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Our History A winning tradition since 1925 Over 10 million players have played American Legion Baseball Over half of professional baseball players played

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Page 1: Our History A winning tradition since 1925 Over 10 million players have played American Legion Baseball Over half of professional baseball players played
Page 2: Our History A winning tradition since 1925 Over 10 million players have played American Legion Baseball Over half of professional baseball players played

Our History

A winning tradition since 1925

Over 10 million players have played American Legion Baseball

Over half of professional baseball players played AmericanLegion Baseball

55 American Legion Baseball players wenton to the Baseball Hall of Fame

Today’s winners

The American Legion Baseball Player of the Year is honoredeach year at the Hall of Fame Game

The American Legion Baseball National Championship team is invited and honored at a game during the Major League Baseball World Series.

Page 3: Our History A winning tradition since 1925 Over 10 million players have played American Legion Baseball Over half of professional baseball players played

American Legion National Championship team is honored by Major League Baseball prior to Game 1 of the 2010 World Series. Baseball Hall of Famer Frank Robinson presents the award.

Winning moment

Page 4: Our History A winning tradition since 1925 Over 10 million players have played American Legion Baseball Over half of professional baseball players played

Community Involvement

American Legion youth programs and relationships

The American Legion High School Oratorical Scholarship Program:A Constitutional Speech Contest

American Legion Boys State and Boys Nation Programs

The American Legion Junior Shooting Sports Program

The American Legion Child Welfare Foundation awards $600,000 annually.

Major contributor to the Children’s Miracle Network

Membership in U.S.A. Baseball

Member of the U.S. Olympic Committee

Leading expert on Flag Etiquette

Page 5: Our History A winning tradition since 1925 Over 10 million players have played American Legion Baseball Over half of professional baseball players played

Veterans helping Veterans

The American Legion is the largest veterans organization in America

Disabled veterans and all veterans in need receive support and assistance from our many programs

Operation Comfort Warrior program provides non-governmental aid to troops. Comfort items such as phone calling cards, iPods, laptops, personal DVD players and sweat pants help troops around the world.

Members meet and greet veterans returning home from Iraq and Afghanistan

Sponsorship and support of programs to help veterans find jobs and start businesses

Page 6: Our History A winning tradition since 1925 Over 10 million players have played American Legion Baseball Over half of professional baseball players played

The American Legion

Youth Programs by the numbers

2.3 million members

14,000 American Legion posts around the world

5,000 American Legion Baseball teams

2,500 Little League, Pony League and Babe Ruth League teams are sponsored by their local American Legion posts

2,400 Boy Scout Troops are sponsored by a local American Legion post

Page 7: Our History A winning tradition since 1925 Over 10 million players have played American Legion Baseball Over half of professional baseball players played

Graduate of the Year

The Baseball Graduate of the Year is an award presented to American Legion Baseball Alumni who demonstrates outstanding community involvement

2011 Corey Hart, Milwaukee Brewers2010 Brandon Inge, Detroit Tigers

2009 Lyle Overbay, Toronto Blue Jays2008 Justin Verlander, Detroit Tigers2007 Chris Carpenter, St. Louis Cardinals2006 Albert Pujols, St. Louis Cardinals2005 Scott Rolen, St. Louis Cardinals2004 Darin Erstad, Anaheim Angels2003 Jeff Bagwell, Houston Astros2002 Luis Gonzales, Arizona Diamondbacks2001 Todd Stottlemyre, Arizona Diamondbacks2000 Chipper Jones, Atlanta Braves1999 Steve Finley, Arizona

Diamondbacks1998 Tony Gwynn, San Diego Padres1997 Mo Vaughn, Boston Red Sox1996 Paul Molitor, Minnesota Twins1995 Bob Tewksbury, San Diego Padres1994 Gregg Maddux, Atlanta Braves1993 Billy Swift, San Francisco Giants1992 Terry Steinbach, Oakland A’s1991 Sid Bream, Atlanta Braves1990 Harold Reynolds, Seattle Mariners1989 Alan S. Trammell, Detroit Tigers1988 Roger Clemens, Boston Red Sox1987 Don Mattingly, New York Yankees1986 Dale Murphy, Atlanta Braves1985 Jeff Reardon, Montreal Expos

Page 8: Our History A winning tradition since 1925 Over 10 million players have played American Legion Baseball Over half of professional baseball players played

Graduate of the Year

The Baseball Graduate of the Year is an award presented to American Legion Baseball Alumni who demonstrates outstanding community involvement

1984 Ryne Sandberg, Chicago Cubs1983 Andre Thornton, Cleveland Indians1982 Jim Sundberg, Texas Rangers1981 Gary Carter, Montreal Expos1980 George Brett, Kansas City Royals1979 Mike Flanagan, Baltimore Orioles1978 Ron Guidry, New York Yankees1977 David Winfield, San Diego Padres1976 Rick Monday, Jr., Chicago Cubs1975 Carlton Fisk, Boston Red Sox1974 Wilbur Wood, Chicago White Sox1973 Johnny Bench, Cincinnati Reds1972 Al Kaline, Detroit Tigers1971 Steve Carlton, St. Louis Cardinals1970 Dave McNally, Baltimore Orioles

1969 Harmon Killebrew, Minnesota Twins1968 Mickey Lolich, Detroit Tigers1967 Carl Yaztrzemski, Boston Red Sox1966 Frank Robinson, Baltimore Orioles1965 Eddie Fisher, Chicago White Sox1964 Brooks Robinson, Baltimore Orioles1963 Warren Spahn, Milwaukee Braves1962 Bobby Richardson, Ney York Yankees1961 Stan Musical, St. Louis Cardinals1960 Ted Williams, Boston Red Sox1959 No award was made1958 John Lollar, Chicago White Sox

Page 9: Our History A winning tradition since 1925 Over 10 million players have played American Legion Baseball Over half of professional baseball players played

Yogi Berra touches home plate during the 1942 Regional Tournament in Hastings, Nebraska

Hall of Fame Players

Page 10: Our History A winning tradition since 1925 Over 10 million players have played American Legion Baseball Over half of professional baseball players played

Hall of Fame Players

Legion Baseball Alumni inducted into the National Baseball Hall of Fame

2011 Roberto Alomar, Bert Blyleven2010 Joe Gordon, Whitey Herzog2009 Jim Rice2008 Dick Williams2007 Tony Gwynn2006 Bruce Sutter2005 Wade Boggs, Ryne Sandberg2003 Paul Molitor2003 Eddie Murray, Gary Carter2001 Dave Winfield2000 Sparky Anderson, Carlton E. Fisk 1999 Robin Yount, George Brett 1997 Phil Niekro, Nellie Fox1996 Jim Bunting

1995 Richie Ashburn 1994 Steven Carlton 1993 Reggie Jackson 1992 Gaylord Perry1991 Tom Seaver, Rollie Fingers, Hal Newhouser 1990 Jim Palmer, Joe Morgan1989 Carl Yastrzemski, Johnny Bench 1988 Willie Stargell 1987 Jim “Catfish” Hunter1986 Bobby Doerr1985 J. Hoyt Wilhelm 1984 Pee wee Reese, Donald Drysdale, Harmon Killebrew

1983 Brooks Robinson, George Kell1982 Frank Robinson1981 Bob Gibson1980 Al Kaline1978 Eddie Mathews1976 Bob Lemon, Robin Roberts1975 Ralph M. Kiner1973 Warren Spahn1972 Lawrence (Yogi) Berra, Early Wynn1970 Lou Boudreau1969 Roy Campanella, Stan F. Musial1968 Joseph M. Medwick1966 Ted Williams1962 Bob Feller

Page 11: Our History A winning tradition since 1925 Over 10 million players have played American Legion Baseball Over half of professional baseball players played

Scholarships

Since 1996

The American Legion has awarded on average $25,000 annually to a “Player of the Year” from each state.

Since 1986

American Legion Leadership award. Eight $1,000 scholarships to Regional Players and $2,000 scholarship to American Legion Player of the Year.

George W Rulon Award winner invited to the National Baseball Hall of Fame Game.

Page 12: Our History A winning tradition since 1925 Over 10 million players have played American Legion Baseball Over half of professional baseball players played

Internet opportunities

1,087,100 Average monthly page views for entire website

310,208 Yearly page views for Baseball home page

410,195Yearly page views for the baseball administration page (coaches registering teams)

Page 13: Our History A winning tradition since 1925 Over 10 million players have played American Legion Baseball Over half of professional baseball players played

Internet opportunities

135 Games scored live

Live Regional and World Series coverage

Page 14: Our History A winning tradition since 1925 Over 10 million players have played American Legion Baseball Over half of professional baseball players played

2010 World Series Webcast opportunities

104,690 unique viewers

187,575 visits

30.79 minutes per viewer

3,224,007 viewer minutes

Page 15: Our History A winning tradition since 1925 Over 10 million players have played American Legion Baseball Over half of professional baseball players played

E-newsletter opportunities

The American Legion Dugout Distribution: 10 times during

The American Legion Baseball season Circulation: 5,500 Audience: Mostly coaches

The American Legion Online Update Distribution: Promotes top stories within

the Legion’s electronic portfolio 49 weeks of the year

Circulation: 270,000 Audience: Individuals interested in receiving

American Legion news and program information

Page 16: Our History A winning tradition since 1925 Over 10 million players have played American Legion Baseball Over half of professional baseball players played

Print publication opportunities

The American Legion Magazine Distribution: a monthly publication covering

general interest topics as well as topics relative

to The American Legion and its programs Circulation: 2.3 million Audience: Members of

The American Legion

The American Legion Dispatch Distribution: Monthly tabloid-style newspaper Circulation: 18,000 Audience: Local, state and national leaders

of The American Legion

Page 17: Our History A winning tradition since 1925 Over 10 million players have played American Legion Baseball Over half of professional baseball players played

Other marketing opportunities

Annual Scholarship Title Sponsorship $22,000 awarded annually (based on interest earned)

All Academic Team Scholarship Title Sponsorship $20,000 to be awarded

Webcast of World Series games

Live Scoring presence during Regional Tournaments

Mailing lists 5,000 teams 15,000 coaches

Page 18: Our History A winning tradition since 1925 Over 10 million players have played American Legion Baseball Over half of professional baseball players played

Other marketing opportunities

Presence on American Legion Baseball landing page at www.legion.org

Link to Diamond Sports

Exposure in the National Baseball Rulebook

Attend American Legion World Series and help select scholarship winners

Announce winners at Home Plate Ceremony

Announce winners during Webcast

Diamond Plaques presented to each scholarship winner