Roles Guides Play

8/3/2019 Roles Guides Play

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ri M Dr. Nimit Chowdhar

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Tour Guiding Series

Roles guides pla

y!

Dr. Nimit Chowdhary

Professor

Indian Institute of Tourismand Travel Management


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Throughinterpretation,

understanding;through

understanding,appreciation;


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Role of tour guide

The interpretive component

Interpretation

Five roles explored


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Principles of interpretation

Any interpretation that does not somehow

relate what is being displayed or described

to something within the personality or

experience of the visitor will be sterile

Information is not interpretation

however all interpretation includes

information


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Interpretation is an art, which combines

many arts, whether material presented are

scientific, historical or architectural. Any art

is in some degree teachable.

The chief aim of interpretation is not

instruction, but provocation.


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The aim of interpretation is to present a

whole rather than a part

Interpretation is user targeteddifferent

interpretation programmes for different user

groups


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Your role as interpreter

To assist visitor in developing a keener

awareness, appreciation and

understanding of the things they are

visiting

To encourage thoughtful use and

reasonable behaviour that minimize

impact on resources and respect for hostcommunitys sensibilities


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Your role as interpreter

To promote understanding of tourism

products/ agency goals and objectives.


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5 roles of a guide

The leader

The educator

The public representative The host

The conduit


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The leader

Visionary

Shows direction

Leads the group Manages them to achieve the objectives

Not the boss

Not a strict disciplinarian Directs edutainment process


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The leader

The measure of effectiveness of the guideis the extent to which visitors feel they areheard, and feel inspired and empowered to

venture out on their own and experiencenew places on their own

An effective guide create the rightenvironment


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Tour Guiding Series

The leader

1. The instrumental component: navigating,

providing special access, shepherding,

and maintaining control; and

2. The social component: tension

management, integrating the group,

keeping good humor and morale, and

entertaining members of the tour.



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The educator

Tourists seek pleasure in learning about

host community and its cultures and

artifacts

Guide is an educator who facilitate this

learning

Guides get too zealous- they become self

absorbed and pedantic

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The educator

Awaken peoples curiosity. It is enough to

open minds; do not overload them. Put there

just a spark. If there is some good inflammablestuff, it will catch fire

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Tour Guiding Series

The education!

Cognitive

History, geography, botany, architecture, etc.

AffectiveAttitude and value formation, sparking

interest, emotion, special perspective, and

insight

Behavioural Group behaviour, participatory skills,

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The educator

Visitors often look to a guide for cues

about-

Social mores, local dress, regional songs or

dances, foods (how to prepare them), and

etiquettes, customs and mannerism.

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The public relations representative

Brand ambassador

Consciously/ sub-consciously

Represent Community

Country

Political philosophy

Should guides always present a favorable

image of the region?

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The host

Travel is a social occurrence

Receives guests

Wears many hats Companion, mediator, advocate, concierge,

entertainer, raconteur, and others

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The host

A good host

Enjoy people

Innate ability to create an environment where

people feel comfortable

Know how to bring out best in people, extend a

friendly hand, facilitate connections between

people in a natural way Sensitive to others needs

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The host

A good host

Is relaxed with and energized by people

A passion and genuine interest in travelers,

locals, and all those who partake of the

experience.

Star and entertainer guides??

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The conduit

The connect between traveler, local

culture and the entire travel experience

Guides facilitate (allow and encourage)

the events to unfold

They are the medium rather than

message

As a conduit guide assumes all the other

four roles.

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The conduit

Guides must subordinate themselves to

the traveler and the experience

It is the innate understanding of when to

be silent, when to step back, when to

encourage, when to move on

Tour Guiding Series


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The conduit

it is the conduit-guide who learns the most,

forges the deepest bonds with people, and

indeed, reaps the greatest reward from

guiding, for he or she creates amultidimensional successful experience,

that is greater than its sum of its parts.

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Roles Guides Play