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Naples, Marco Island, Everglades Convention & Visitors Bureau

DEPUTY DIRECTOR

Naples, FL

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ABOUT FLORIDA’S PARADISE COAST Pristine Beaches 30 miles of wide, white sand and sparkling Gulf waters beckon. Come experience the award-winning beach beauty of Florida’s Paradise Coast. Naples and Marco Island beaches have won many prestigious awards and climbed to the top of countless "best of" lists, landing consistently on Dr. Beach’s list of the best beaches in America.

Those o�-described sugar-sand beaches extend south from Barefoot Beach to Naples, with its mul�ple beach access points, and then another four miles along Marco Island. Some�mes it takes you by surprise, revealed in a wide-open sweep of breathtaking white sand and azure waters just temp�ng you to dive right in. Experiences From swamp buggies to Dale Chihuly artworks, gator-spo�ng to gallery-hopping, and trophy beaches to award-winning golf courses, Florida's Paradise Coast is defined by its deligh�ul diversity.

• Atrac�ons – The Paradise Coast offers a variety of atrac�ons for all ages at any �me of year.

• Tours – On land or on water, unforgetable adventures await in Naples, Marco Island and the Everglades.

• Arts, Culture & History - With the Paradise Coast’s natural beauty as inspira�on for ar�sts throughout the ages, it’s no surprise that the area is a haven for the arts.

• Dining – It’s �me to take your taste buds on a vaca�on they’ll never forget.

• Boa�ng, Diving & Fishing - Cruise Paradise Coast waterways by boat, kayak or canoe or spend the day catching your dinner – there’s plenty of saltwater and freshwater ac�on.

• Water Sports - Explore the Everglades by airboat, paddle in the Ten Thousand Islands, fish in the Gulf of Mexico, parasail off Vanderbilt Beach, or dive Florida's Paradise Coast Reef.

• Nightlife & Entertainment – You can paint the town red or relax in Florida's Paradise Coast.

• Outdoors - What earns the area its Paradise Coast nickname are the estuaries, mangroves, cypress swamps, forests and beaches that are home to dolphins, birds, black bears, manatees and other wildlife.

• Health & Fitness - The Paradise Coast is known as one of the happiest, healthiest communi�es in the U.S.

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Meeting in Paradise For mee�ngs that combine beauty, adventure and tropical elegance, there’s only one place to plan—Florida’s Paradise Coast of Naples, Marco Island and the Everglades. Mee�ng Services - Mee�ng planners looking for audio-visual services, team-building opportuni�es, rentals, transporta�on or other services will find it here on Florida's Paradise Coast. Our Naples area vendors and suppliers are among the best in the industry. Meeting and Conference Hotels - Whether you're looking for a hotel with ample mee�ng space or a luxury resort with plenty for atendees to do onsite, you'll find it on Florida's Paradise Coast. Meeting Venues - Unique offsite venues, from top-rated golf clubs to spectacular wildlife preserves, are ready to host your mee�ng or event in Naples, Marco Island and the Everglades. Dining Venues - Whether your group would gravitate toward fine dining with water views or fresh seafood in a rus�c crab house, you'll find it on Florida's Paradise Coast. Meeting Planner Resources Start the planning process with the help of these planner resources. Mee�ng Planner Registra�on and FAM trip qualifica�on forms can be submited for more informa�on about Paradise Coast's local offerings. With the help of Group Atendance Push (GAP) no�fica�ons, mee�ngs planners can easily send reminders, updates and other informa�on to mee�ngs atendees to reinforce atendance and awareness of other important details. Click here for more informa�on. Sports Florida's Paradise Coast is a sunny oasis for visitors with an interest in sports and ac�ve outdoor lifestyle. Between the tropical scenery, first-class golf courses, robust team sport and watersport facili�es and exci�ng tournament events, Naples, Marco Island and the Everglades offer a variety of indoor and outdoor sports atrac�ons. Sports Facili�es - Naples, Marco Island and the Everglades is home to several top-notch parks and sports centers, including several tournament-capable facili�es. Paradise Coast Sports Complex - Progress con�nues on the Paradise Coast Sports Complex, the county’s new amateur sports and event complex. When it’s completed there will be up to 19 ar�ficial turf mul�purpose fields for soccer, football and lacrosse; eight baseball/so�ball diamonds; training and fitness areas; LED ligh�ng for all fields, and a championship stadium. Sports Events - Discover exci�ng sports events coming to the Naples, Marco Island, Everglades area. Browse upcoming events by month below. Then, make plans to visit and catch the event, or plan your own sports event in paradise.

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ABOUT THE NAPLES, MARCO ISLAND, EVERGLADES CONVENTION & VISITORS BUREAU Collier County’s office of tourism is the official tourism industry support organiza�on for Collier County, Florida. Opera�ng as the Naples, Marco Island, Everglades Conven�on and Visitors Bureau (CVB), the bureau represents the interests of the travel and tourism industry in Collier County, facilita�ng informa�on about visi�ng the area and tracking economic impact of tourism visita�on. The CVB handles all des�na�on marke�ng with an annual adver�sing campaign seeking to improve visita�on in the slower periods of late spring, summer and fall. The bureau handles travel and tourism public rela�ons and communica�ons with an aggressive informa�on campaign to worldwide travel media, and serves as the des�na�on point of contact for mee�ng planners, tour operators, travel agents and other industry professionals.

POSITION SUMMARY This position reports directly to the Division Director of Tourism. This highly responsible, administrative, and professional position assists in the direction, development, and coordination of the programs, activities, policies and procedures for the Collier County Tourism Division.

The primary function of this key position is to assist in the administration, direction, planning and organization of all job functions related to leisure and group sales, sports marketing, Public Relations, Film Production activities of the Tourism Division, operating as the Naples, Marco Island, Everglades Convention and Visitors Bureau (CVB). The primary activities for this position include assistance in the oversight of the development, implementation and maintenance of strategic, fiscal and marketing plans; monitor the departmental budget; oversee the total operation of the division and its personnel, programs and plan; recruit, train and evaluate assigned tourism staff; develop long-term strategic alliances within the local community and globally; work cooperatively with local and regional tourism industry partners such as airports, chambers of commerce, sports organizations; and assume responsibility for the Tourist Development Council (TDC) and the CVB staff in the Director’s absence. This position is responsible for assisting the Division Director in the development of the policies, procedures and priorities necessary to meet established goals and objectives of the Division. Experience: Extensive experience in destination marketing, sales, public relations and promotion, sports event sales and event management. Certification in Destination Management such as CDME or PDM, or sports and other marketing or management credentials is preferred for the successful candidate to possess or to be in the process of completing one or more of those certification programs. This position requires excellent people skills, strong initiative, independent judgment and strong communication skills. The ideal candidate will possess the following important knowledge, abilities, and essential characteristics: • Seasoned professional with a thorough knowledge of destination marketing and sales. • Established relationships in destination sales, Public Relations and sports in both the domestic and

international marketplace. • Ability to focus on and assist in accomplishing Collier County's long-term tourism goals and initiatives. • Work effectively with the general public, businesses and the community leaders to promote cooperation and

understanding of the CVB's programs • Ability to communicate effectively both orally and in writing, including public speaking and media relations.

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Experience: (continued) • Innovative thinking, and demonstrated skills in planning, organization and effective communications in a team

environment. • The normal hours and days of this position are Monday to Friday 8:00 a.m. to 5:00 p.m., but must be able to

work evenings and weekends, and travel when required. Essential Duties and Responsibilities: Assist in directing and managing the day-to-day efforts of a multi-million dollar destination marketing organization, overseeing sales efforts, both domestically and internationally in the areas of leisure travel, sports events and group meetings. Assist in developing long-term strategic alliances with diverse corporations and industries. Prepare and present contract proposals for new tourism business and attracting new or expanded air service. Oversee development of creative work, including brochures, print ads, electronic ads and web development. Knowledge, Skills and Abilities: • Knowledge of current sales and marketing strategies • Ability to focus on Collier County’s strategic long term tourism goals • Ability to develop an annual budget and a 'mix' of spending in different areas • Ability to communicate effectively both orally and in writing and establish relationships domestically and

internationally • Ability to plan, coordinate, supervise and evaluate multiple activities.

Education, Experience, Licensing: Requires any combination of education and experience equivalent to graduation from an accredited four-year college or accredited university with a bachelor’s degree in marketing, sales, sports marketing, business administration, public administration or related field. A minimum of five years of responsible, professional experience in marketing, tourism, sports marketing, strategic planning or in related fields, combined with a minimum of five years supervisory/managerial experience is required. Possession of a valid Florida Driver's License with an acceptable driving record is required. Key Characteristics:

• Forward thinking

• Outgoing • People person

• Good listener • Leader

• Mentor • Task Master

If this could be a great opportunity to extend your professional reach, please respond through the SearchWide Global website or email your resume to the following SearchWide Executive:

Kellie Henderson, Vice President | SearchWide Global

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