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    QUESTION 4

    Arguments in Favor:

    1.Television is now playing a very important role in our lives.

    2.Television is not only a convenient source of entertainment, but also a comparative cheap one.

    3.Television keeps you informed about current events. It allows you to follow the latest developments in

    science and politics.

    It offers an endless series of programs that are both instructive and entertaining.

    4.Many television programs introduce people to things they never thought of before and have never

    heard of before.

    5.Television series have done a great job in popularizing many literary masterpieces.

    6.Television has been good company to those who do not work, like housewives, lonely old people, etc.

    7.With television people are still free to enjoy other "civilized pleasures", or even more.

    8.There are a considerable variety of programs on television. The viewer is always free to choose

    whatever he wants to see.

    9.Television provides enormous possibilities for education, like school programs via closed-circuit

    television.

    10.Television provides special broadcasts for those in a TV University, or Open University.

    It also offers specialized subjects like language teaching, sewing, cooking, painting, cosmetics, etc.

    11.Television does the job of education in the broadest sense. Instructive programs achieve their goal

    through entertaining the viewers.

    12.Television provides an outlet for creative talents.

    13.People all around the world are no longer distant and isolated from each other.

    It brings most distant countries and the strangest customs right into your living room.

    14.Compared with radio, everything on television is more lifelike, vivid, and real.

    15.Television may be a vital factor in holding a family together.

    Especially where there are economic problems that cause the husband and wife to be at a breaking

    point.

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    16.Television keeps people informed about the government and its programs.

    17.Television keeps people informed of the news and weather.

    18.Television keeps people informed of disasters like floods, winds, etc.

    19.In the case of serious problems television tells people what to do.

    20.People can be taught about safety through television.

    21.People can be informed about special sales at stores.

    The success stories

    of using television for development in many countries has

    negated the concept that television is basically an entertainment

    oriented medium and it is hostile to thoughts. Television

    is adaptable and can follow different approaches when used in

    the different developmental situations. This medium has been

    used for formal, non-formal and informal education. Importance

    of television to communicate information, idea, skills and

    attitudes has been affirmed by research studies.

    Educationa dev

    Television has been given considerable importance in many

    countries as a source and a tool of teaching.

    Source 3

    http://www.google.co.bw/url?url=http://itidjournal.org/itid/article/download/216/86&rct=j&frm=1&q=

    &esrc=s&sa=U&ei=2Q5OVOL5BOLY7Abw3YCoBQ&ved=0CBsQFjAB&usg=AFQjCNHmCMR7QZzyK7xIiGTi1_F2RUb0Kg

    Broadcasting has an important role in fostering development and alleviating

    poverty. It is an important industry in its own right and can contribute togrowth elsewhere in the creative community. In addition, it can complementother development initiatives, serving as a vector for conveying information,for example, for health, training, and commercial markets.

    http://www.google.co.bw/url?url=http://itidjournal.org/itid/article/download/216/86&rct=j&frm=1&q=&esrc=s&sa=U&ei=2Q5OVOL5BOLY7Abw3YCoBQ&ved=0CBsQFjAB&usg=AFQjCNHmCMR7QZzyK7xIiGTi1_F2RUb0Kghttp://www.google.co.bw/url?url=http://itidjournal.org/itid/article/download/216/86&rct=j&frm=1&q=&esrc=s&sa=U&ei=2Q5OVOL5BOLY7Abw3YCoBQ&ved=0CBsQFjAB&usg=AFQjCNHmCMR7QZzyK7xIiGTi1_F2RUb0Kghttp://www.google.co.bw/url?url=http://itidjournal.org/itid/article/download/216/86&rct=j&frm=1&q=&esrc=s&sa=U&ei=2Q5OVOL5BOLY7Abw3YCoBQ&ved=0CBsQFjAB&usg=AFQjCNHmCMR7QZzyK7xIiGTi1_F2RUb0Kghttp://www.google.co.bw/url?url=http://itidjournal.org/itid/article/download/216/86&rct=j&frm=1&q=&esrc=s&sa=U&ei=2Q5OVOL5BOLY7Abw3YCoBQ&ved=0CBsQFjAB&usg=AFQjCNHmCMR7QZzyK7xIiGTi1_F2RUb0Kghttp://www.google.co.bw/url?url=http://itidjournal.org/itid/article/download/216/86&rct=j&frm=1&q=&esrc=s&sa=U&ei=2Q5OVOL5BOLY7Abw3YCoBQ&ved=0CBsQFjAB&usg=AFQjCNHmCMR7QZzyK7xIiGTi1_F2RUb0Kghttp://www.google.co.bw/url?url=http://itidjournal.org/itid/article/download/216/86&rct=j&frm=1&q=&esrc=s&sa=U&ei=2Q5OVOL5BOLY7Abw3YCoBQ&ved=0CBsQFjAB&usg=AFQjCNHmCMR7QZzyK7xIiGTi1_F2RUb0Kghttp://www.google.co.bw/url?url=http://itidjournal.org/itid/article/download/216/86&rct=j&frm=1&q=&esrc=s&sa=U&ei=2Q5OVOL5BOLY7Abw3YCoBQ&ved=0CBsQFjAB&usg=AFQjCNHmCMR7QZzyK7xIiGTi1_F2RUb0Kg
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    Source 1

    http://www.mefa.ir/portal/Home/ShowPage.aspx?Object=News&CategoryID=5a98e758-1596-4dc8-

    b031-d15278301e90&WebPartID=e1ff6b16-0ccb-42a2-b090-5ec2dc724de9&ID=536e81ae-0f4c-406d-

    8b9f-c3cdda08a8c2

    Educating the human resources is a key factor in the process of development. Educated

    labour force will certainly have a better performance and this will obviously benefit thedomestic economy. One of the most crucial tasks of the media (television in particular) that

    exerts a dramatic influence over the societys development process is educating people andpromoting their knowledge; a task that is carried out either directly or indirectly. The direct(explicit) education is a voluntary practice with obvious manifestations in the behaviour andperformance of the individuals. What can be taught through this method is:

    The technical expertise: this involves less manual jobs. For example, business marketing,

    etc. and

    The educational courses: new training techniques have largely facilitated the process of

    education. The media, through distance and/or correspondence education, is graduallytaking the place of teachers or is acting as an aid to them.

    Source 1

    http://www.mefa.ir/portal/Home/ShowPage.aspx?Object=News&CategoryID=5a98e758-1596-4dc8-b031-d15278301e90&WebPartID=e1ff6b16-0ccb-42a2-b090-5ec2dc724de9&ID=536e81ae-0f4c-406d-

    8b9f-c3cdda08a8c2

    Economic dev

    First of all, what is meant by business programmes are those television productions thattry to convey a particular economic message in the form of news items, reports, or evenentertaining productions such as movies and TV series

    Source 2

    Television is an audio-visual and sophisticated scientific device. It telecasts programmesfrom far and wide areas of the country and abroad. It has an important role to play for

    entertainment and education of people all over the world. Some educational functions oftelevision are discussed as follows.

    1. Training for citizenship:

    http://www.mefa.ir/portal/Home/ShowPage.aspx?Object=News&CategoryID=5a98e758-1596-4dc8-b031-d15278301e90&WebPartID=e1ff6b16-0ccb-42a2-b090-5ec2dc724de9&ID=536e81ae-0f4c-406d-8b9f-c3cdda08a8c2http://www.mefa.ir/portal/Home/ShowPage.aspx?Object=News&CategoryID=5a98e758-1596-4dc8-b031-d15278301e90&WebPartID=e1ff6b16-0ccb-42a2-b090-5ec2dc724de9&ID=536e81ae-0f4c-406d-8b9f-c3cdda08a8c2http://www.mefa.ir/portal/Home/ShowPage.aspx?Object=News&CategoryID=5a98e758-1596-4dc8-b031-d15278301e90&WebPartID=e1ff6b16-0ccb-42a2-b090-5ec2dc724de9&ID=536e81ae-0f4c-406d-8b9f-c3cdda08a8c2http://www.mefa.ir/portal/Home/ShowPage.aspx?Object=News&CategoryID=5a98e758-1596-4dc8-b031-d15278301e90&WebPartID=e1ff6b16-0ccb-42a2-b090-5ec2dc724de9&ID=536e81ae-0f4c-406d-8b9f-c3cdda08a8c2http://www.mefa.ir/portal/Home/ShowPage.aspx?Object=News&CategoryID=5a98e758-1596-4dc8-b031-d15278301e90&WebPartID=e1ff6b16-0ccb-42a2-b090-5ec2dc724de9&ID=536e81ae-0f4c-406d-8b9f-c3cdda08a8c2http://www.mefa.ir/portal/Home/ShowPage.aspx?Object=News&CategoryID=5a98e758-1596-4dc8-b031-d15278301e90&WebPartID=e1ff6b16-0ccb-42a2-b090-5ec2dc724de9&ID=536e81ae-0f4c-406d-8b9f-c3cdda08a8c2http://www.mefa.ir/portal/Home/ShowPage.aspx?Object=News&CategoryID=5a98e758-1596-4dc8-b031-d15278301e90&WebPartID=e1ff6b16-0ccb-42a2-b090-5ec2dc724de9&ID=536e81ae-0f4c-406d-8b9f-c3cdda08a8c2http://www.mefa.ir/portal/Home/ShowPage.aspx?Object=News&CategoryID=5a98e758-1596-4dc8-b031-d15278301e90&WebPartID=e1ff6b16-0ccb-42a2-b090-5ec2dc724de9&ID=536e81ae-0f4c-406d-8b9f-c3cdda08a8c2http://www.mefa.ir/portal/Home/ShowPage.aspx?Object=News&CategoryID=5a98e758-1596-4dc8-b031-d15278301e90&WebPartID=e1ff6b16-0ccb-42a2-b090-5ec2dc724de9&ID=536e81ae-0f4c-406d-8b9f-c3cdda08a8c2http://www.mefa.ir/portal/Home/ShowPage.aspx?Object=News&CategoryID=5a98e758-1596-4dc8-b031-d15278301e90&WebPartID=e1ff6b16-0ccb-42a2-b090-5ec2dc724de9&ID=536e81ae-0f4c-406d-8b9f-c3cdda08a8c2http://www.mefa.ir/portal/Home/ShowPage.aspx?Object=News&CategoryID=5a98e758-1596-4dc8-b031-d15278301e90&WebPartID=e1ff6b16-0ccb-42a2-b090-5ec2dc724de9&ID=536e81ae-0f4c-406d-8b9f-c3cdda08a8c2http://www.mefa.ir/portal/Home/ShowPage.aspx?Object=News&CategoryID=5a98e758-1596-4dc8-b031-d15278301e90&WebPartID=e1ff6b16-0ccb-42a2-b090-5ec2dc724de9&ID=536e81ae-0f4c-406d-8b9f-c3cdda08a8c2http://www.mefa.ir/portal/Home/ShowPage.aspx?Object=News&CategoryID=5a98e758-1596-4dc8-b031-d15278301e90&WebPartID=e1ff6b16-0ccb-42a2-b090-5ec2dc724de9&ID=536e81ae-0f4c-406d-8b9f-c3cdda08a8c2http://www.mefa.ir/portal/Home/ShowPage.aspx?Object=News&CategoryID=5a98e758-1596-4dc8-b031-d15278301e90&WebPartID=e1ff6b16-0ccb-42a2-b090-5ec2dc724de9&ID=536e81ae-0f4c-406d-8b9f-c3cdda08a8c2
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    Citizenship training is the biggest task of a democratic country like India. Television plays apivotal role to achieve this objective through documentaries, debate and discussion serials.

    The programmes telecasted to develop patriotic feeling and ensures obligation of people to

    country, love and sympathy for follow men and creates awareness about rights and duties

    of the citizen.

    2. Fostering the sense of national integration and International understanding:

    The need of national integration and international understanding is felt essential all quartersin modern times. The countries are coming close to each other now-a-days through rapidcommunication revolution. The sense of unity, co-operation and mutual relation are to be

    fostered among people to ensure a peaceful living in the globe, TV programmes on the role

    of UNESCO, UNO and World Bank for international understanding as well as commoncultural programmes like Celebration of National Day, Birth Centenary of greatmen forstrengthen national integration are widely welcomed.

    3. Environmental Awareness:

    Environment pollution and ecological imbalances have challenged the life on the earth in

    modern times. Rapid population growth, Urbanization problem of drain, huge stock of

    garbage, deforestation, evacuation of sarcastic gases from industry and automobiles aresome of the reason of environment pollution.

    Necessity of clear environment for health and hygiene, needy of sanitation informationabout birth control devices are to be taught to mass through different programme. General

    awareness about the environment and its problems are raised through TV programmes.

    4. Inculcation of Socio-Political and Cultural Values:

    Socio-Political and Cultural achievement of the country described through different

    programmes to foster the sense of brotherhood among the people of different caste, creed

    and sex. Changing social systems, cultural and political issues are also brought fordiscussion and debate and exhibition on cultural exchange and political reviews arenecessary for preservation of cultural values.

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    agenda and acts as the gatekeeper of public issues. It performs

    the watchdog role especially in transparency of development

    programmes. As the fourth estate, the TV provides the checks

    and balances in relation to the three branches of government, as

    created by the Constitution.