9
RESTAURANT TECHNOLOGY: PAYMENTS AND THE GUEST EXPERIENCE Seven Strategies for Success eGUIDE FOR RESTAURANTS

RESTAURANT TECHNOLOG Y: PAYMENTS AND THE ......with great dining experiences through new, innovative channels. Loyalty programs help restaurants increase sales, driving brand loyalty

  • Upload
    others

  • View
    0

  • Download
    0

Embed Size (px)

Citation preview

  • RESTAURANT TECHNOLOGY: PAYMENTS AND THE GUEST EXPERIENCE

    Seven Strategies for Success

    eGUIDEFOR RESTAURANTS

  • eGUIDEFOR RESTAURANTS

    Seven Strategies for Success

    1. Expand Your Horizons

    2. Enable Payments Anyhow, Anytime and Anywhere

    3. Protect...

    4. …and Serve

    5. Stay Flexible and Stable

    6. Consolidate for Cost Control and Innovation

    7. Partner with an Expert

    RESTAURANT TECHNOLOGY: PAYMENTS AND THE GUEST EXPERIENCE

    Seven Strategies for Success

  • Look across all the channels in which you operate. Don’t let organizational silos stand in your way — it’s only by combining data from across all channels that you can fully understand your customers, their preferences and buying behavior.

    And don’t forget the data in your fraud management systems — that’s often the richest source of guest behavior profiles.

    It’s worth the effort to understand your customers — omni-channel consumers spend on average 4% more in store and 10% more online.1

    1. EXPAND YOUR HORIZONS

    77% OF RESTAURANTS SEE DATA BREACH PROTECTION AS A

    HIGH PRIORITY.2

    How are you protecting your guests’ data?

    1 Source: Business Insider UK, January 20172 Source: 2017 Ovum Global Payments Insight Survey

    eGUIDEFOR RESTAURANTS

    3 | 9

    https://www.aciworldwide.com/lp/pi-merchant-customer-engagement

  • Your guests want to pay when and how they like. They want to make payments in a tap or a click, and use the payment methods with which they are familiar in their domestic markets to make purchases when they travel or to buy from international retailers.

    • Guests expect and want more tech in restaurants. About 60% of consumers agree restaurant technology increases convenience, service speed and order accuracy.3

    2. ENABLE PAYMENTS ANYHOW, ANYTIME AND ANYWHERE

    • Restaurant operators are working to make their operations friendlier for smartphone-using guests. About 1/3 of restaurant operators accept payments via mobile or wireless devices.4

    57% OF RESTAURANTS EXPECT TO

    INCREASE INVESTMENT IN PAYMENTS OVER THE NEXT

    18 MONTHS.5

    What are your plans?

    3 Source: NRA State of the Industry Report4 Source: NRA State of the Industry Report5 Source: 2017 Ovum Global Payments Insight Survey

    eGUIDEFOR RESTAURANTS

    4 | 9

    http://globalcoverage.aciworldwide.com/gc/#/

  • Secure and protect your customers’ payments — with encryption, tokenization and a comprehensive fraud management solution.

    As well as improving service and promoting the brand loyalty of your guests, this will also help you track these customers across channels — and cut the burden of PCI compliance.

    3. PROTECT…

    And a good fraud management solution doesn’t just stop fraud; it promotes profitable growth by enabling you to extend your business safely across borders and into new, higher-risk markets.

    omni-tokens CAN BE STORED WITHOUT

    IMPLICATIONS FOR PCI.

    eGUIDEFOR RESTAURANTS

    5 | 9

    https://www.aciworldwide.com/lp/conversion-fraud

  • Wendy’s is committed to providing

    a seamless, streamlined payments

    experience for our guests,” said Gavin

    Waugh, Treasurer, Wendy’s.  “With

    the UP Merchant Payments solution,

    we are uniting our corporate and

    franchisee restaurants under one

    platform, so we can nimbly adopt new

    and emerging forms up payment now

    and in the future. Most importantly,

    we can continue providing our guests

    with great dining experiences through

    new, innovative channels.

    Loyalty programs help restaurants increase sales, driving brand loyalty and repeat business. • Make sure your scheme operates across all channels.

    • Consider replacing cards and coupons with apps for a smoother customer experience.

    4. …AND SERVE

    MORE THAN

    1/2 OF CONSUMERS REPORT THAT

    THEY USE THEIR SMARTPHONES

    FOR RESTAURANT LOYALTY

    PROGRAMS, REWARDS OR

    SPECIAL DEALS.6

    “Our loyalty schemes allow us to market more intelligently to our customers.” ACI/Retail Week 2017 study

    6 Source: NRA State of the Industry Report

    eGUIDEFOR RESTAURANTS

    6 | 9

    https://www.aciworldwide.com/insights/videos/2017/december/serving-up-greater-customer-satisfactionhttps://www.aciworldwide.com/insights/videos/2017/december/serving-up-greater-customer-satisfaction

  • eGUIDEFOR RESTAURANTS

    Impressive — and essential.

    With restaurant and payment technologies changing fast, you need to stay flexible, free to move quickly to take advantage of emerging opportunities. Don’t get tied in to any single vendor — be it PED vendor, POS provider or acquirer.

    Make sure you are in a position to negotiate acquirer fees and choose the best companies to support your expansion.

    At the same time, don’t sacrifice platform stability and security. High-volume processing power and reliability are table stakes in a highly competitive environment — you sacrifice them at your peril.

    “ACI’s Postilion® is the goose that lays the golden egg for us. We need to ensure 24x7 uptime with 100% availability of our card payments environment, which Postilion offers us consistently.”

    5. STAY FLEXIBLE AND STABLE

    7 | 9

    https://www.aciworldwide.com/insights/case-studies/picknpay

  • eGUIDEFOR RESTAURANTS

    For many restaurants, payment systems differ between sales channels, reflecting not only different consumer expectations and payment preferences, but also the cost to the business of upgrading and consolidating multiple systems. • Build once, deploy often — to reduce costs and

    increase speed to market of new innovations.

    6. CONSOLIDATE TO CONTROL COSTS AND SUPPORT INNOVATION

    “There are a lot of legacy systems that aren’t fit for new technologies, including payment types.”

    ACI/Retail Week 2017 study

    2/3 OF CONSUMERS WHO

    BELIEVE TECHNOLOGY CAN COMPLICATE RESTAURANT VISITS SAY THERE ARE TOO

    MANY STEPS INVOLVED.7

    7 Source: NRA State of the Industry Report

    8 | 9

    http://www.nexo-standards.org/

  • PARTNER WITH AN EXPERT

    ACI partners with the world’s top dining establishments to help them gain the operational efficiency and agility needed for innovation and growth. You can rely on ACI’s UP® Merchant Payments™ solution to streamline your payments system, expand payment channels, strengthen your customer loyalty and help you increase revenue. “We need help to see the ‘wood from the trees’. It’s becoming increasingly difficult to make a calculated bet on what is coming next, on both the payment and wider technology front.”

    ACI/Retail Week 2017 study

    ACI Worldwide®, the Universal Payments® (UP®) company, powers electronic payments for more than 5,100 organizations around the world. More than 1,000 of the largest financial institutions and intermediaries, as well as thousands of global merchants, rely on ACI to execute $14 trillion each day in payments and securities. In addition, myriad organizations utilize our electronic bill presentment and payment services.

    Through our comprehensive suite of software solutions delivered on customers’ premises or through ACI’s private cloud, we provide real-time, immediate payments capabilities and enable the industry’s most complete omni-channel payments experience.

    CONTACT US

    © Copyright ACI Worldwide, Inc. 2018ACI, ACI Worldwide, ACI Payment Systems, the ACI logo, ACI Universal Payments, UP, the UP logo, ReD, PAY.ON and all ACI product names are trademarks or registered trademarks of ACI Worldwide, Inc., or one of its subsidiaries, in the Unit ed States, other countries or both. Other parties’ trademarks referenced are the property of their respective owners.

    WWW.ACIWORLDWIDE.COM

    @ACI_WORLDWIDE

    [email protected]

    WWW

    eGUIDEFOR RESTAURANTS

    https://www.aciworldwide.com/industries/qsr-dininghttp://www.aciworldwide.comhttps://twitter.com/aci_worldwide?lang=enmailto:contact%40aciworldwide.com?subject=

    Expand Your HorizonsEnable Payments Anyhow, Anytime and AnywhereProtect ...... and ServeConsolidate for Cost Control and InnovationPartner with an Expert

    Button 45: Button 31: Button 32: Button 33: Button 34: Button 35: Button 36: Button 37: Button 38: Button 39: Button 40: Button 41: Button 42: Button 43: Button 44: Button 30: