Monster is the Real Monster

By: Nick Meece

Background

• Energy drinks are being consumed by more people everyday

• Energy drinks have very harmful effects

• Monster has been sued for the deaths of two children recently

• High doses of caffeine and sugar

• Other unpronounceable ingredients

Side Affects of Energy Drinks

• Two main health risks

• Disturbed heart rhythm

• High blood pressure

Monster Fatalities

RockStar and 5 Hour Energy

Not a Safe or Effective Alternative for more Stamina

• Not a safe alternative for more stamina

Better Options

•More Sleep

Better Option

•Healthy Diet

Better Option

•Physical Activity

“Energy” Ingredients

• Vitamin B12

• Vitamin B6

• Caffeine

• Vitamin B3

• Taurine

Dangerously High Sugar Content

• Linked to obesity epidemic

• Tooth decay

• Increased risk of getting type 2 diabetes

• Blood sugar and insulin spike which results in a “sugar crash”

Target Market

• Children

• Young Adults

Advertisements

• Geared towards children

• Athletes drink them

CNN News Report on Energy Drinks

• http://www.youtube.com/watch?v=fMjf9bPYlaA

Works Cited• N.d. Photograph. Behance. Orrin Neese. Web. 19 Nov. 2013. <http://www.behance.net/gallery/A-few-concept-designs-for-

different-company/628605>.

• N.d. Photograph. BreaktheFatigueCycle. 24KEnergy. Web. 19 Nov. 2013. <http://melisty.soleavenue.com/wj1.html>.

• N.d. Photograph. CarmeloAnthonyToEndorseEnergyDrink. Darren Rovell, 21 Dec. 2005. Web. 19 Nov. 2013. <http://firstinthirst.typepad.com/darren_rovells_blog_on_al/2005/12/>.

• N.d. Photograph. DrOzGarciniaCambogiaExtract. Jane Davy, 15 Sept. 2013. Web. 19 Nov. 2013. <http://drozgarciniacambogiaextract.com/do-i-need-to-diet-while- taking-garcinia-cambogia-supplements>.

• N.d. Photograph. Energy Drink Ingredients. Energyfiend. Web. 19 Nov. 2013. <http://www.energyfiend.com/energy-drink-ingredients>.

• N.d. Photograph. EnergyDrinks:BuyerBeware. Cathy Cassinos-Carr. Web. 19 Nov. 2013. <http://www.sacmag.com/Sacramento-Magazine/Health/Spring-Summer- 2012/Energy-Drinks-Buyer-Beware/>.

• N.d. Photograph. EnergyDrinks....TotheMax. Web. 19 Nov. 2013. <http://stuckdoingus.wordpress.com/>.

• N.d. Photograph. FDA:MonsterEnergyDrinksLinkedTo5DeathIncludingMd.Teen. CBS, 22 Oct. 2012. Web. 19 Nov. 2013. <http://baltimore.cbslocal.com/tag/energy- drink/>.

• N.d. Photograph. Life-ShakeItUp! Solstic Energy. Web. 19 Nov. 2013. <http://www.solsticenergy.co.uk/page3.htm>.

• N.d. Photograph. MonsterEnergyDrinkBottleWallpaper. Web. 19 Nov. 2013. <http://colourunity.com/monster-energy-drink-bottle-wallpaper-18087-hd-widescreen- wallpapers.html>.

• N.d. Photograph. Physical Activity. CROI. Web. 19 Nov. 2013. <http://www.croi.ie/heart-health/physical-activity>.

• N.d. Photograph. Review:RockstarEnergyDrink. 24 Apr. 2012. Web. 19 Nov. 2013. <http://someguyssomethoughtssomewords.blogspot.com/2012/04/review-rockstar-energy-drink.html>.

• N.d. Photograph. SheKnow'sAustralia. Sarah Megginson, 8 June 2012. Web. 19 Nov. 2013. <http://www.sheknows.com.au/parenting/articles/959441/teaching-your- baby-to-sleep-through-the-night>.

Works Cited Cont.• N.d. Photograph. ThatFrugalGirl. Mary, 2 May 2012. Web. 19 Nov. 2013. <http://www.thatfrugalgirl.com/2012/05/free-5-hour-energy-drink-

sample/>.

• N.d. Photograph. TheTop15EnergyDrinkBrands. Energyfiend. Web. 19 Nov. 2013. <http://www.energyfiend.com/the-15-top-energy-drink-brands>.

• N.d. Photograph. VirusesHelpedtoMaketheNaturalCardiacPacemaker. Technorati, 18 Dec. 2012. Web. 19 Nov. 2013. <http://technorati.com/technology/article/viruses- helped-to-make-the-natural/>.

• "Nbc News Health." NBC News. TheAssociatedPress, 26 June 2013. Web. 18 Nov. 2013. <http://www.nbcnews.com/health/mom-sues-monster-energy-drink-over- teens-death-6C10455622>.

• "Energy Drink Side Effects." Energy Drink Side Effects. Energyfiend, n.d. Web. 18 Nov. 2013. <http://www.energyfiend.com/energy-drink-side-effects>.

• Siddique, Ashik. "Energy Drinks' Side Effects: Disturbed Heart Rhythm, High Blood Pressure." Medical Daily. Medical Daily, 22 Mar. 2013. Web. 19 Nov. 2013. <http://www.medicaldaily.com/energy-drinks-side-effects-disturbed-heart-rhythm-high-blood-pressure-244727>.

• Gilbert, Beth, and Lindsey Marcellin, MD. "The Health Risks of Energy Drinks and Shots."EverydayHealth.com. N.p., n.d. Web. 20 Nov. 2013. <http://www.everydayhealth.com/photogallery/the-health-risks-of-energy-drinks-and-shots.aspx>.

• DeNoon, Daniel J. "FDA Releases Death, Injury Reports on Monster, Rock star, 5-Hour Energy." WebMD. WebMD, 16 Nov. 2012. Web. 18 Nov. 2013. <http://www.webmd.com/diet/news/20121116/more-deaths-illness-energy-drinks>.

• Zelman, Kathleen, MPH, and Louise Chang, MD. "Energy Drinks: Healthy Choices for Energy Boost? - Healthy Recipes, Nutrition and Cooking Tips to Improve Health or Lose Weight on MedicineNet.com." MedicineNet. MedicineNet, n.d. Web. 20 Nov. 2013. <http://www.medicinenet.com/script/main/art.asp?articlekey=77036>.

• "Energy Drink Ingredients." Energy Drink Ingredients. Energy fiend, n.d. Web. 18 Nov. 2013. <http://www.energyfiend.com/energy-drink-ingredients>.

• CNN. “Are energy drink companies targeting kids?” Online video clip. YouTube. YouTube, 31 July. 2013. Web. 18 Nov. 2013.

• eNoon, Daniel J. "FDA Releases Death, Injury Reports on Monster, Rockstar, 5-Hour Energy." WebMD. WebMD, 16 Nov. 2012. Web. 18 Nov. 2013. <http://www.webmd.com/diet/news/20121116/more-deaths-illness-energy-drinks>.