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Social Card
Prof. Dr. Cristiano André da Costa Universidade do Vale do Rio dos Sinos – UNISINOS
cristianocosta.com.br
SOCIAL CARD
• Social Card is based on a formula
• Provide context-aware services based on the smart card use
– communication, additional functionality, virtual services
SOCIAL CARD
• TUI Smartcard – Smartcard based on NFC Technology
– Identification / Token
– Communication and Service Access Tool
– Community composed by many Univerisites
– Payment Card
– Mobile App
– Relationship
– Channel …
SOCIAL CARD
• So
– Physical Social Networks
• Colleagues in a course, university, activity …
• Friends
• Teachers …
– Virtual Social Networks
• Foursquare
• LinkedIn …
SOCIAL CARD
• Spontaneous Social Networks
– A social network based on a context
• Location-based
• Event-based
• Profile-based
• Activity-based
• …
SOCIAL CARD
• Physical device with an App
– Interaction
– Notification
– Authorization
– Context-detection
– …
• In the future TUI may be integrated
SOCIAL CARD
SOCIAL CARD =
A World of possibilities…
SOCIAL CARD
Integration
• Facebook, Twitter, LinkedIn, Instagram, Foursquare, ... associated with the smart card
• Possibility of integrating contacts and services of the social networks with contacts and services of the University
SOCIAL CARD
Dynamic Groups
• My colleagues in a specific course
• My Facebook friends in the library
• My LinkedIn contacts now present in the Campus
• …
SOCIAL CARD
Check in
• When using the smart card automatic check in in a social network
• Foursquare
• Leave / Receive message in a specific use
SOCIAL CARD
Location
• Dynamic Groups Location
• Trail, habits and context-aware services
• Routes (times, distances, best route, ...)
• Call friends / groups
SOCIAL CARD
Welcome pal!
• First use of the smart card in a specific day
– Agenda
– Restaurant Menus
– News
– Promotions
– ...
SOCIAL CARD
Gaming and Gamification
• Games using TUI that integrate the real world with the virtual world
• Cooperation and collaboration of people using games
• Explore concepts of gamification associated with the Social Card
SOCIAL CARD
The University as a Spontaneous Social Network
• A layer of virtual services on top of physical services
– Based on context, such as location and profile
• Community can share content and services
• Many layers of spontaneous social networks
– Faculty, Departments, Events, …
SOCIAL CARD
Concluding Remarks
• Smart card is a powerful tool for communication
• Combination with mobile devices bring more features
• Future: Plastic? SIM Card? App? Beacon? Wearable?
• Ubiquitous computing
Social Card
Prof. Dr. Cristiano André da Costa Universidade do Vale do Rio dos Sinos – UNISINOS
cristianocosta.com.br
