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APRIL 16 - 17 SIR PAUL REEVES BUILDING AUT UNIVERSITY, 55 WELLESLEY ST. | AUCKLAND #PROJECT15 KEYNOTE Session with Dan Khan Mark Thomas, Right Hemisphere Chip Dawson, SnapComms Melissa Clark-Reynolds, Entrepreneur Lessons learned from taking NZ innovation global 1.00pm Lunch Beat Box Afternoon wake up call Session with Shayne Currie Growing global: Challenges and solutions Dr Claire McGowan, Soda Vaughan Rowsell, Vend Simon Mowatt, Intl. Business, AUT Ideabytes #2 Josh Daniell, SnowBall Effect Tim Pointer, UpRise 3.30pm Afternoon Tea Thursday April 16 8.00am Registration 8.45am Welcome Prof. Rob Allen Deputy Vice Chancellor, AUT University USA Representative US Embassy in NZ Michelle Dickinson Nanogirl 9.30am Marketing innovatively means thinking differently Session with Vincent Heeringa Dr Jane Cherrington, String Theory Malcolm Rands, Eco Store James Hurman, Previously Unavailable 10.30am Ideabytes #1 Kaila Colbin, Ministry of Awesome Will Palmer, Movio 11.00am Morning Tea 4.00pm 5.00pm Conference summation Colab, AUT University 5.10pm Closing remarks Project 15 Programme Chair 5.15pm Cocktail Function & Networking Ben Kenobi Hal Josephson 1.45pm 3.00pm 2.30pm MC introduction King Homeboy Ideabytes #3 Dan Khan, Lightning Lab Greg Sheehan, RightWay 12.00pm 9.00am David Schiff Made Movement The art of disruption: Marketing upheaval in our information age KEYNOTE Finding innovation in the most unexpected places 11.30am Steve Sammartino Start-Up Wizard KEYNOTE James Whittaker Microsoft 2.00pm Inspiration for innovation: “Come out swinging!” KEYNOTE The realities of licensing your innovative IP in foreign markets David Smith Tynax, Silicon Valley Business School 4.30pm *please note programme may be subject to change

Thursday April 16 · Start-Up Wizard KEYNOTE James Whittaker Microsoft 2.00pm Inspiration for innovation: “Come ... SEMINAR A SEMINAR B SEMINAR C SEMINAR D SEMINAR C SEMINAR D David

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Page 1: Thursday April 16 · Start-Up Wizard KEYNOTE James Whittaker Microsoft 2.00pm Inspiration for innovation: “Come ... SEMINAR A SEMINAR B SEMINAR C SEMINAR D SEMINAR C SEMINAR D David

APRIL 16 - 17 SIR PAUL REEVES BUILDING AUT UNIVERSITY, 55 WELLESLEY ST. | AUCKLAND

#PROJECT15

KEYNOTE

Session with Dan KhanMark Thomas, Right HemisphereChip Dawson, SnapComms Melissa Clark-Reynolds, Entrepreneur

Lessons learned from taking NZ innovation global

1.00pm Lunch

Beat Box Afternoon wake up call

Session with Shayne Currie Growing global: Challenges and solutionsDr Claire McGowan, Soda

Vaughan Rowsell, VendSimon Mowatt, Intl. Business, AUT

Ideabytes #2Josh Daniell, SnowBall EffectTim Pointer, UpRise

3.30pm Afternoon Tea

Thursday April 168.00am Registration

8.45am WelcomeProf. Rob AllenDeputy Vice Chancellor, AUT University

USA RepresentativeUS Embassy in NZMichelle DickinsonNanogirl

9.30am Marketing innovatively means thinking differently

Session with Vincent HeeringaDr Jane Cherrington, String TheoryMalcolm Rands, Eco StoreJames Hurman, Previously Unavailable

10.30am Ideabytes #1Kaila Colbin, Ministry of AwesomeWill Palmer, Movio

11.00am Morning Tea

4.00pm

5.00pm Conference summationColab, AUT University

5.10pm Closing remarksProject 15 Programme Chair

5.15pm Cocktail Function &Networking

Ben Kenobi

Hal Josephson

1.45pm

3.00pm

2.30pm

MC introduction

King Homeboy

Ideabytes #3Dan Khan, Lightning LabGreg Sheehan, RightWay

12.00pm

9.00am David SchiffMade Movement

The art of disruption: Marketing upheaval in our information age

KEYNOTE

Finding innovation in the most unexpected places

11.30am Steve SammartinoStart-Up Wizard

KEYNOTEJames WhittakerMicrosoft

2.00pm Inspiration for innovation: “Come out swinging!”

KEYNOTE

The realities of licensing your innovative IP in foreign markets

David SmithTynax, Silicon Valley Business School

4.30pm

*please note programme may be subject to change

Page 2: Thursday April 16 · Start-Up Wizard KEYNOTE James Whittaker Microsoft 2.00pm Inspiration for innovation: “Come ... SEMINAR A SEMINAR B SEMINAR C SEMINAR D SEMINAR C SEMINAR D David

APRIL 16 - 17 SIR PAUL REEVES BUILDING AUT UNIVERSITY, 55 WELLESLEY ST. | AUCKLAND

#PROJECT15

11.30am

Friday April 178.00am Registration

11.00am Morning Tea

9.30am

1.00pm Closing Conversations

8.55am WelcomeProf. Desna JuryDean and Pro Vice Chancellor, AUT University

12.15pmKEYNOTE

9.00am Dion NashTriumph & Disaster

Growing global distribution channels

10.15am

Stream 1 Stream 2

Stream 1 Stream 2

SEMINAR A

SEMINAR B

SEMINAR A

SEMINAR B

SEMINAR C

SEMINAR D

SEMINAR C

SEMINAR D

David Schiff and James Hurman

Innovative global marketing strategies

Melissa Clark-Reynolds and Dan Khan

Growing global from day one

Melissa Clark-Reynolds and Dan Khan

Growing global from day one

David Schiff and James Hurman

Innovative global marketing strategies

David Smith and Paul Davies

IP innovation: Marketing via licensing

Mark Thomas andChip Dawson

Overcoming foreign market challenges

David Smith and Paul Davies

IP innovation: Marketing via licensing

Mark Thomas andChip Dawson

Overcoming foreign market challenges

*please note programme may be subject to change