Embed Size (px)
Citation preview
Agency Credentials Document
PR. EVENTS. COMMUNICATIONS
Sydney Media Consulting AgencyT: +61 416 727 617A: 17a Warraba Street, Hurstville NSW 2220E: [email protected]
About Us
Frontline Media and Events Pty Ltd is a prestigious boutique PR, Events and Communications Consulting Agency.
Originating from humble beginnings in 2011 by accomplished business Entrepreneur Ana Neves, who established the agency from achieving a sound and impressive background in the media industry.
Frontline Media and Events Pty Ltd was birthed as the boutique agency with a personal touch designed to offer creativity, integrated solutions and results in a saturated and competitive ever changing market.
The agency takes pride in breathing new life strategies to struggling brands whilst being the life of the party with new brands launching in the market both nationally and internationally. We seek to target and identity appropriate target audiences for our clients whilst we develop and grow both existing and new brands and bring them to the forefront of the industry via our strategic services and media channels
Our core competencies and portfolio of work concentrate greatly on offering the convenience of a one stop shop bringing together a tailored uniform media solution across the food, lifestyle, travel, health, entertainment, beauty and fashion sectors.
Frontline Media and Events Pty Ltd is mostly known for its high end credentials and exclusive access to some of the most reputable and respected celebrities, bloggers, production and creative talent in the industry raising the bar to any client we take on board, managed with a personal touch.
“A Diamond in the rough, campaigns
in the making…”
Mission Statement
Frontline Media and Events' mission is to make your business our business by being the primary voice to deliver key messages to the media mix integrally as one across integrated platforms
We listen, write, create, and deliver!
Your Vision is our Inspiration.
Why Frontline Media?
Frontline Media and Events Pty Ltd offers
1. The convenience of a fully integrated campaign solution (one stop shop) with one point of contact from conceptualisation to completion. A dedicated project manager and team on your account catering for small projects to larger projects
2. Endless possibilities in creating unique cut through campaigns and executions by having exclusive access to only the best team in the industry across media channels at a uniform discounted rate
3. Boutique personalised touch by Director – Ana Neves who will see the entire campaign through from beginning to end
4. Deliver proven results and methodologies, strategies tailored to your brief
5. Over 14 years experience in PR, Events and Communication strategies across fashion, health, beauty , travel, lifestyle, food sectors
6. Access to exclusive A List celebrities, bloggers, model and hosts for your campaign or event
7. Initial consultation obligation free8. We tailor, negotiate, source, present and implement your
entire campaign on your behalf
About the Director- Ana Neves (The Media Concierge)
Ana is seasoned fashion and lifestyle publicist, marketing/ advertising strategist, and Director of Frontline Media and Events Pty Ltd.
Known for her integrated approach and passion for media, her 14 year career in the industry has taken her to great heights including managing and working on accomplished fashion and lifestyle titles such as Yen Magazine, Ralph Magazine, Maxim, Men’s Style, FHM, Cosmopolitan, Studio Brides, My Perfect Wedding, Masters of Cuisine, Curvy, Dazed and Confused. Ana has enjoyed working with only the best talent in the industry from celebrities to high profile agencies, key accounts and top business professionals
Her involvement in high calibre events, social media/digital/experiential marketing strategies and campaigns as well as sponsorship negotiations for the likes of Laneway Festival, LMFF, Young Women of the Year Awards, Curvy Launch, Ralph Awards, 30 Days of Fashion, Big Day Out, Field Day, enables her to fuse her clients objectives into compelling ATL and BTL creative executions with her personal touch and creative flair.
Brands and Events she has worked on:
“Passion is the power to transform”
(Ana Neves- Director)
About the Director- Ana Neves (The Media Concierge)
Cont.
Ana has worked for highly regarded companies such as the Seven Network, Bauer Media, Next Media, Ninemsn and worked on an array of key accounts such as Hyundai, Qantas, Nokia, Coty, YoubySia, Estee Lauder, L'Oreal, Suntory, MacDonald's, Sassandbide, Amex, Nandos, WKD, Ripcurl, Swarovski, Island to Island Beverages across the fashion, beauty, lifestyle and beverages sectors.
Regarded as a field expert and a community TV Presenter, Ana has also been featured on national and International broadcast television in Portugal and Australia including breakfast TV Portugal Sem Fronteiras morning show, Australia Contacto, The Edge 96.1 Radio Barbie Wedding Celebrity Planner, Lifefunk TV fashion and various lifestyle segments and has recently launched her own blog Lipstick Gossip Girl covering inspiration of travel, fashion, entertainment and controversial stories from around the globe.
With her extensive media experience, creative flair and project management skills combined she ensures your campaign will be managed with the utmost attention and quality.
Companies she has worked for:
Our affiliate partners/media team
Frontline Media and sources only the best talent and award winning professionals in the industry to drive your campaign to achieving the desired goals.
Whether you require a PR push, a rebrand to your product or a glitzy event organised. Frontline Media and Events Pty Ltd delivers from beginning to end in conjunction with its affiliate partners on your campaign.
Event Management/
Decor
Brand IdentityDesigns
PR/Sponsorships/
CelebritySeeding
Advertising/Media Buying and Planning
Website/AppDevelopment
Videography/Photography
Creative Services
Our Services
Our Services
The agency offers prospective clients a bespoke and personalised tailored solution to fit the right media mix according to the strategy required.
Frontline Media and Events Pty business services are divided into 8 tiers:
1. PR/Editorial Strategy
- Editorial Placements- articles and feature stories- Product placements – product on page- Product showings – live product demonstration - Personal profiling development - Professional copywriting and design - Consumer and trade Media liaison
2. Advertising/Media Buying and Planning
- Media buying and placements where required – Print / TV / Radio /Newspaper / Brand Space / Outdoor / Cinema / Experiential Mediums.
- Promotional campaign concepts and strategies- POS and loyalty program
3. Branding Identity Development
- Logo Design- Web Design- Corporate Identity Packages- Social Media channel designs and set up- Packaging design- Uniform Design- Brand positioning and promotions- Campaign and promotional designs- Illustrations and Graffiti artwork
4. Event Management
- Event castings- Brand management- Charity fundraisers- Fashion shows - Brand activations- Media launches – small to large- Event guest list- Venue sourcing - Talent / models / celebrities - Sponsorship and brand alignment - Photography - Experiential campaigns and media stunts - Model Castings and brand ambassadors- Look-books and styling
5. Digital and Social Media Strategies
- Web Development/ mobile apps- ROI Social media messaging campaigns - Word of Mouth campaigns - Celebrity seeding - Promotional coupons and call to action strategies
Event Management
Frontline Media and Events Pty Ltd is infamous for its exceptional event management. We cater to both large and small scale events, with strong attention to detail.
We are well known for:
- Our events which all have strong media coverage and return on investment
- Our ability to generate social press coverage - Our contacts with the best suppliers in the country from
caterers to entertainment - Our high profile database and guest lists, tailored to
each individual client event - Our strong network of brands with which we develop
effective collaborations and cross promotions for our clients
- Our out of the box concepts - Our high calibre style events - Our ability to wow clients
Celebrity Seeding/Bloggers/Ambassadors
Frontline Media and Events provides a access to a variety of celebrities, bloggers and ambassadors to suit your campaign objectives
Talent varies from:
• TV Presenters/Anchors• Celebrity Models• A List Actors, • Singing Artists, • High profile Chefs• High Profile Fashion/Beauty/Food Bloggers
Miss Joelle- X Factor Sydney Fashion Blogger
6. Brand Partnership
Over the years, Frontline Media and Events Pty Ltd has developed and maintained strong network of relationships and has a unique ability to provide strategic sponsorships and partnerships for our clients, adding value to any public relations campaign or event.
These include:
- Product sampling at events- VIP car transfers- Fashion and beauty partnerships- Alcohol sponsorships- Unique venues - Charity associations - Various cross promotional activity- Sponsorships
7. Creative and Production Services
Frontline Media and Events provides a showroom for client sample collections to be viewed by top Australian fashion media and stylists to loan for TV spots, editorial shoots and red carpet celebrity dressing as well as model campaign photography and styling
Other services our clients will benefit from
are:
- Celebrity and media gifting programs- Look book photography - Model castings - Styling services – Hair and Makeup- Video webinars- Show reels- Fashion Stories- Product launch filming and Photography- Food, still life and fashion styling
8. Professional Copywriting and Proposal Writing
With over 14 years experience in marketing and advertising in media, the team at Frontline Media and Events will ensure all written materials are of the highest quality catering to all specialty industries.
If you require high level proposals for a business pitchWe can assist with image sourcing, content and layout, proposal structures and advise on how to WIN your pitch.
Our Diverse Client List:
Thank you for your time and consideration
T: +61 416 727 617A: 17a Warraba Street, Hurstville NSW 2220E: [email protected]
