Sept 29, 2015

Schneider Electric‟s

Micro Data Center

Solutions

Schneider Electric Micro Data Center Solutions

• Eduard Bodor

• Solution Architect – NCEE RAC

• April 2016

Source: Cloud Index Report 2014

..by 2018

8.6 Zettabytes of IP Traffic

Digital traffic is expanding

annually by 23%+,

creating the need to scale

digital infrastructure

8,600,000,000,000,000,000,000 bytes

Sources: Cloud Index Report 2014 Intel

2 Billion Internet users

21 Billion network devices

1.3 Million video views per min

665TB Data per hospital per year

40TB data transmitted / flight hr

Growth is driven by the connected

users and the Internet of Things

Datacenter and Cloud/IoT Landscape

Devices

Large Datacenter

Enterprise/Cloud/Colo Heavy processing and data

storage

Edge or Local

Datacenter Devices

>100ms

latency

<10ms

latency

Datacenter and Cloud/IoT Landscape

Devices

Large Datacenter

Enterprise/Cloud/Colo Heavy processing and data

storage

Devices

The future architecture will likely have at

least 3 variations

1) Could be a gateway

or embedded device

2) Could be 1-8 racks

or micro data center

3) Could be a regional

data center‟

<10ms

latency

Embedded devices: • Limited processing and storage

• Deployment is „immediate‟

• Suitable for home or small office applications

Micro data centers:

• Significant processing and storage

• Fast to deploy in existing environments

• Suitable for a broad base of applications requiring low latency and/or high bandwidth

Regional data centers:

• „Unlimited‟ processing and storage

• Longer to construct due to permitting and local compliance issues

• Suitable for applications that can tolerate some latency

Micro data centers (1-10 IT racks) fill an important roll

Latency requirements vary by application

Volume/frequency of data

transmission to the server

large

small

Real-time requirement

small (long delay) large (short delay)

Internet

Search

Mail

Web

service

Storage

SNS

Smart

city

Speech/image recognition

Smart

house/building

Game

Medical

Aug Reality

M2M

ITS

Machine control

Cloud

Edge

Source: NTT, 2014

Enterprise: finance, retail, outsourced IT

Industrial: oil & gas, mining, manufacturing

Government and Military

Customer Trends

Healthcare and Education

Enterprise: finance, retail, outsourced IT

Customer Trends

• Retail stores connecting to customer devices for mapping apps, buying

habits, targeted sales, financial transactions, etc.

• Banking branches becoming more automated and integrated into retail

sites. Dedicated space for IT infrastructure is not available.

• SMB enterprise customers with outsourced IT still require local storage,

and networking for critical applications requiring low-latency. Often an

upgrade of “left over” infrastructure is needed.

Finance Solutions and Offer

1 3

4 2

Achieve Energy and Carbon Reduction

Targets

Offer Resilient Digital Banking Services

Enterprise Energy and Sustainability, Services and Management

Branch Energy Optimization Small IT Optimization

Data Center Physical Infrastructure, Services and Management

• Energy Supply Consulting services • Energy Auditing Services • Energy Management Information Systems • Building Management Systems • Electrical Equipment and Systems • On-going Equipment and System Maintenance • Performance Contracting

• Branch Energy Assessment Services • HVAC and Lighting Automation Systems • Remote Monitoring and Management • Energy Consulting Services • Performance Contracting

• Data Center Auditing and Consulting Services • Data Center Infrastructure Management Systems

• Building Management Systems • Electrical and IT Equipment and System

• Managed Services • Facility Operations

• On-going Equipment and System Maintenance

• Small IT Assessment Services • IT (Critical) Infrastructure Management

• Electrical and IT Equipment and Systems • Remote Monitoring and Management

Finance Trends and Implications

1 Enterprise Energy and Sustainability, Services and Management

Energy and Carbon Reduction as a Competitive Strategy

Rapidly increasing Energy and Carbon Costs

Social responsibility, emerging regulations

•Creates a need to meet and exceed regulated targets and reporting requirements

•Generates opportunities to leverage the promotional value of successes

Rising prices, increasing consumption

•Creates a need to manage the significant OPEX impact •Generates opportunities for improved business processes and internal

communication efficiencies

Finance Trends and Implications

2 Branch Energy Optimization

Retail Branches and Branch Offices can represent 40% - 60% or more of a Finance company’s energy expense

Diverse branch portfolio and expansion •Creates a need to manage energy across diverse physical environments to

improve energy efficiency without impacting comfort and day-to-day operations •Generates opportunities to significantly reduce costs and set aggressive carbon

reduction targets in both existing and new Branches

Annual Utilities Costs:

>$600 less per employee

Consumer Deposits:

$3Million

more per branch

Consumer Loans:

$995 Thousand

more per branch

LEED Certified “Green” Bank Branches*

* The Relationship Between Corporate Sustainability And Firm Financial Performance, Conlon, E. and Glavas, A. (2012)

Finance Schneider Solutions

Assess the savings opportunity

Implement monitoring and automation

Centralize reporting and administration

Track results and reassess regularly

Explore energy conservation measures

1

2

3

4 5

2 Branch Energy Optimization

Finance Trends and Implications

3 Data Center Physical Infrastructure, Services and Management

Digitization and “Big Data” drives IT demand and density, but increases the need for reliability

Outsourcing to Colocation and Cloud Services

•Creates a need for physical infrastructure insight and management insight across a more diverse data center portfolio

•Generates opportunities to better manage restricted CAPEX and optimize OPEX productivity

Traditional infrastructures are poorly adapted to escalating density and constant change

•Creates a need to adapt to standardized, modular designs with a high degree of infrastructure intelligence

•Generates opportunities to improve operational processes and efficiencies

Access to Capital has been significantly restricted

Finance Trends and Implications

92% of the cost of business for financial services firms is data.

* Rubin, Howard. Technology Economics: The Cost of Data Wall Street & Technology. Sept. 2011

Effective Data Centers

• Standardize and modularize within and across data centers to avoid or quickly resolve issues

• Optimize power, cooling and space both in bank owned and collocated sites to maximize computing effectiveness and create new opportunities for IT expansion

• Make operational excellence a core competency in support of the strategic agility required by the business

• Be energy efficient and “green” to contribute to the corporate goals around energy and sustainability

Business-wise, Future DrivenTM

3 Data Center Physical Infrastructure, Services and Management

Finance Schneider Solutions

Reduce

Eliminate

Create

Raise

84% of DCs have issues with power distribution, cooling, space, capacity, and up-time*

* IDC Survey, 2012

Business-wise, Future Driven

3 Data Center Physical Infrastructure, Services and Management

Finance Schneider Solutions

Reduce Eliminate

Create Raise

# of decisions / complexity # of providers (equipment, service)

Operating costs One-time engineering

On-site fabrication Maintenance Human error

Efficiency, power density Deployment speed

Predictability (availability, capacity, density) Aesthetics

Over-sizing Component-level specification process

Unusable capacity Rework

Surprises

Standardized reference designs Solution-level performance specifications

Simple specification method Automated selection & design tools

Business-wise, Future Driven

3 Data Center Physical Infrastructure, Services and Management

Finance Schneider Solutions

Professional Services

StruxureWare Software

Systems and Equipment

Data Center Life Cycle Services • Reference designs • Trade-off Tools • Research and whitepapers • Data Center Design • Energy efficiency auditing • Operation and maintenance consulting • Remote management

• Integrated Data Center Infrastructure Management (DCIM)

• Power and cooling management • IT capacity and change • IT and energy optimization • Thermal modeling

Infrastruxuretm + Electrical • Modular, integrated IT physical infrastructure

Data Center Facility Modules • Increase capacity and save costs

Racks, UPS, Cooling, +

Power and Cooling Modules

Data Center Operation

Data Center Expert

Power Monitoring Expert

Building Operation

Das

hb

oar

d

StruxureWare for Data Centers Suite

Switchgear, breakers, relays, +

3 Data Center Physical Infrastructure, Services and Management

Finance Trends and Implications

4 Small IT Optimization

“Bricks and Clicks” - The convergence of branches and branch offices with new digital banking technology to enhance customer experiences

A shift from tellers counters to technology rich environments and targeted services

• Creates a need to adapt and expand management of the IT infrastructure to support new digital banking services with a very high degree of reliability

• Generates opportunities to reduce transaction costs and provide a enhanced level of service

The high cost of Small IT inefficiency

Outages caused by human error:

73%*

10-25%** Unutilized “zombie” servers

in a typical enterprise wasting energy

Energy savings of:

4-5%***

for every 1◦F increase in server inlet temperature

*Rick Schuknecht, VP, Uptime Institute **Various studies (US EPA, McKinsey & Company, others) ***Various sources (US EPA, ASHRAE, others)

Finance Schneider Solutions

Everything you need to create a robust and reliable IT infrastructure Netshelter CX Ultra-portable, secure, economic, plug-and-play small IT infrastructure InfraStruxure Scalable and adaptable data center solution that is fast and easy to configure and deploy

Monitoring can be specified and

embedded from the very beginning

4 Small IT Optimization - New Sites

Finance Schneider Solutions

Vendor independent environmental and security monitoring sensors, cameras, etc.

Netbotz monitoring can be retrofit into any vendor equipment

Existing APC by Schneider equipment typically

includes an open protocol management interface as

default

Additional Netbotz monitoring can be added as required

4 Small IT Optimization - Existing Sites

Schneider Electric‟s micro data center definition

A micro data center is a self contained, secure

computing environment that includes all the storage,

processing and networking required to run the

customer‟s applications in a single rack or small,

multi-rack solution.

Schneider offers single rack and multi-rack

infrastructure solutions that include all necessary

power, cooling, security, and associated management

tools (DCIM) assembled and tested in a factory

environment.

Smart Shelter™

SmartBunker™ SX, CX, &FX

All manufactured, assembled & tested in a Schneider Electric facility

Schneider Electric‟s new micro data

center portfolio integrates

SmartBunker SmartShelter and

NetShelter Solutions

SmartBunker SX – Value priced solutions for

traditional IT environment

SmartBunker CX – Sound-proof with decorative

exterior for office environment

SmartBunker FX – Secure, insulated, dust-proof, and

actively cooled for industrial environments

SmartShelter Modules and Containers – Integrated, weather-proof, fire-rated, deploy anywhere

solution

7 New SmartBunker Solutions

SmartBunker SX

Traditional for IT rooms SmartBunker CX

Optimized for office environments

SmartBunker FX

Industrial Environments

24 and 42U > 3 or 5kVA UPS

> Netbotz environmental monitoring

> 1 Switched Rack PDUs

> Passive cooling

24U and 38U > 3 or 5kVA UPS

> Netbotz environmental monitoring

> 1 Switched Rack PDUs

> Sound proofing

> Fan-assisted ventilation

23U and 42U > 5 and 8kVA UPS

> Electrical Input panel

> Netbotz environmental monitoring

> 1 Switched Rack PDUs

> Active DX cooling solutions

> Thermal insulation

> Sealed enclosure

SmartBunker CX Features and Components NetBotz Security and

Environmental Monitoring

> Surveillance Cameras

> Alarm beacon

> Temp. &Hum. sensors

> Smoke detector

> Leak Rope Sensor

Fan-assisted cooling

Metered rack

PDU with remote

monitoring

Symmetra UPS with

remote management

StruxureWare Data Center

Expert software for remote

management and real-time

monitoring

IT equipment can be installed in

an office space without the cost

of building a dedicated IT room

Superior sound proofing

on all interior surfaces.

Clean, decorative exterior

to match office decor

SmartBunker FX Features and Components NetBotz Security and

Environmental Monitoring

> Surveillance Cameras

> Alarm beacon

> Temp. &Hum. sensors

> Smoke detector

> Leak Rope Sensor

InRow self-contained, active DX cooling

with monitoring, controls, and display

Switched and

metered rack

PDU with remote

monitoring

Fire-rated and

sealed cable

entries Symmetra UPS with

remote management

Multi-point locking door

and Netbotz Rack

Access proximity card

locking system

StruxureWare Data Center

Expert software for remote

management and real-time

monitoring

> Superior physical protection with

heavy gauge steel construction

> Thermally Insulated walls keep

cold air in and hot air out

> Wall construction provides

superior sound attenuation

> Front and rear access with 180

doors

5 New SmartShelter Container Base Designs

• 2 - 20ft All-In-One Solutions > 16kW and 32kW capacity options

> 4 Racks @ 4 or 8kW

> Overhead Cooling (Mini-split)

> Galaxy or PX UPS

• 2 - 40ft All-IN-One Solutions > 50kW and 90kW capacity options

> 12 Racks @ 4 or 8kW

> Overhead Cooling (Mini-split)

> Galaxy or PX UPS

• 40ft IT Only Solution (no UPS)

> 120kW capacity

> 14 Racks @ 8.5kW

> InRow CW Cooling

• All-in-one, Value priced solutions

• Ideal for applications in remote areas

• Schneider has unique solutions to optimize space within shipping

containers

NetShelter IT Racks

Sliding racks in containerized

units for full access to front

and back of racks

Flexible cable tray to allow

racks to slide

Fully contained hot and cold

aisle

Options for DX or CW

20‟, 40‟ containers for easy

shipping

45‟ modules for maximum

space and configurations

Hot Aisle Containment

Symmetra or Galaxy UPS

Staging Lobby and Electrical Room

Overhead DX cooling

SmartShelter Features and Components

SmartShelter Container All-In-One SmartShelter Module All-In-One

Fire Suppression

Busway Distribution

Increase: • Consistency across locations

• Reliability through factory production versus „stick built‟

• Predictability and quality

Reduce: • Unique engineered solutions

• Distractions from core business

• Time: deployment, troubleshooting

Minimize: • Complexity of on-site work, testing, or commissioning

• Configuration and programming

• Cost of construction

Customers are trying to achieve these objectives