity
, & S
ustai
nabil
ity
ELEM
ENTA
L WAT
ER M
AKER
SDe
salin
ation
Reve
rse
Osmo
sis
3300
Gall
ons o
f fre
sh w
ater a
day
No C
O2 em
ission
s
Cons
tant o
pera
tion
Acco
moda
tesflu
ctuati
ons
of so
lar
and w
ind po
wer
TURT
LE E
XCLU
DER
DEVI
CES
(TED
’S)
THE
TTED
(TRA
SH A
ND T
URTL
E EX
CLUD
ER
DEVI
CE)
Free
s tur
tles,
Othe
r for
ms o
f byc
atch
. Th
e TTE
D re
duce
s sor
ting
times
Prev
ents
injur
y fro
m ra
ys, s
hark
s bein
g ca
ught
,im
prov
es th
e qu
ality
of sh
rimps
, whic
h ar
e les
s like
ly to
be
crus
hed
in th
e bo
ttom
redu
ction
in th
e am
ount
of f
uel c
onsu
med
by th
e bo
ats.
ENER
GIZE
THE
CHA
IN
RESP
ONSI
BLE
INNO
VATI
ONS…
.Ad
dres
s Gra
nd C
halle
nges
Ar
e sm
art in
the
sens
e th
at th
ey d
o co
uple
of g
ood
thing
s in
one
desig
nEa
rly o
n in
the
proc
ess
Do n
ot cr
eate
mor
e (s
eriou
s) p
roble
ms th
an th
ey so
lvePr
ocee
d re
spon
sibly
Exem
plify
the
crite
ria o
f res
pons
ibility
:In
clusio
n, kn
owled
ge, f
reed
om, c
hoice
, cap
acity
RESP
ONSI
BLE
INNO
VATI
ON
If so
me
innov
ative
org
aniza
tion
or p
roce
ss w
ould
be p
raise
d in
virtu
e of
its
bein
g “re
spon
sible”
this
would
imply
am
ong
othe
r thin
gs th
at th
ose
who
initia
ted
it and
wer
e inv
olved
in it
mus
t hav
e be
en a
ccom
mod
ated
as
mor
al an
d re
spon
sible
agen
ts, i.e
. the
y mus
t hav
e be
en e
nable
d (A
) to
obta
in –
as m
uch
was p
ossib
le –
the
relev
ant k
nowl
edge
on
(i) th
e co
nseq
uenc
es o
f the
out
com
es o
f the
ir ac
tions
and
on
(ii) th
e ra
nge
of
optio
ns o
pen
to th
em a
nd(B
) to
evalu
ate
both
out
com
es a
nd o
ption
s effe
ctive
ly in
term
s of
relev
ant m
oral
value
s (inc
luding
, but
not
limite
d to
well
being
, justi
ce,
equa
lity, p
rivac
y, au
tono
my,
safe
ty, se
curit
y, su
staina
bility
, ac
coun
tabil
ity, d
emoc
racy
and
effic
iency
).(C
) to
use
thes
e co
nside
ratio
ns (u
nder
A a
nd B
) as r
equir
emen
ts fo
r de
sign
and
deve
lopm
ent o
f new
tech
nolog
y, pr
oduc
ts an
d se
rvice
s lea
ding
to m
oral
impr
ovem
ent
L. W
INNE
R: D
O AR
TEFA
CTS
HAVE
POL
ITIC
S?
Iden
tity M
anag
emen
t Sys
tem
s
Auth
oriza
tion
Mat
rix
Proc
edur
es
Regu
lation
s
Ince
ntive
stru
cture
s
Aucti
on m
echa
nism
s
Votin
g m
echa
nism
Mon
itorin
g an
d ins
pecti
on
Inte
rface
sIn
frastr
uctu
res
Algo
rithm
sOn
tolog
iesCo
dePr
otoc
olsIn
tegr
ityco
nstra
ints
Arch
itectu
res
Gove
rnan
cear
rang
emen
ts
VALU
ESBU
ILT IN
TOSY
STEM
SLI
FEAL
TERI
NGIN
NOVA
TION
S
INTE
RNET
& G
ASSM
ART
CITI
ES
CHUR
CHIL
L
KEY
PROB
LEM
21ST
CEN
TURY
: VAL
UE S
ENSI
TIVE
DESI
GNArt
efac
tsA
rchi
tect
ures
Mat
eria
lsS
tand
ards
Sec
urity
Syst
ems
Infr
astr
uctu
re
Expr
ess
Impl
emen
t
Just
ifyA
udit
Valu
esN
orm
sLa
ws
Idea
lsEt
hics
Prin
cipl
es
VALU
ES H
IERA
RCHY
Value
sVa
lues
Norm
s
Desig
nre
quire
ments
Desig
n req
uirem
ents
Desig
n req
uirem
ents
Norm
sNo
rms
Value
sVa
lues
Anim
alwe
lfare
Enou
ghliv
ing sp
ace
at lea
st 45
0 cm
2flo
orar
ea pe
r hen
10 cm
fee
ding
troug
h per
bir
d
40 cm
heigh
t ov
er at
leas
t 65
% o
f the
area
floor
-slop
eof
maxim
ally
14%
Pres
ence
of
laying
nes
tsLit
terPe
rches
EXAM
PLE
OF V
ALUE
S HI
ERAR
CHY
Diag
ram
Ibo vd
Poel
Susta
inabil
ity
Inter
gene
ratio
nal
justic
e
Susta
in av
ailab
ility
of fue
ls
Effec
tive f
uel
Rene
wable
Relia
ble su
pply
Comp
etitiv
e pr
ice
Redu
cegr
eenh
ouse
gas
em
ission
s
High
ener
gy
effici
ency
No ad
dition
al gr
eenh
ouse
emiss
ions f
rom
cultiv
ation
,pr
oduc
tion
and
trans
porta
tion
Avoid
incre
ase
in oth
eren
viron
menta
lpr
oblem
s
No in
creas
ed u
se
of fer
tilize
r and
pe
sticid
es
No ov
er-u
se of
wa
ter an
d of
other
inpu
ts
No in
creas
ed a
ir po
llutio
n
Care
for n
ature
Maint
ainbio
diver
sity
Cultiv
ation
shou
ld no
t hav
e neg
ative
eff
ects
on
biodiv
ersit
y
Intra
gene
ratio
nal
justic
e
Avoid
(add
itiona
l) inc
reas
e in
food
price
s
Non-
edibl
e
No co
mpeti
tion
for ag
ricult
ural
land a
nd ot
her
inputs
Prov
ideop
portu
nities
to
deve
loppin
g co
untrie
s
Can b
e pro
duce
d in
deve
loppin
gco
untrie
s
Can b
e pro
duce
d on
small
scale
an
d with
limite
d inv
estm
ents
Ensu
re ju
st re
ward
Flexib
le us
e of
licen
seag
reem
nets
for IP
(in
tellec
tual
Prop
erty)
Shou
ld no
t de
toriat
ewo
rking
co
nditio
ns fo
r far
mers
Diag
ram
Ibo vd
Poel
DESI
GN F
OR X
Desig
n fo
r priv
acy
Desig
n fo
r sec
urity
Desig
n fo
r inc
lusion
Desig
n fo
r sus
taina
bility
Desig
n fo
r dem
ocra
cyDe
sign
for s
afet
yDe
sign
for t
rans
pare
ncy
Desig
n fo
r acc
ount
abilit
yDe
sign
for h
uman
capa
bilitie
s
VALU
E PL
URAL
ISM
Priva
cyAu
tono
my
Equit
yJu
stice
Dign
ityW
ellbe
ing a
nd H
appin
ess
Safe
tySe
curit
ySu
staina
bility
Healt
hFr
iends
hipSo
lidar
ity
Depe
ndab
ility
Usab
ility
Resil
ience
Relia
bility
Effic
iency
Flex
ibility
CONF
LICT
DILE
MMA
WAR
NING
: MOR
AL
OVER
LOAD
!
SUST
AINA
BLE
UNSA
FE B
US
MOR
AL O
VERL
OAD
Pros
perit
yAND
susta
inabil
ity
Secu
rityA
NDPr
ivacy
Effic
iency
AND
Safe
ty
Acco
unta
bility
AND
Conf
ident
iality
SMAR
T EL
ECTR
ICIT
Y GR
IDS
& SM
ART
MET
ERS
ELEC
TRON
IC P
ATIE
NTRE
CORD
SW
E W
ANT
SUST
AINA
BILI
TY
WE
ALSO
WAN
T PR
IVAC
YSE
CURI
TY
MOR
ALOV
ERLO
ADNO
PRI
VACY
, NO
SECU
RITY
(1.
0)
PRIV
ACY
OR S
ECUR
ITY
(2.0
)PR
IVAC
Y &
SECU
RITY
(3.0
)
HIGH
ER O
RDER
OBL
IGAT
ION
Ruth
Bar
can
Marc
usIf
ther
e is
an o
bliga
tion
to d
o bo
th A
and
BW
e ha
ve a
seco
nd o
rder
ob
ligat
ion to
see
to it
that
we
can
do b
oth A
and
B
If a
cont
ingen
t sta
te o
f the
wor
ld at
time
t1
does
not
allo
w us
to sa
tisfy
two
or m
ore
of o
ur
mora
l valu
es o
r mor
al ob
ligat
ions a
t the
same
tim
e, b
ut w
e ca
n br
ing a
bout
chan
ge b
y inn
ovat
ion in
the
world
at t
1 th
at a
llows
us t
o sa
tisfy
them
all t
oget
her a
t a la
ter t
ime
t2,
then
we
have
a m
oral
oblig
ation
at t
1 to
inn
ovat
e
MOR
AL A
XIOM If
you
can
chan
ge th
e wo
rld b
y inn
ovat
ion to
day s
o th
at yo
u ca
n sa
tisfy
more
of
your
obli
gatio
ns to
morro
w, yo
u ha
ve a
mo
ral o
bliga
tion
to in
nova
te to
day.
MOR
AL O
VERL
OAD
Gree
n Par
ty: S
usta
inabil
ity
MOR
AL O
VERL
OAD
VALU
E SY
NERG
Y
ZERO
VIS
IONS
ZERO
Roa
d Tr
affic
Acc
ident
s Swe
den
ZER
Emiss
ions
ZERO
Pre
vena
tble
Child
ren
deat
h
VOLV
O AI
MS
FOR
ZERO
ACC
IDEN
TS
PRIV
ACY
RESP
ECTI
NG T
ECHN
OLOG
YCL
IPPE
D TA
G: IB
M
WHI
TE B
OX
Elec
tronic
Pat
ient R
ecor
d sy
stem
Amste
rdam
; Fi
ne g
raine
d ac
cess
to ite
ms
Patie
nt re
cord
s not
cent
rally
stor
edAt
disc
retio
n of
pat
ient a
nd d
octo
r
doct
nurs
ejan
itor
Healt
hin
sura
nce
phar
mac
yMe
d.sp
ecial
istLa
bMi
crob
analy
st
Lab
Test
XX
Xge
nera
te
XX
Xmo
dify
Xdis
semi
nate
Xkn
ow
XX
proc
ess
Xus
e
THER
ANOS
Each
test
costs
less
than
50%
of s
tand
ard
Medic
are
and
Medic
aid re
imbu
rsem
ent r
ates
. If t
hose
two
prog
rams
wer
e to
per
form
all t
ests
at th
ose
price
s, th
ey'd
save
$20
2 bil
lion
over
the
next
deca
de, H
olmes
said
FDA
critic
izes T
hera
nosf
or n
ot cl
early
de
scrib
ing its
pro
cess
es in
writ
ing:
“Des
ign va
lidat
ion d
id no
t ens
ure
the
devic
e co
nfor
ms to
def
ined
user
nee
ds a
nd
inten
ded
uses
”
VALU
ES A
S DR
IVER
S OF
INNO
VATI
ON
Mora
l Pro
gres
s by I
nnov
ation
Tran
sform
ing th
e wo
rld b
y des
ign so
that
we
can
resp
ect m
ore
oblig
ation
s and
resp
onsib
ilities
than
be
fore
INNO
VATI
ON: M
ORAL
CON
CEPT
ION
OF…
…
Inno
vatio
ns g
eare
d to
ward
s gra
nd ch
allen
ges
Inno
vatio
ns d
esign
ed fo
r mor
al va
lues
Inno
vatio
ns a
s des
ign so
lution
to co
nflic
ting
value
sIn
nova
tions
exp
and
the
set o
f obli
gatio
ns w
e ca
n me
et (M
oral
prog
ress
)In
nova
tion
as a
pro
cess
that
mee
ts th
e co
nditio
ns fo
r pro
ceed
ing
resp
onsib
ly
CONC
LUSI
ONW
e ca
n, w
e ou
ghta
nd w
e do
incr
easin
gly tr
y to
solve
gra
nd
chall
enge
s by i
nnov
ation
We
can,
ough
tand
do in
crea
singly
use
mor
al va
lues a
s ‘no
n fu
nctio
nal o
f sup
ra fu
nctio
nal r
equir
emen
ts’ in
eng
ineer
ing
desig
n
Inno
vatio
n is
ther
eby b
ecom
ing a
n im
porta
nt m
oral
conc
ept in
th
e se
nse
that
it is
conc
erne
d wi
th a
mplifi
catio
n of
the
set o
f ob
ligat
ions w
e ca
n sa
tisfy
(def
initio
n of
Mor
al Pr
ogre
ss)
Not b
y twe
aking
our
value
syste
ms, b
ut b
y twe
aking
the
world
Sou
rce
vers
us
Bio
mas
s an
d B
ioen
ergy
Roa
d to
Wig
an P
ier
nece
ssar
y
A pr
esen
tatio
n fo
r N
TNU,
RRI
and
frie
nds
of th
e SD
Gs
byJa
n-G
usta
v St
rand
enae
sSe
nior
adv
iser
, gov
erna
nce,
PUR
E
12
34
56
78
910
1112
1314
1516
1718
Peo
ple
Pla
net
Pro
sper
ity
(not
Pro
fit)
Pea
ceP
artn
ersh
ip
1920
2122
2324
2526
2728
2930
3132
3334
3536
3738
To s
um u
p in
ge
nera
l ter
ms
3940
4142
……
4344
hhttp
://w
ww
.pur
ecsr
.no/
?lang
=1
45
Izin
daba
Zok
udla
Farm
ers’
Sch
ool a
nd S
hint
sha
Thut
huka
Inno
vatio
n La
bA
Hist
ory
and
Futu
re
Nau
dé M
alan
, UJ
The
finan
cial
supp
ort o
f the
NRF
, UJ R
esea
rch
com
mitt
ee, a
nd th
e UJ
Teac
hing
and
Inno
vatio
n fu
nd is
ac
know
ledg
ed.
Orig
ins:
Inte
rnat
iona
l NG
Os
and
Mul
ti-St
akeh
olde
r Eng
agem
ent
Esta
blish
ing
the
Met
roAg
Inno
vers
ityin
Jo
hann
esbu
rgSo
uth
Afric
a
A M
etro
Agm
ovem
ent f
or s
ocia
l ju
stic
e an
d su
stai
nabi
lity
The
Glob
al In
nove
rsity
an
d M
ulti-
Stak
ehol
der
Enga
gem
ent
Chris
Pet
erso
nDi
rect
or, G
loba
l Inn
over
sity
Now
lin C
hair
of C
onsu
mer
Res
pons
ive
Agric
ultu
reM
ichi
gan
Stat
e U
nive
rsity
2013
: Str
ateg
ic p
lann
ing
for u
rban
agr
icul
ture
The
stra
tegi
c pl
an 2
014
1.La
nd a
nd W
ater
(soi
l)2.
Rele
vant
Sta
keho
lder
s (au
thor
ities
, ext
ensio
n of
ficer
s)3.
Trai
ning
(You
th, S
kills
, Inf
orm
atio
n)4.
Tool
s (Gr
eenh
ouse
, Tra
ctor
, Tec
hnol
ogy,
Infra
stru
ctur
e)5.
Mar
ketin
g (T
rans
port
, Bus
ines
s dev
elop
men
t, Ag
ro-p
roce
ssin
g)6.
Org
anisa
tiona
l Dev
elop
men
t (Co
oper
ativ
es, L
abou
r)7.
Perm
acul
ture
(Pes
ts, S
eeds
, Com
post
ing)
8.Se
curit
y (T
heft
, Fen
cing
)
Izin
daba
Zok
udla
201
4
Part
icip
ator
y Te
chno
logy
Dev
elop
men
tTh
e Sc
hool
Gar
dens
dia
logu
esEn
trep
rene
ursh
ip P
rogr
amm
eof
Bus
ines
s M
anag
emen
tGr
aphi
c De
sign
for S
ocia
l cha
nge
Sow
eto
Imve
loM
arke
t
City
of J
ohan
nesb
urg
-201
4
Izin
daba
Zok
udla
(Con
vers
atio
ns a
bout
Foo
d) –
Inno
vatio
n in
the
Sow
eto
Food
Sys
tem
Dr.N
audé
Mal
an, D
evel
opm
ent S
tudi
es &
Ang
us D
onal
d C
ampb
ell
Indu
stria
l Des
ign
Univ
ersit
y of
Joh
anne
sbur
g w
ww
.uj.a
c.za
/ind
ustri
al &
ww
w.u
j.ac.
za/a
nthr
odev
aca
mp
bel
l@uj
.ac.
za&
nm
ala
n@uj
.ac.
zaw
ww
.des
igns
ocie
tyd
evel
opm
ent.o
rgA
ngus
D C
am
pb
ell.
2014
. Siy
aze
nzel
a, P
hiri,
Sow
eto.
Part
icip
ator
y Te
chno
logy
Dev
elop
men
tPa
rtic
ipat
ory
Tech
nolo
gy D
evel
opm
ent
The
Scho
ol G
arde
ns D
ialo
gues
and
the
use
of
part
icip
ator
y m
etho
ds
Enac
tus
and
Entr
epre
neur
ship
Izin
daba
Zok
udla
in th
e Pr
ess
Izin
daba
Zok
udla
201
5
The
Farm
ers S
choo
lSt
rate
gic
Com
mun
icat
ions
: Pub
lic
Rela
tions
Coop
erat
ives
The
Hum
an-P
ower
ed S
hred
der
The
Beeh
ive
Laun
chin
g th
e Fa
rmer
s’ S
choo
l
Kyle
Bra
nd, 2
013
Kyle
Bra
nd, 2
013
Kyle
Bra
nd, 2
013
Item
s whi
ch c
an b
e us
ed w
here
ty
pes o
f gro
win
g w
here
spac
e is
limite
d.So
il qu
ality
not
suita
ble.
Wat
er is
ver
y di
fficu
lt to
get
.
Prod
ucts
nee
d to
be:
•eas
y to
mai
ntai
n•w
ater
effi
cien
t•a
ble
to g
row
var
ious
veg
etab
les
Smal
l-sca
le g
row
ing
syst
ems
KLIP
SA &
KEE
DZFa
rm th
is Ci
ty
The
Chen
chaK
asiC
oope
rativ
e
UJ S
olar
’sIla
nga
IIAn
inno
vatio
n sy
stem
The
Shin
tsha
Thu
thuk
aIn
nova
tion
Gam
eTh
e de
velo
pmen
t of p
artic
ipat
ory
met
hodo
logy
for s
mal
l-gro
up 2
nd,
3rdtie
r Res
earc
h an
d De
velo
pmen
tLi
nkin
g ne
twor
ks a
nd n
etw
orks
: KEE
DZDe
velo
ping
serv
ice
lear
ning
cour
ses b
ased
-on
Part
icip
ator
y m
etho
ds:
Desig
n an
d En
gine
erin
gHu
man
ities
: Dev
elop
men
t Stu
dies
, com
mun
icat
ions
Econ
omic
s and
Loc
al E
cono
mic
Dev
elop
men
tSm
all B
usin
ess D
evel
opm
ent
Enac
tusS
tude
nt O
rgan
isatio
n
Thou
ghts
for t
he fu
ture
Build
in th
e m
iddl
e: e
xplo
it th
e lin
kage
s tha
t cou
ld b
e th
ere
Build
the
econ
omy
on so
cial
cap
ital
New
pat
tern
s of g
row
th a
re e
mer
ging
: su
stai
nabi
lity
and
the
depl
etio
n of
reso
urce
scr
isis a
s the
cre
atio
n of
new
opp
ortu
nitie
sso
cial
equ
ity a
s a p
rodu
ctiv
e dr
iver
of g
row
thpo
vert
y re
lief a
s gro
wth
opp
ortu
nity
Tech
nolo
gy c
hang
es (a
lmos
t eve
ryth
ing)
Issu
es fo
r RRI
Acto
rs a
nd M
ulti-
stak
ehol
der e
ngag
emen
t: St
rate
gic
and
oppo
rtun
istic
use
of m
y ev
ents
How
can
refle
ctio
n be
bui
lt in
to th
e m
etho
dolo
gy?
Part
icip
atio
n is
not e
noug
hHo
w c
an d
elib
erat
ion
be b
uilt
into
the
met
hodo
logy
? Ho
w c
an
we
oper
atio
naliz
e di
scou
rse
(of s
usta
inab
ility
)So
cial
cap
ital:
trus
t or n
etw
orks
of a
ctor
s and
act
ion
Tran
sFor
um’s
proc
ess m
onito
r: w
here
and
whe
n?
Pub
licen
gage
men
t & e
mer
ging
tech
nolo
gies
.
The
Publ
ics
of R
espo
nsi
ble
Inn
ovat
ion
Wor
ksh
op N
TNU
‘En
gagi
ng
in R
epon
sibl
e In
nov
atio
n: t
he
how
s an
d w
hys
’U
do P
esch
Know
ledg
e fo
r a b
ette
r wor
ld
1
Know
ledg
e fo
r a b
ette
r wor
ld
2
Bac
kgro
und
• H
oriz
on 2
020
prop
osal
RES
PiN
O:
RES
truct
urin
g Pr
actic
es o
f sci
ence
iNno
vatio
n
in re
sear
ch O
rgan
isat
ion
Know
ledg
e fo
r a b
ette
r wor
ld
3
RR
I: w
hole
, con
tinuo
us, i
nter
activ
e
Know
ledg
e fo
r a b
ette
r wor
ld
4
RR
I: w
hole
, con
tinuo
us, i
nter
activ
e
Know
ledg
e fo
r a b
ette
r wor
ld
5
Scie
ntis
ts w
ho c
are
• C
ruci
al to
RR
I is
the
unde
rsta
ndin
g of
re
sear
cher
s as
soc
ieta
l act
ors
Cur
rent
fram
ewor
ks e
nvis
ion
the
inte
grat
ion
of
valu
es o
f soc
ieta
l “ca
re a
nd re
spon
sive
ness
” w
ithin
the
aim
s of
cur
rent
rese
arch
sys
tem
s (O
wen
et a
l. 20
13: 3
5)
Know
ledg
e fo
r a b
ette
r wor
ld
6
Res
pons
ible
rese
arch
ers
an
d in
nova
tors
• W
ho a
re th
ey?
• H
ow d
o th
ey g
et to
car
e?
• W
hy s
houl
d th
ey c
are?
•
Wha
t sho
uld
they
car
e ab
out?
Know
ledg
e fo
r a b
ette
r wor
ld
7
Tone
of t
he c
onve
rsat
ion
Know
ledg
e fo
r a b
ette
r wor
ld
8
Tone
of t
he c
onve
rsat
ion
• Th
e ke
y as
we
see
it is
sha
king
up
the
tone
and
ch
arac
ter o
f RR
I dis
cuss
ions
: –
mob
ilisin
g m
inds
and
bod
ies,
–
inte
llect
and
affe
ct,
– rig
our a
nd h
umou
r, an
d
Know
ledg
e fo
r a b
ette
r wor
ld
9
Tone
of t
he c
onve
rsat
ion
• Th
e ke
y as
we
see
it is
sha
king
up
the
tone
and
ch
arac
ter o
f RR
I dis
cuss
ions
: –
mob
ilisin
g m
inds
and
bod
ies,
–
inte
llect
and
affe
ct,
– rig
our a
nd h
umou
r, an
d
• Br
ing
arts
and
hum
aniti
es c
reat
ive
tradi
tions
sin
gula
r to
Euro
pe in
to a
pro
duct
ive
and
muc
h-ne
eded
inte
rpla
y w
ith s
cien
tific
and
tech
nica
l cap
aciti
es.
Know
ledg
e fo
r a b
ette
r wor
ld
10
Tone
of t
he c
onve
rsat
ion
• Th
e ke
y as
we
see
it is
sha
king
up
the
tone
and
ch
arac
ter o
f RR
I dis
cuss
ions
: –
mob
ilisin
g m
inds
and
bod
ies,
–
inte
llect
and
affe
ct,
– rig
our a
nd h
umou
r, an
d
• Br
ing
arts
and
hum
aniti
es c
reat
ive
tradi
tions
sin
gula
r to
Euro
pe in
to a
pro
duct
ive
and
muc
h-ne
eded
inte
rpla
y w
ith s
cien
tific
and
tech
nica
l cap
aciti
es.
• En
hanc
e no
t onl
y ou
r res
pons
e-ab
ilitie
s bu
t als
o ou
r pr
ocliv
ities
and
app
etite
to in
nova
te s
ocia
lly a
nd
tech
nica
lly, l
ocal
ly a
nd g
loba
lly.
Know
ledg
e fo
r a b
ette
r wor
ld
11
SHA
KE
sc
ienc
e hu
man
ities
ar
ts
know
ledg
e ex
chan
ge
Know
ledg
e fo
r a b
ette
r wor
ld
12
SHA
KE
--- n
ot S
TIR
sc
ienc
e hu
man
ities
ar
ts
know
ledg
e ex
chan
ge
Know
ledg
e fo
r a b
ette
r wor
ld
13
Bac
kgro
und:
fem
inis
t epi
stem
olog
y
Know
ledg
e fo
r a b
ette
r wor
ld
14
Bac
kgro
und:
fem
inis
t epi
stem
olog
y
• • •
Know
ledg
e fo
r a b
ette
r wor
ld
15
Logo
s, e
thos
and
pat
hos
Know
ledg
e fo
r a b
ette
r wor
ld
16
Act
ions
• •
Know
ledg
e fo
r a b
ette
r wor
ld
17
Act
ions
• •
Know
ledg
e fo
r a b
ette
r wor
ld
18
Act
ions
• La
b co
okin
g co
ntes
t – e
xplo
ring
the
aest
hetic
s of
in
nova
tion
whi
le g
ettin
g a
tast
e of
resp
onsi
bilit
y. T
his
cont
est w
ill pl
ay o
n hi
stor
ical
sel
f-exp
erim
enta
tion
prac
tices
, a tr
aditi
onal
sci
entif
ic w
ay o
f (ir?
)resp
onsi
ble
rese
arch
, and
cre
ate
expe
rimen
tal s
ituat
ions
whe
re th
e sc
ient
ists
are
invi
ted
to in
gest
thei
r exp
erim
enta
l m
ater
ials
(Wag
enin
gen
lead
s- B
ucks
con
tribu
tes)
. •
Her
e w
e ai
m a
t tra
nsfo
rmin
g th
e ae
sthe
tics
of in
nova
tion
into
a d
iffer
ent m
ediu
m (t
he c
ulin
ary)
to “t
aste
” wha
t ha
ppen
s.
Know
ledg
e fo
r a b
ette
r wor
ld
19
Act
ions
• •
Know
ledg
e fo
r a b
ette
r wor
ld
20
Act
ions
• • •
Know
ledg
e fo
r a b
ette
r wor
ld
21
Than
k yo
u!
Espe
cial
ly to
WP
colla
bora
tors
C
lem
ens
Drie
ssen
El
ena
Pére
z Fi
l Ier
opou
los
C
omm
ents
and
Fee
dbac
k:
soph
ia.e
fsta
thio
u@nt
nu.n
o
soci
al c
onse
quen
ces
RRI i
n In
dus
trial
Con
text
s: th
e C
ase
of V
olks
wa
gen
Dr P
eter
Gra
y, N
TNU
Thre
e qu
estio
nsW
hat d
oes R
espo
nsib
le R
esea
rch
and
Inno
vatio
n (R
RI) l
ook
like
in a
n in
dus
trial
con
text
?
Is RR
I use
ful in
the
cont
ext o
f glo
bal c
ompe
titio
n?
Wou
ld R
RI h
ave
prev
ente
d th
e em
issio
ns
scan
dal
, and
save
d V
W $
11bn
?
RRI v
s Bus
ines
s As U
sual
RRI Fu
ture
-orie
nted
Ant
icip
atio
n, re
flect
ion,
d
elib
erat
ion/
incl
usio
n,re
spon
siven
ess (
Ow
en e
t al,
2013
impr
oved
qua
lity
of
life/
pros
perit
y fo
r all?
Co-
crea
tion
of v
alue
.
Busin
ess a
s Us
ual
shor
t ter
m
Prof
it an
d S
hare
pric
e fo
r so
me
Com
petit
ive
crea
tion
of
valu
e
Enga
gem
ent w
ith
stak
ehol
der
s qui
te e
xten
sive
RRI a
nd V
W a
re b
oth
belie
f sy
stem
s…
The
dan
ger o
f hid
den
bel
ief
syst
ems
From
hun
ter-g
athe
ring
to a
gric
ultu
re to
ind
ustri
al
revo
lutio
n: th
ree
belie
f sys
tem
s, no
exp
licit
cons
ider
atio
n of
con
sequ
ence
s (Ha
rari,
201
1)
How
can
we
reco
ncile
this
with
a b
elie
f in
prog
ress
?
Here
sy: t
he w
ay fo
rwar
d?
Is RR
I a h
eret
ical
bel
ief
syst
em?
Role
of [
e.g.
] gen
der
/diff
eren
ce, o
r em
bed
ded
hu
man
ists (
than
ks E
rik) i
n d
istur
bing
the
stat
us q
uo
VW
as a
bel
ief s
yste
m?
Mai
ntai
ned
by
imag
inat
ion,
rock
ed b
y sc
and
als
(cf r
elig
ions
, nat
ions
)
Con
nect
s em
otio
ns to
arte
fact
s
The
emiss
ions
scan
dal
: Who
is re
ally
re
spon
sible
?…
is it
our f
ault?
Who
is re
spon
sible
for c
o-cr
eatin
g a
Vol
ksw
agen
?C
usto
mer
s:d
eman
d ‘f
eatu
res’
, ‘pe
rform
ance
’
Shar
ehol
ders
insis
t on
prof
it!
Regu
lato
rssp
ecify
safe
ty fe
atur
es, e
miss
ions
etc
Supp
liers
: cre
ate
poss
ibilit
ies
Com
petit
ors:
raise
stan
dar
ds o
r set
tren
ds
Desig
ners
: com
prom
ise!
Tyre
s –ke
y en
ablin
gte
chno
logy
4/5
seat
s fo
rnu
clea
rfa
mily
Bum
per a
nd
lam
p he
ight
se
t by
regu
lato
rs
Engi
ne ty
pe
det
erm
ined
by fo
ssil
fuel
su
pply
cha
in
Pric
e –
det
erm
ined
by
shar
ehol
der
san
d m
arke
t
…th
e so
ftwar
e-in
fluen
ced
NO
x em
issio
ns
beha
vior
was
due
to th
e in
tera
ctio
n of
th
ree
fact
ors:
• Th
e m
iscon
duc
t and
shor
tcom
ings
of
ind
ivid
ual e
mpl
oyee
s•
Wea
knes
ses i
n so
me
proc
esse
s•
A m
ind
set i
n so
me
area
s of t
he
Com
pany
that
tole
rate
d b
reac
hes o
f rul
es.
(VW
stat
emen
t, 10
/12/
2015
)
Wha
t cau
sed
the
scan
dal
?
Wha
t cou
ld R
RI a
dd
to
exist
ing
stak
ehol
der
in
tera
ctio
n?In
crea
sed
tran
spar
ency
and
out
war
d-d
irect
ed
resp
onsib
ility
–“w
e ca
n’t g
et a
way
with
that
…”
App
reci
atio
n of
diff
eren
ce: w
ere
the
softw
are
engi
neer
s all m
en?
From
cus
tom
er to
con
sulta
nt –
plac
ing
publ
ic
furth
er u
pstre
am in
the
inno
vatio
n cy
cle
An
ecos
yste
m a
ppro
ach
–if
the
ecos
yste
m g
oes
dow
n, V
W g
oes d
own.
Doi
ng R
RI in
VW
Whe
re w
ould
RRI
fit i
n th
e V
W m
anag
emen
t st
ruct
ure?
VW
alre
ady
has e
xten
sive
stak
ehol
der
inte
ract
ion
–w
hat w
ould
be
diff
eren
t?
Is it
part
of th
e st
ruct
ure
or a
diff
eren
t min
dse
t?
VW
stak
ehol
der
gro
ups
Gen
eral
pub
lic a
nd th
e m
edia
Site
s, c
omm
uniti
es, n
eigh
bors
& lo
cal r
esid
ents
Relig
ious
inst
itutio
ns
Soci
ally
& e
nviro
nmen
tally
-orie
nted
NG
Os
Cap
ital m
arke
t
Polit
ics &
gov
ernm
ent a
genc
ies
Ass
ocia
tions
& tr
ade
unio
ns …
.
Mor
e st
ake
hold
ers…
Aca
dem
ia &
exp
erts
Empl
oyee
s
Pote
ntia
l em
ploy
ees
Cus
tom
ers
Supp
liers
Issue
s ad
dre
ssed
Sust
aina
bilit
y of
VW
:su
stai
nabi
lity
in su
pplie
r rel
atio
nsSu
stai
nabl
e an
d tr
ansp
aren
t go
vern
ance
sust
aina
bilit
y m
anag
emen
tco
rpor
ate
resp
onsib
ility
Envi
ronm
enta
l:C
limat
ech
ange
Biod
iver
sity
Wat
erRa
w m
ater
ial p
rocu
rem
ent
Soci
al:
Inte
lligen
t mob
ility
Con
sum
er p
rote
ctio
nHu
man
Rig
hts
Heal
thca
re
Empl
oym
ent
Futu
re o
f wor
kD
ual m
odel
of v
ocat
iona
l ed
ucat
ion
Wor
king
Con
diti
ons
Pers
onne
l dev
elop
men
t
Mod
es o
f eng
agem
ent
Repo
rts, c
onfe
renc
es, e
xhib
ition
s
Ope
n d
ays,
foru
ms,
corp
orat
e ci
tizen
ship
pr
ojec
ts,,
roun
d ta
bles
, wor
king
gro
ups,
Aud
it w
orks
hops
, exc
hang
e of
bes
t pra
ctic
es,
publ
ic d
ebat
es
Expe
rt d
ialo
gues
, coo
pera
tion
with
uni
vers
ities
, tre
nd st
udie
s
New
Res
pons
ibilit
ies
Regu
lato
rs sh
ould
take
resp
onsib
ility
for i
nsist
ing
on p
seud
o-sc
ient
ific
proc
edur
es ra
ther
than
real
-w
orld
test
ing
Ow
ners
shou
ld b
e gi
ven
resp
onsib
ility
as
rese
arch
ers
Oil c
ompa
nies
shou
ld b
e re
spon
sible
for s
ellin
g le
ss fu
el, n
ot m
ore
Disp
lace
men
t of r
isk –
mor
e fu
el e
cono
my
is re
spon
sible
for m
ore
mob
ility
–is
this
inte
lligen
t?
Thre
e an
swer
sRR
I in
ind
ustri
al c
onte
xts l
ooks
mor
e in
clus
ive,
m
ore
syst
emic
and
mor
e fu
ture
orie
nted
RRI i
s pot
entia
lly u
sefu
l, ev
en in
glo
bally
co
mpe
titiv
e in
dus
tries
RRI c
ould
hav
e sa
ved
VW
billi
ons o
f dol
lars
!
Than
ks fo
r list
enin
g!gr
aypb
@gm
ail.c
om
Refe
renc
esHa
rari,
Yuv
al N
oah
(201
1) S
apie
ns: a
Brie
f Hist
ory
of
Hum
anki
nd, L
ond
on, V
inta
ge B
ooks
Ow
en, R
., Be
ssan
t, J.
, & H
eint
z, M
. (Ed
s.).
(201
3).R
espo
nsib
le in
nova
tion:
man
agin
g th
e re
spon
sible
em
erge
nce
of sc
ienc
e an
d in
nova
tion
in so
ciet
y, L
ond
on,
John
Wile
y &
Son
s.
VW
sust
aina
bilit
y re
port,
201
4 at
:
en.v
olks
wag
en.c
om/e
n/co
mpa
ny/r
espo
nsib
ility/
corp
orat
e-re
spon
sibilit
y.ht
ml
VW
stat
emen
t, 10
/12/
2015
at:
http
://w
ww
.vol
ksw
agen
ag.c
om/c
onte
nt/v
wco
rp/in
fo_c
ent
er/e
n/ne
ws/
2015
/12/
VW
_PK.
htm
l
Know
ledg
e fo
r a b
ette
r wor
ld
Kn
owle
dge
for a
bet
ter w
orld
2
NTN
U S
usta
inab
ility
- kn
owle
dge
for c
hang
e •
Ove
rcom
ing
the
gran
d so
ciet
al c
halle
nges
of o
ur ti
me
will
requ
ire n
ew th
inki
ng a
nd n
ew k
now
ledg
e. T
hat i
s ou
r st
rate
gy.
• N
TNU
Sus
tain
abilit
y br
ings
toge
ther
the
best
min
ds fr
om
a ra
nge
of d
isci
plin
es to
cre
ate
the
know
ledg
e ne
eded
by
soci
ety
to u
nder
stan
d an
d ch
ange
uns
usta
inab
le
patte
rns
of b
ehav
ior a
nd d
evel
opm
ent.
• N
TNU
Sus
tain
abilit
y ai
ms
to b
e an
inte
rnat
iona
l lea
der
with
in fo
ur k
ey re
sear
ch a
reas
and
four
cro
ss-c
uttin
g ar
eas.
Know
ledg
e fo
r a b
ette
r wor
ld
NTN
U S
usta
inab
ility
Know
ledg
e fo
r a b
ette
r wor
ld
Res
earc
h fu
ndam
enta
ls
Know
ledg
e fo
r a b
ette
r wor
ld
SISV
I – S
usta
inab
le In
nova
tion
and
S har
ed V
alue
Cre
atio
n in
Nor
weg
ian
I ndu
stry
Know
ledg
e fo
r a b
ette
r wor
ld
6
Exam
ples
of p
ract
ical
tool
s •
Roa
dmap
s fo
r tak
ing
sust
aina
ble
stra
tegi
es fr
om th
e tra
ditio
nal m
anag
emen
ts s
yste
ms
to th
e co
rpor
ate
gove
rnan
ces
mod
els
in a
com
pany
•
Busi
ness
sim
ulat
ors
for i
nclu
ding
resp
onsi
bilit
y an
d su
stai
nabi
lity
into
the
tradi
tiona
l inn
ovat
ion
and
supp
ly c
hain
man
agem
ent m
odel
s •
Sho
w-c
ase
for i
nspi
ratio
n fo
r the
net
wor
k of
co
mpa
nies
con
nect
ed to
the
supp
ly c
hain
of t
he c
ore
com
pani
es a
nd th
e bu
sine
ss s
ecto
r •
A se
t of k
ey p
erfo
rman
ce in
dica
tors
(KPI
s)
addr
essi
ng re
spon
sibl
e in
nova
tion
prac
tice
and
thei
r co
ntrib
utio
n to
sha
red
valu
e cr
eatio
n
Know
ledg
e fo
r a b
ette
r wor
ld
7
Pilo
t pro
ject
s N
TNU
Sus
tain
abili
ty
Pilo
t 1: S
usta
inab
ility
in c
omm
uniti
es
Pilo
t 2: S
usta
inab
le B
usin
ess
Mod
els
Pilo
t 3: C
eBes
– n
atio
nal c
entre
for B
iodi
vers
ity a
nd e
co-
syst
em s
ervi
ces
Pilo
t 4: R
espo
nsib
le R
esea
rch
and
Inno
vatio
n R
RI
Know
ledg
e fo
r a b
ette
r wor
ld
Pilo
t 2: S
usta
inab
le B
usin
ess
mod
els
• • • •
Know
ledg
e fo
r a b
ette
r wor
ld
9
Wha
t is
CSR
?
Ther
e ar
e so
me
50 d
iffer
ent d
efin
ition
s of
CSR
and
the
one
used
by
the
Euro
pean
Com
mis
sion
(200
1) is
: “A
con
cept
whe
reby
com
pani
es in
tegr
ate
soci
al a
nd
envi
ronm
enta
l con
cern
s in
thei
r bus
ines
s op
erat
ions
an
d in
thei
r int
erac
tion
with
thei
r sta
keho
lder
s on
a
volu
ntar
y ba
sis.
” Th
e de
finiti
on h
as la
ter b
een
revi
sed
(201
1) to
“C
SR is
the
resp
onsi
bilit
y of
ent
erpr
ises
for t
heir
impa
cts
on s
ocie
ty”.
C
SR c
an th
ereb
y be
see
n as
the
com
pani
es’ w
ay o
f tak
ing
thei
r obl
igat
ion
tow
ards
SD
.
Know
ledg
e fo
r a b
ette
r wor
ld
10
CSR
/SB
M-r
elat
ed a
ctiv
ities
at N
TNU
Indu
stria
l Eco
logy
Pro
gram
– A
Fra
mew
ork
for
mod
ellin
g in
dust
rial s
yste
ms
acco
rdin
g to
eco
logi
cal
prin
cipl
es
CSR
com
pete
nce
netw
ork
– ca
paci
ty b
uild
ing
in
indu
stry
aro
und
CSR
-cha
lleng
es
Gre
en V
alue
Cre
atio
n –
GVC
– a
mul
tidis
cipl
inar
y gr
oup
at th
e de
partm
ent o
f ind
ustri
al e
cono
mic
s an
d te
chno
logy
man
agem
ent
Sust
aina
ble
Bus
ines
s M
odel
s -
the
goal
is to
es
tabl
ish
a vi
rtule
cen
ter f
or c
apac
ity b
uild
ing
for
gree
n in
nova
tion
Know
ledg
e fo
r a b
ette
r wor
ld
Thre
e le
vels
of C
SR
Inno
vasio
nBa
sic s
trate
gic
and
Sust
aina
ble
oper
atio
nal e
ffect
Busin
ess
Mod
els
Obs
erve
laws
and
regu
latio
nsm
ediu
m to
hig
h op
erat
iona
l effe
ct
Cont
ribut
e wi
th
Low
stra
tegi
c or
m
oney
and
kno
wled
geop
erat
iona
l effe
ctCS
R
as p
hila
nthr
ophy
CSR
as
risk
man
agem
ent
CSR
as
val
ue
gene
rato
r
Know
ledg
e fo
r a b
ette
r wor
ld
12
Pilo
t pro
ject
s N
TNU
Sus
tain
abili
ty
Pilo
t 1: S
usta
inab
ility
in c
omm
uniti
es
Pilo
t 2: S
usta
inab
le B
usin
ess
Mod
els
Pilo
t 3: C
eBes
– n
atio
nal c
entre
for B
iodi
vers
ity a
nd e
co-
syst
em s
ervi
ces
Pilo
t 4: R
espo
nsib
le R
esea
rch
and
Inno
vatio
n R
RI
Hor
izon
202
0-pr
ojec
t sub
mitt
ed 1
6.Se
pt 2
015:
P
rom
otin
g R
espo
nsib
ility
thro
ugh
Sus
tain
able
bus
ines
s m
odel
s (P
RIS
M)
Know
ledg
e fo
r a b
ette
r wor
ld
13
Res
pons
ible
Res
earc
h an
d In
nova
tion
(RR
I) R
RI h
as m
any
defin
ition
s; e
ssen
tially
the
term
mea
ns th
at
publ
ic a
nd p
rivat
e re
sear
ch s
houl
d cr
eate
pro
duct
s an
d se
rvic
es in
line
with
soc
iety
’s n
orm
ativ
e ex
pect
atio
ns
(qua
lity,
saf
ety,
eth
ics,
env
ironm
ent,
etc)
. R
RI o
rigin
ally
asc
ende
d fro
m a
cade
mia
and
the
EU p
olic
y di
scou
rse
tow
ards
resp
onsi
ble
publ
ical
ly fu
nded
rese
arch
In
sho
rt, R
RI h
as b
een
deve
lope
d in
the
wro
ng
com
mun
icat
ion
chan
nels
(fro
m a
cade
mic
and
pol
icy
circ
les)
, pre
sent
ed a
s a
norm
ativ
e pa
radi
gm, r
athe
r tha
n an
op
erat
ive
fram
ewor
k w
ith c
lear
cos
t / b
enef
it to
indu
stry
.
Know
ledg
e fo
r a b
ette
r wor
ld
14
Spec
ific
Cha
lleng
e in
the
Hor
izon
202
0-pr
ogra
m
• Ev
iden
ce is
nee
ded
on h
ow th
e R
RI a
ppro
ach,
in
parti
cula
r the
ope
ning
up
of th
e in
nova
tion
proc
ess
to
soci
al a
ctor
s, c
an im
prov
e th
e de
velo
pmen
t pro
cess
and
th
e qu
ality
of t
he fi
nal o
utco
mes
of r
esea
rch
and
inno
vatio
n in
the
indu
stria
l con
text
. •
Exis
ting
initi
ativ
es s
uch
as C
orpo
rate
Soc
ial
Res
pons
ibilit
y (C
SR) h
ave
set f
irst s
teps
but
impr
oved
bu
sine
ss g
over
nanc
e is
nee
ded
that
dee
ply
embe
ds
crea
tivity
, sca
labi
lity,
resp
onsi
vene
ss, "
gloc
ality
", ci
rcul
arity
and
soc
ieta
l eng
agem
ent.
Fr
om th
e ca
ll te
xt: G
ARR
I.2.2
015
- Res
pons
ible
Res
earc
h an
d In
nova
tion
in
indu
stria
l con
text
Know
ledg
e fo
r a b
ette
r wor
ld
15
The
chal
leng
e se
t out
by
the
com
mis
sion
•
It ca
n fo
r exa
mpl
e de
velo
p an
RR
I-ins
pire
d ‘C
SR
2.0
’ ro
adm
ap a
nd im
plem
enta
tion
plan
that
is d
emon
stra
ted,
te
sted
, and
ass
esse
d by
the
partn
ers
invo
lved
in th
e ac
tion.
•
Ove
rall,
the
prop
osal
s sh
all p
ilot a
nd d
emon
stra
te h
ow
indu
stry
and
soc
ieta
l act
ors
can
wor
k pr
oduc
tivel
y to
geth
er a
ccor
ding
to th
e R
RI a
ppro
ach.
•
In th
e lo
ng te
rm, i
t aim
s to
con
tribu
te to
war
ds th
e in
nova
tion
and
com
petiv
enes
s ob
ject
ives
of t
he
Inno
vatio
n U
nion
and
to e
nhan
ced
‘mai
nstre
amin
g’ a
nd
stan
dard
isat
ion
of R
RI a
nd C
SR
pro
cess
es a
t the
EU
an
d G
loba
l lev
el.
Know
ledg
e fo
r a b
ette
r wor
ld
16
Bus
ines
s m
odel
s an
d R
RI
• C
omm
on im
petu
s fo
r pol
icym
aker
s an
d in
dust
ry: S
usta
inab
ility
is o
n ev
eryo
ne’s
lips
, but
how
do
we
reco
ncile
with
gre
ater
go
als
(i.e.
job
crea
tion,
eco
nom
ic g
row
th, h
uman
de
velo
pmen
t, et
c.)?
•
A bu
sine
ss m
odel
(BM
) is
a st
rate
gy fo
r how
a c
ompa
ny
crea
tes,
del
iver
s an
d ca
ptur
es v
alue
for t
heir
cust
omer
s (O
ster
wal
der &
Pig
neur
, 201
0, p
. 14)
. •
A su
stai
nabl
e an
d re
spon
sibl
e bu
sine
ss m
odel
(SR
BM
) di
ffers
from
a tr
aditi
onal
BM
in th
e de
finiti
on o
f val
ue,
inco
rpor
atin
g th
e tri
ple
botto
m li
ne (e
cono
mic
, env
ironm
enta
l an
d so
cial
), sp
ecifi
cally
enc
ompa
ssin
g R
RI d
imen
sion
s (1
) en
gage
men
t, (2
) gen
der e
qual
ity, (
3) s
cien
ce e
duca
tion,
(4)
open
acc
ess,
(5) e
thic
s, a
nd (6
) gov
erna
nce
Know
ledg
e fo
r a b
ette
r wor
ld
17
SRB
Ms
in p
ract
ice
– PR
ISM
can
vas
• PR
ISM
take
s a
busi
ness
frie
ndly
app
roac
h by
usi
ng th
e bu
sine
ss m
odel
can
vas
as a
tool
to b
oth
defin
e su
stai
nabl
e an
d re
spon
sibl
e va
lue
prop
ositi
ons
to c
usto
mer
s an
d to
link
th
ose
valu
es to
com
pany
cul
ture
, res
ourc
es a
nd c
usto
mer
se
gmen
ts.
• Th
e «P
RIS
M»
canv
as is
sim
ilar t
o th
e bu
sine
ss m
odel
ca
nvas
, but
has
diff
eren
t mod
ules
bas
ed o
n co
-cre
atio
n ra
ther
th
an p
rodu
ctio
n.
• Va
lue
is c
o-cr
eate
d be
twee
n fir
ms,
soc
iety
(rep
rese
nted
by
NG
Os)
and
cus
tom
ers;
gov
ernm
ent i
nflu
ence
s th
e op
erat
ing
spac
e.
• Th
e ca
nvas
is a
gen
eric
tool
to fo
rm s
trate
gy; c
usto
miz
atio
n at
th
e fir
m le
vel o
ccur
s du
ring
the
impl
emen
tatio
n pl
an
Know
ledg
e fo
r a b
ette
r wor
ld
18
Bus
ines
s M
odel
Can
vas
Know
ledg
e fo
r a b
ette
r wor
ld
19
Two-
trac
k ap
proa
ch to
max
imiz
e im
pact
RRI
dim
ensio
ns
in an
in
dustr
ial
cont
ext
RRI governance vs. Industrial governance
The
Indu
stry
Trac
k
The P
RISM
tools
PRIS
M
Solu
tion
(T
ools
and
proc
esse
s for
in
dustr
y)
Incr
ease
d up
take
of
RRI
thro
ugh
RBM
s
PRIS
M
Canv
as
Imple
menta
tion
plan a
nd
supp
ortin
g do
cume
nts
The
Polic
y Tr
ack
Polic
y brie
fs (ev
idenc
e for
po
licy t
ools)
PRIS
M
Road
map
for
polic
ymak
ers
Know
ledg
e fo
r a b
ette
r wor
ld
20
PRIS
M it
erat
ive
test
ing
and
deve
lopm
ent
• PR
ISM
sha
ll be
dev
elop
ed a
nd te
sted
in c
olla
bora
tion
with
indu
stry
, aca
dem
ia a
nd s
ocie
ty in
a tr
iple
clu
ster
ap
proa
ch (b
lue
ocea
n, p
ublic
pro
cure
men
t /de
fens
e an
d ci
rcul
ar e
cono
my)
.
Know
ledg
e fo
r a b
etbebet
bebebebbbbet
bbet
bet
bet
beteteteettte
rttttt
wor
ld
Know
ledg
e fo
r a b
ette
r wor
ld
21
Impa
ct a
t the
pro
ject
leve
l
• In
crea
se p
ilot c
ompa
ny c
olla
bora
tion
with
aca
dem
ia a
nd
rese
arch
inst
itutio
ns a
nd a
s a
resu
lt, in
crea
se th
e lik
elih
ood
RR
I ado
ptio
n •
Incr
ease
com
pany
aw
aren
ess
of n
ew in
nova
tion
met
hods
and
inno
vatio
n ar
eas
• Si
mpl
ify th
e ev
alua
tion
proc
ess
for w
hich
tech
nolo
gies
or
proc
esse
s m
ay h
elp
pilo
t com
pani
es re
ach
thei
r goa
ls
• Pi
lot c
ompa
nies
are
inte
rest
ed in
tool
s th
at m
ake
deve
lopi
ng "g
reen
" and
"res
pons
ible
" stra
tegi
es e
asie
r as
this
is ti
me
and
reso
urce
con
sum
ing
Know
ledg
e fo
r a b
ette
r wor
ld
22
Long
-term
impa
ct o
f PR
ISM
• In
crea
se th
e so
cial
val
ue a
nd a
ccep
tabi
lity
of in
nova
tion
• Be
tter u
ptak
e of
RR
I and
the
gend
er d
imen
sion
in
indu
stry
•
Incr
ease
pub
lic /
priv
ate
colla
bora
tion
• Be
tter d
efin
e «c
lean
» jo
bs a
nd c
reat
e th
em
• En
hanc
e th
e m
ains
tream
ing
of R
RI i
n so
ciet
y
